Both Sides of the Table

APRIL 19, 2011

o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”. To make PR big you need to find a way to “make news”. o CPM model gave him control over the information in the acquisition cycle so he focused on that. -

Acquisition 304

Acquisition Warrant Customer Term Sheet 304

www.inc.com

SEPTEMBER 24, 2011

Will Work for Equity. Dave Graham Business Venture Capital Private Equity GlobalLogic Inc. Determined not to miss another opportunity, Graham has begun waiving fees and instead taking equity in clients he thinks have a good shot at success. Theres a huge opportunity cost in not taking equity," he says. Honorees Resources.

Arizona 40

Arizona Equity Iowa Venture Capital 40

crowdSPRING Blog

OCTOBER 3, 2014

David vs. Goliath: Lean Startup Advantages | OpenView Blog – crowdspring.co/1x2JFtG. “Brand equity is important because it can become a significant part of a company’s value.” “Brand equity is important because it can become a significant part of a company’s value.”

Social Media 94

Social Media Small Business Design Media 94

Startup Lessons Learned

NOVEMBER 29, 2012

So we were proud earlier this week to announce our program for The Lean Startup Conference , which comprises approximately 40% women and 25% people of color. Our approach was deliberate, and we want to share it with you, in the hopes that you can replicate it for other conferences and for processes like hiring where equity is important.

Lean 168

Lean Technical Review Programming Distribution 168

Startup Lessons Learned

FEBRUARY 22, 2010

There’s been a lot of hand-wringing about gender equity in the high-tech and entrepreneurship worlds lately. Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. I already advocate cross-functional teams as part of the lean startup methodology.

San Francisco 167

San Francisco Lean Sweden Continuous Deployment 167

Both Sides of the Table

JUNE 22, 2011

But this mania to not miss out on the next big thing is driving some investors to pay growth-equity prices for traditional market risk (as in, they’re paying up before it is clear there is product / market fit). If you are interested the Vimeo is here. And well they should be. And so on down then line.

Saudi Arabia 309

Saudi Arabia Valuation IPO Technical Review 309

The Next Web

JANUARY 27, 2013

Four books helped me out a lot over the last few years: Four Steps to the Epiphany by Steve Blank, Running Lean by Ash Maurya, The Four Hour Workweek by Timothy Ferris and Rework by Jason Fried & David Heinemeier Hansson. I couldn’t write a single line of code, and I didn’t have any clue how to start a business. You’re not alone.

Netherlands 159

Netherlands Technical Review Software Review Cofounder 159

Up and Running

FEBRUARY 6, 2017

So, if you’re anything like me, your first startup will need to be self-funded and operated with a very lean budget. After all, sweat equity can make up for a trim marketing budget, but it would be hard to make up for cuts in product development and customer service without sacrificing customer experience.

Sweat Equity 60

Sweat Equity Equity Sales PR 60

crowdSPRING Blog

APRIL 5, 2013

Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. Being Kind To Your Prospective Customers Is Good Business – (Lean Business: Do Unto Others) – [link]. SEC Greenlights One Style Of Equity Crowdfunding For Startups | TechCrunch – [link].

Social Media 92

Social Media Small Business Design Media 92

Up and Running

MAY 23, 2016

Step 1: Start with a lean plan. It’s the fastest way to get your idea onto paper, and it’s the very first step in the lean planning process, which is much easier and more iterative than traditional business planning methods. Introducing Lean Planning: How to Plan Less and Grow Faster. How to Write a Traditional Business Plan.

Software Review 74

Software Review Software Delaware Forecast 74

crowdSPRING Blog

MARCH 28, 2013

Empower Your Small Business – NEW edition: marketing, lean business, paid search, #1 mistake – [link]. Lean Business: Freelancers for ALL My Friends! Lean Business: Freelancers for ALL My Friends! Is Equity Crowdfunding A Threat To Venture Capitalists? – [link]. – [link].

Social Media 107

Social Media Small Business Design Media 107

steveblank.com

JULY 8, 2011

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Duct Tape Marketing

SEPTEMBER 30, 2022

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. John Jantsch (01:11): So that's a lot in the CMOs job, particularly diversity, equity, inclusion. Marketing Podcast with Karrie Sanderson. It's possible.

Marketing 76

Marketing Differentiation B2C PR 76

crowdSPRING Blog

NOVEMBER 10, 2010

Employee Equity: Restricted Stock and RSUs on #mbamondays – [link]. Lean Startups aren’t Cheap Startups – [link]. Lessons Learned From Helping Over 150 Startups With Marketing Part 1 – [link]. Useful comparison of Amazon vs. Rackspace clouds & why Mixpanel is moving to EC2 – [link].

Social Media 92

Social Media Costa Rica Small Business Design 92

ConversionXL

JANUARY 18, 2022

Lean into your strengths, and don’t try to appeal to everyone. Can you capture more brand equity by executing marketing tactics in new or better ways? They’re a great example of employee advocacy because their content is often shared and retweeted by their colleagues, like their Digital PR Lead. Which are they neglecting?

Marketing 109

Marketing Social Media Non-Compete Audience 109

Altgate

SEPTEMBER 16, 2010

For example, you can barter for a service or you can negotiate payment terms or even equity for service. PR/Marketing. For startups, PR firms are a waste of money. The best early PR is a product that people actually love plus a genuine story to tell from the founder. .]… To that I say baloney. Start a blog.

Software Review 65

Software Review Offshore Startup Boston 65

Austin Startup

FEBRUARY 20, 2020

In both programs, MCTX startups will have the opportunity to compete for a chunk of $750,000 in equity-free cash prizes. Increasing our prize pot by 50%, making this the largest equity-free cash award startup competition in the Lone Star State. All of this is available to startups for zero-equity and no strings attached.

Texas 62

Texas Programming Houston Early Stage 62

crowdSPRING Blog

FEBRUARY 15, 2013

Lean vs. Mean – Small Business and Responsibility – [link]. How Much Equity Do Your Employees Deserve? There’s a tremendous wealth of insight in his answers and the way he engaged the Reddit audience. I encourage you to spend some time reading the AMA – you’ll learn a great deal. Quora – [link].

Social Media 107

Social Media Small Business Design Media 107

Both Sides of the Table

JUNE 29, 2011

As some of the last generation of startups have gotten bigger many VCs have also chased later-stage investments that were traditionally dominated by growth equity or mezzanine funds. And of course hedge funds and growth-equity funds can’t resist trying to get earlier-stage exposure again. They should start “lean.&#

Venture Capital 296

Venture Capital Software LP Early Stage 296

David Teten

MARCH 24, 2014

” It’s great reading for anyone that leans too heavily on the left side of the brain. The firm hires a lot of PhDs to do research and come out with a wonder drug, and then markets it widely with tons of PR. But we are limbic system-driven humans first. However, the value is real, and palpable, and bankable.

Software Review 114

Software Review Due Diligence Venture Capital Portfolio 114

Both Sides of the Table

MAY 13, 2018

If you have a mediocre meeting with a high-quality prospect and you don’t think they’re likely to lean in they drop to a B or C. In some cases VCs lean into a deal, do tons of work and seemingly get so interested that they seen about to submit a term sheet only to have them say “no” at the last minute. To be clear?—?your

Term Sheet 332

Term Sheet Due Diligence Campaign Sales 332

crowdSPRING Blog

NOVEMBER 30, 2012

The problem with a Lean Startup: the Minimum Viable Product | Paul Kortman – [link]. Convertible Debt: really Bridge Loans and Equity Replacement Debt – [link]. Ad Nauseum Leadership: Use Repetition to Reiterate What’s Important – [link]. A turkey is a turkey – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

The Equity Kicker

JULY 8, 2019

The other most common focus areas for platform teams are to employ talent and PR/marketing experts who give advice to portfolio companies on strategy in these areas and have relationships and discounts with pre-vetted agencies who can deliver the work. Although it is early days, we’re starting to see some positive data for our own portfolio.

Portfolio 84

Portfolio LP Venture Capital Partner 84

Austin Startup

SEPTEMBER 10, 2017

Normally this is accepted as given, much like how when you close an equity round, the price you got is the price you got. It is much more complicated to implement something like this in an equity round, which is why you almost never see it. Sounds legit. Of course, every heavily promoted story has incentives behind it.

Valuation 48

Valuation Dilution Silicon Valley Seed Stage 48

Steve Blank

FEBRUARY 22, 2011

Extra credit if you can explain the significance of both of these spots and why the HP PR machine won the rewrite of Valley history. For extra credit, stand outside one of the 3000 Sand Hill Road buildings wearing a sandwich-board saying “Will work for equity” and hand out copies of your executive summary and PowerPoint presentations.

Silicon Valley 335

Silicon Valley San Francisco San Jose Venture Capital 335

500hats.com

AUGUST 2, 2012

Or, as my friend Marc Andreessen might say, Software Eats the Private Equity World. First Round became a very active investor in consumer internet and e-commerce, on a rather lean investment budget, with several notable exits (including Mint.com to Intuit in 2009 for $170M). Ok, let’s dive in and discuss in more detail.

Silicon Valley 74

Silicon Valley Early Stage Venture Capital Valuation 74

ConversionXL

FEBRUARY 9, 2016

PR and publicity drive attention…to drive sales. Startups don’t have access to the same resources or brand equity. What I believe Sean Ellis is getting at is a methodology and set of processes, not a string of silver bullets and moonshots (maybe akin to what the Lean Startup methodology is to entrepreneurship?).

Retention 48

Retention Metrics Acquisition Conversion 48

crowdSPRING Blog

JULY 19, 2018

Ever since President Nixon declared a war on drugs in 1971, cannabis has gotten some pretty bad PR. They lean hard on their brand story of a dedicated family-run business and their heart-warming origins helping the real-life Charlotte become healthy enough to live like a normal kid. Cannabis has quite a reputation in this country.

Charlotte 61

Charlotte Design Ghana Web 61

crowdSPRING Blog

JULY 19, 2018

Ever since President Nixon declared a war on drugs in 1971, cannabis has gotten some pretty bad PR. They lean hard on their brand story of a dedicated family-run business and their heart-warming origins helping the real-life Charlotte become healthy enough to live like a normal kid. Cannabis has quite a reputation in this country.

Charlotte 48

Charlotte Design Ghana Web 48

www.chubbybrain.com

SEPTEMBER 28, 2011

Don’t exacerbate the issue by needing to figure out how to deal with a large equity deadweight on your hands (investors won’t like that the #2 stakeholder is absent, even estranged, from your company). So, the best way of dealing with this issue is to take a long, long vesting period for all major sweat equity founders. Too much money.

Software Review 79

Software Review Startup Technical Review Vesting 79

Steve Blank

MAY 4, 2009

Every marketing communication hire couldn’t wait to produce the next great ad or PR program. While this may seem obvious to anyone not in sales and marketing, trust me, in a technology company this is a conceptual breakthrough. In my experience, every marketer with an MBA wants to “do strategy.”

Silicon Valley 126

Silicon Valley RSS Non-Compete California 126

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

After that, I did it for a private equity firm then we became a part of a larger corporation. I think I might be able to speed things up, especially now that everybody always talks about the book The Lean Startup. How do you split equity? You know that I ran WinZip before. I first did it for the founder. Why not get a partner?

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

www.readwriteweb.com

OCTOBER 18, 2010

He is willing to give up 33% of equity for this $1 million investment. I feel that it is not at all necessary to give this much equity up at this stage of the game. Through SEO and mommy blog PR, Lee can tap into this market. Today, he sees the opportunity to do a cloud capacity planning company. This is her core market.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

He is willing to give up 33% of equity for this $1 million investment. I feel that it is not at all necessary to give this much equity up at this stage of the game. Through SEO and mommy blog PR, Lee can tap into this market. Today, he sees the opportunity to do a cloud capacity planning company. This is her core market.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

crowdSPRING Blog

DECEMBER 13, 2018

As we wrote in Brand Health, 6 Important Questions You Should Ask About Your Small Business Brand , Brand health can be measured in numerous ways, including brand reputation, brand awareness, brand equity, brand positioning, and brand delivery. Consistent, strategic branding allows your business to grow strong brand equity.

Marketing 162

Marketing Charlotte Naming Design 162

techcrunch.com

OCTOBER 23, 2010

This resulted in a recapitilization of the equity away from 33% each (in my favor) and then the ultimate dismissal of one of the co-founders prior to the A-round. So frequently embarrassing failures are masked by spinning PR or fudging numbers to give the illusion of success. link] The Best Programming Language for a Lean Startup [.]

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84