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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

This is a customer development problem. By the end of this article, you should have a better understanding of how to develop new products or tweak your existing offerings by working with existing or prospective customers to incorporate their feedback to create viable solutions to their problems, and clearly communicate their value.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Ive attempted to embed the relevant slides below. Talk about waste.

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Why Founders Should Know How to Code

Steve Blank

My contract developers building the app aren’t very responsive. He was using 3 rd parties to build his app but he had no expertise on how to manage external developers. The emphasis on the rapid development and iteration of MVP’s is to speed up how fast you can learn ; from customers, partners, network scale, adoption, etc.

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10,000 Startups – Startup Weekend Next

Steve Blank

The class teaches founders how to dramatically reduce their failure rate through the combination of business model design, customer development and agile development using the Startup Owners Manual. More importantly, it makes no demands of you to stand and deliver your weekly customer development progress in front of your peers.

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Why You Need Business Development w/ Hunter Boyle of AWeber

ConversionXL

Today, I was fortunate enough to get Hunter Boyle – Senior Business Development Director of AWeber to talk with us about what exactly business development is, and the role it can play on conversions. In my interview with Hunter, we discuss: The key responsibilities of a business development professional.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

This post describes how the traditional product development model distorts startup sales, marketing and business development. Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

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The Air Force Academy Gets Lean

Steve Blank

And I couldn’t have been put in a better place: testing the Air Force’s newest network security acquisitions. We were modernizing datacenters, buying vulnerability-scanning software, and adding intrusion detection appliances – all things typical of anyone running an enterprise-scale network. Up the hill!

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