When Hell Froze Over – in the Harvard Business Review
Steve Blank
APRIL 16, 2013
The techniques invented in what has become the Lean Startup movement are now more than ever applicable to reinventing the modern corporation. Large companies like GE, Intuit, Merck, Panasonic, and Qualcomm are leading the charge to adopt the lean approach to drive corporate innovation. Go read it. Then go do it.
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