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Fad, Shmad. New Domain Extensions Like.FAMILY Are Here To Stay.

YoungUpstarts

Instead of being limited to domain names such as.COM,ORG,EDU , etc., And, it’s not just brands, it’s also people buying domains to secure their family name or an easy to remember email address for business cards or redirecting to an existing personal website. NEWS ,LIVE,ROCKS,ATTORNEY,REVIEWS, and.VIDEO.

SEM 100
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Build Success from a Struggling Agency with a Multimillion-Dollar Pivot

Duct Tape Marketing

The profitability, and also I would just say thirdly is just leadership. That's what draws people to the conferences is the latest SEO thing and the latest PPC thing and the latest AI thing, but actually learning how to manage people. They probably got some leadership team members in the seats. It's really fun. powered by

Mexico 70
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The Best Books for Marketers (New and Old)

ConversionXL

From naming your product to using your strengths to your advantage, this short read gives you plenty to implement in your own marketing and branding efforts. On personal effectiveness and leadership. Reading the book by the same name really changed my paradigm, and I'm now 100% who-first. The Effective Executive by Peter F.

PPC 134
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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

The fact that your client, leadership, or colleagues believe something about competitors doesn’t mean it’s true. As you’re doing your analysis, write down your observations, take screenshots, and give them descriptive names to make it easier to browse later. We all have blinders on at times.

SEO 126
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20 Entrepreneurs Share Their Takeaways from 2020

Hearpreneur

We have taken time as a community and leadership team to reflect and set short and long-term goals and build programs to support and grow member success over time. It could have had another name. Right now, numerous organizations needed to change their showcasing procedure to zero in on SEO and PPC.

Offshore 134
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A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

The fact that your client, leadership or colleagues believe something about competitors doesn’t mean it is true. As you are doing your analysis, write down your observations, take screenshots and give them descriptive names to make it easier to browse later. We all have blinders on sometimes. So make sure you go in with an open mind.

SEO 131
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Conversocial: A case study in thought leadership based marketing

The Equity Kicker

Their marketing strategy has two related strands, firstly assume a position of thought leadership centred around the founder and CEO, Josh March, and secondly generate press coverage by intelligent use of data. The approach is simple – to analyse the activity of household names on Twitter and Facebook and report the conclusions to the press.