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PPC Automation: Is the Future of Paid Search Already Here?

ConversionXL

Will PPC look like this in 2020? Nonetheless, there are some amazing automation opportunities that make the life of Marketing Managers, CMOs, and PPC experts quicker and more efficient—especially for fast-growing companies that need to scale their campaigns. PPC automation is a massive topic. Probably not. Ad Testing.

PPC 117
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The Best Programming Languages for Digital Marketers

ConversionXL

You may want to create a simple prediction—or automate a few repetitive tasks in your PPC campaigns. Which programming language should marketers learn? For a newcomer, there are four programming languages worth learning: SQL*. But first… Why do we have more than one programming language? JavaScript. Difficulty : 8/10.

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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” This includes creating content like blog posts, videos, social media posts, and more. Pay-per-click (PPC) advertising is another essential digital marketing tool.

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The Day In The Life Of Working As A Digital Marketer

YoungUpstarts

Anything that utilizes electronic media in at least one form is a type of digital marketing. Social media. These programmed reports give marketers a quick look at their campaigns’ performances, so they know which projects need immediate attention. Social media is a large part of digital marketing, too.

Marketing 264
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Is Click Fraud Devouring Your Ad Budget?

ConversionXL

Competing businesses may click on each other’s PPC ads to waste money. Loads of PPC platforms ( Google Ads included) allow you to blacklist IP addresses. . Automated programs (bots). Ad Age estimates that $1 out of every $3 spent on PPC is subject to click fraud. Competing businesses. If you can—great!

PPC 121
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Digital marketers are the tech industry’s trailblazers, according to Pathrise

The Startup Magazine

Kevin Wu, co-founder and CEO of job search optimization program Pathrise , says “Digital marketer roles are some of the most in-demand positions in the tech industry.” This includes creating content like blog posts, videos, social media posts, and more. Pay-per-click (PPC) advertising is another essential digital marketing tool.

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Popular Marketing Techniques for Small Businesses

The Startup Magazine

From social media to content creation, there are various ways to reach potential customers without breaking the bank. Leveraging Social Media Social media platforms are a goldmine for small businesses. Small businesses should encourage satisfied customers to leave reviews on platforms like Google, Yelp, and social media.