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FEBRUARY 28, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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FEBRUARY 25, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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Steve Blank

OCTOBER 24, 2017

For three decades (1978-2008), investors controlled the board. While 20th century metrics were revenue and profit, today it’s common for companies to get acquired for their user base. . — all great things when you are executing and scaling a known business model. Board Control. Therefore, investors could set the terms.

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SoCal CTO

FEBRUARY 17, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

MARCH 1, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

FEBRUARY 17, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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MARCH 12, 2007

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SoCal CTO

FEBRUARY 27, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

FEBRUARY 17, 2007

Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. User Interface Beyond the Web Site ► November (7) Negative Customer Acquisition Costs - Creative Sta. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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FEBRUARY 17, 2007

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Both Sides of the Table

MAY 23, 2012

Cloud computing and the open source movements have brought down the costs of starting a company by more than 90%. They need a combination of capital and experience to separate from the rest of the pack – the low cost of starting a business means it is even more vital to become the market leader more quickly.

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SoCal CTO

MARCH 20, 2007

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MARCH 5, 2007

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SoCal CTO

FEBRUARY 20, 2007

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ConversionXL

JULY 3, 2020

This explains more: [link] Whether something has a cost doesn't change how our systems work. First Click Free (2008). Paywalls, by default, are a barrier to organic acquisition—they stop some users from accessing some content. — Danny Sullivan (@dannysullivan) April 16, 2020. Metering vs. lead-in. Metering. “As

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MARCH 16, 2007

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Cracking the Code

FEBRUARY 23, 2011

The sales productivity ratio (measured with the Customer Acquisition Cost or CAC ratio) are also fairly similar for the two groups (except for a small cap dip in Q4 09) and therefore do not explain the difference Why is scale so much rewarded by public markets? 1st 2008 with a base value of 100.00 ► 2008. (11).

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FEBRUARY 23, 2007

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MARCH 22, 2007

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View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. Q: What is going to happen to the cost of capital? Q: What is the opportunity cost of not being in tech? At that time, the market had enjoyed a decent recovery from the economic crisis of 2008, but hadn’t quite fully recovered to its highs in 2007.

Valuation 319

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View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. Q: What is going to happen to the cost of capital? Q: What is the opportunity cost of not being in tech? At that time, the market had enjoyed a decent recovery from the economic crisis of 2008, but hadn’t quite fully recovered to its highs in 2007.

Valuation 295

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Cracking the Code

NOVEMBER 10, 2009

While poised with a limited number of transactions this year, the world of public Cloud Computing and SaaS companies has been marked by two events in the past few months: the acquisition of Omniture by Adobe and the high profile IPO of LogMeIn, a leading provider of PC remote access and support with a very interesting freemium model.

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Cracking the Code

MARCH 12, 2010

The SaaS growth recovery does not seem to take a "V" shape 2) Sales productivity is ramping up: bottom was hit in the first half of 2009 However, the sales and productivity of the group, measured by the median "Customer Acquisition Cost ratio" or "CAC ratio", seems to be recovering more steeply. 1st 2008 with a base value of 100.00

Software Review 63

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Lightspeed Venture Partners

JANUARY 6, 2011

And congrats to Alex Le, cofounder of a prior investment, Serious Business, whose first game since the Zynga acquisition is CityVille.]. Shawn Gupta of OhLife , a personal journaling tool over email, has similar sentiments in using metrics to drive product innovation: Make metrics a core part of our product development.

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Startup Lessons Learned

AUGUST 2, 2008

Lessons Learned by Eric Ries Saturday, August 2, 2008 Paul Graham on fundraising I have found no better primer on the current realities of starting a new technology company in a startup hub like Silicon Valley than Paul Grahams essays. Its the same with acquisitions. but rest assured they would be.

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Cracking the Code

MARCH 10, 2008

Monday, March 10, 2008. Lets call this ratio the Customer Acquisition Cost ratio or CAC ratio. The definition becomes for the last quarter of 2007: CAC Ratio = (GM (Q4 07) - GM (Q307)) x 4 / S&M costs (Q307) A CAC ratio of one would be equivalent to breakeven marginally on a new customer in one year. at 8:58 PM.

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Lightspeed Venture Partners

DECEMBER 3, 2010

The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough. Competition shifts from user acquisition to user retention. They are taking advantage of cheap media to cost effectively acquire new customers.

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Cracking the Code

OCTOBER 8, 2009

But does Larry hate cloud computing that much or is he hiding a potential future acquisition of Salesforce.com? 1st 2008 with a base value of 100.00 ► 2008. (11). The Bessemer 10 laws of SaaS - Fall 2008 Release. Churchill Club 2008 Top 10 Tech Trends. Happy New Year 2008! Add RSS feed. SaaS 13 Index*.

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View from Seed

SEPTEMBER 14, 2021

Warning – this assumes some basic knowledge of VC performance metrics. Q: What is going to happen to the cost of capital? Q: What is the opportunity cost of not being in tech? At that time, the market had enjoyed a decent recovery from the economic crisis of 2008, but hadn’t quite fully recovered to its highs in 2007.

Valuation 156

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ConversionXL

FEBRUARY 19, 2016

How do you balance traffic acquisition with conversion optimization? You know all about vanity metrics , and how you shouldn’t be obsessed with them. You can usually tell this is the case when your SEO traffic converts well below other acquisition channels. SEO brings in free traffic without an exact cost, and CRO converts them.

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Cracking the Code

FEBRUARY 4, 2008

Monday, February 04, 2008. A few times per year, Bessemer organizes a CxO event for our portfolio companies and we decided to focus our first session of 2008 on Software-as-a-service (SaaS). What metrics should I be using to drive a saas business? If you want to learn more on SaaS metrics, you can read my previous blog post.

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Ben's Blog

MAY 15, 2020

Finally, we’ll zoom out and assess the big picture: how various categories of company may be impacted long-term, how this crisis compares to 2008 (and what that means for early-stage founders), and the industries and business models that are now prime for growth. What are those metrics? Same thing for engagement, as well.

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Startup Lessons Learned

SEPTEMBER 2, 2008

Lessons Learned by Eric Ries Tuesday, September 2, 2008 Not crossing the chasm What does life feel like in the chasm ? In a subscription business, maybe your attrition starts matching your acquisition, balancing like magic. Or your cost of customer acquisition just magically floats up to match your customer lifetime value.

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Occam's Razor

OCTOBER 14, 2014

If you've read my first book Web Analytics: An Hour A Day, you know that I've advocated this strategy since 2008! Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., See Page 269. :).

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Both Sides of the Table

JULY 1, 2010

And finally, Scott demonstrated his internal management tool for managing the metrics of his business. Rumored to have turned down acquisition offers from Yahoo and Facebook. Founded in 2008 in Santa Monica by Ron Goldman (former CRO of shopping.com) and Rahul Sonnad. Incubated by Clearstone Ventures in 2008. Foursquare.

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crowdSPRING Blog

AUGUST 2, 2016

It also seemed exceedingly basic following the somewhat revolutionary logo designs featured by the Obama campaign in 2008 and 2012. You have sites who hit too hard, too fast in terms of lead acquisition. It has been argued that social media is what handed President Obama the White House in both 2008 and 2012. You have clumsy UX.

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Startup Lessons Learned

APRIL 14, 2009

Every board meeting, the metrics of success change. They know how much it costs to bring in a customer and they know how much money they can expect to make on each one. Our cost to acquire a customer on AdWords was only a few cents. Time-to-complete-a-sale is not a bad metric for validated learning at this stage.

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