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JFDI.Asia Announces 2013 Startup Lineup

YoungUpstarts

The teams currently have temporary names, as their businesses are very likely to evolve over the course of the program as mentors help guide their thinking. The eight startups – covering the gamut of B2B, C2C, B2C and even B2B2C – are: AskAbt , from India, have a platform to manage real-time crowdsourced queries.

Singapore 157
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Airbnb and Dropbox are textbook examples of how growth hacking can transform a business from a niche offering into a household name and market leader. Recommendations from family and friends are the most trusted source of information , and B2B companies that use them experience higher than average conversion rates. ConvertKit.

Retention 113
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Founder Interview – Ola Sars of Music-Tech Leader, Soundtrack Your Brand

The Startup Magazine

Soundtrack Your Brand , founded in 2013 as a joint effort with Spotify, offers businesses world-class tech to provide a valuable all-in-one solution for streaming music in commercial settings, importantly that is properly licensed and ensures correct royalty flow to artists. Ola Sars, Founder and CEO of Soundtrack Your Brand.

Founder 156
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

Muun found a market need but failed to compete with bigger names that provided customers with authoritative content and resources. This is particularly true for complex verticals such as B2B SaaS products, where product marketing’s ability to pinpoint users with the most need and educate them on product features and benefits proves useful.

Marketing 110
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28 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. My company name is 3 Leaf Tea. The name is from when tea leaves get picked there’s often one two or three leaves and a bud.

Naming 98
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Updating Content: Process and Results for CXL

ConversionXL

A B2B website that educates potential buyers isn’t a personal “weblog.” You could, of course, remove publish dates altogether (not gonna name names), but that doesn’t benefit users. Brian Dean introduced the “ Skyscraper Technique ” in 2013 to out-long-form the long-formers. To be honest, it never did. Where do you start?

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StickerRide – On-Vehicle Advertising For Brands And Drivers

YoungUpstarts

Founded in 2013, StickerRide has already seen great success as a worldwide car-advertising platform in Europe. StickerRide is currently being used by over 40,000 drivers and leading brand names. For advertisers, StickerRide will mainly target B2B ventures including creative agencies, media buying agencies, and popular brands too.