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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Startups need to survive and thrive on a shoestring budget, which is why it’s based on rapid experimentation. 500 Startups founder and entrepreneur Dave McClure created this model as a way for growth hackers to optimize the speed of their sales and marketing efforts in generating results. Growth marketing was born out of necessity.

Retention 113
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Remind Me Why I Love You? (Why “In Person” is Everything)

Both Sides of the Table

Your product demo crushed. In our last meeting you asked me about our cohorts and why retention went down. You had an amazing meeting with an investor. The dialog was great. They told you how much they loved your space. The meeting was only supposed to last 45 minutes but you ran 90. Your job is to break the convention.

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St. Louis Startups Strut Their Stuff

ReadWriteStart

Louis show how vibrant the startup ecosystem has become there. Capital Innovators put on the event, called Demo Day, at the cherished Pageant Theater, which normally is a concert venue. Capital Innovators put on the event, called Demo Day, at the cherished Pageant Theater, which normally is a concert venue.

St. Louis 127
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

It’s a very important concept for me because in a startup you are constantly under pressure and have way too many distractions. Commitment & urgency are key drivers of success in startup businesses. I was recently talking with a startup company who wanted me to try their product. Retention / Churn. On measurement.

Metrics 346
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Product-Led Growth (PLG) For Startups

Mucker Lab

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. Hila Qu has been the Head of Growth or VP of Growth at a number of different companies and startups, most notably Acorns and GitLab. should you be focusing on first?

Product 78
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The Corrosive Downside of Acquihires

Both Sides of the Table

For the past 5 years or so Google, Facebook and a handful of tech industry giants have been quietly buying scores of early-stage startups for their talent. I’m supposed to believe that my best innovation can only come from scores of startup founders who just made millions and have now become CVOs at my company? Go do a startup.

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How to get your mobile app discovered in 2021

VC Cafe

billion users for Facebook and Instagram app startups cannot afford NOT to be discovered on social media. The reality for startups is that it’s not enough to build, design and ship a great looking app – marketing and distribution are critical to success. Several startups, like Copy.ai Slack or Discord).

Mobile 190