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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

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Why Your Startup's Name Matters

mashable.com

Why Your Startup’s Name Matters. Cezary Pietrzak is a New York-based creative marketer and growth strategist. This article is the first in a three-part series about naming your startup; on Thursday, we’ll discuss creating names, and on Friday, we’ll discuss testing names. Like Tweet.

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16 Tips for Picking the Perfect Startup Name

mashable.com

16 Tips for Picking the Perfect Startup Name. Cezary Pietrzak is a New York-based creative marketer and growth strategist. This article is the second in a three-part series about naming your startup; on Wednesday, we discussed why your startup’s name matters , and on Friday, we’ll discuss testing and buying domains.

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A Place To Call Your Own: Building Your Brand’s Vertical Social Network

YoungUpstarts

Social networks have gained genuine power as a marketing tool for businesses looking to increase their reach, traffic and leads. But there’s no guarantee that the places where most social networking happens now will be the same places hosting it in the future. By Vanessa Richardson. Who’s Doing It Right.

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Pick the Perfect Name for Your Startup

mashable.com

Frances McInnis is a journalist and crossword enthusiast based in New York City. Anyone who has sat stymied with their cursor blinking in a “username” field knows that coming up with a name is harder than you’d think. We talked to bloggers, social media gurus, linguists and naming experts (yes, they exist!)

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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

A positive reputation also contributes to business goals (such as growth, leveraging social proof , and network development). Focus on finding a network of diehard fans, and cater your content to their needs. Focus on finding a network of diehard fans, and cater your content to their needs. Image source. Image source.

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How to Pick the Right Name for Your Business

mashable.com

How to Pick the Right Name for Your Business. There are endless paths to take when brainstorming your new business name. But for many small business owners and entrepreneurs, the naming process is fraught with uncertainty and doubt. Your business name sets the tone for all that follows. Opt for a descriptive name.

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