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Are Business Plans Still Necessary?

Both Sides of the Table

and the subsequent acquisition sprees of companies like Google, Yahoo!, Many of these businesses were what First Round Capital called FNACs (features, not companies – this acronym has always stuck with me). In an era of “launch and learn&# is there a need for a business plan? portfolios. Do so at your peril.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

So what’s wrong the product development model? The first hint lies in its name; this is a product development model, not a marketing model, not a sales hiring model, not a customer acquisition model, not even a financing model (and we’ll also find that in most cases it’s even a poor model to use to develop a product.)

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Nokia as “He Who Must Not Be Named” and the Helsinki Spring

Steve Blank

Instead the business press dumped on the founders for “selling out.” In 2010 it got worse with an Act in parliament about the Monitoring of Foreigners’ Corporate Acquisitions. Filed under: Business Model versus Business Plan , Customer Development , Teaching , Venture Capital.

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Qualcomm’s Corporate Entrepreneurship Program – Lessons Learned (Part 2)

Steve Blank

Doing so meant they would have to take risks for IP acquisition and customer/market risks outside their experience or comfort zone. I earnestly believe that large corporations should emulate Lean Startups (Business model design, Customer Development and Agile Engineering.)

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Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work

Steve Blank

These hypotheses span the gamut from who’s the customer(s), to what’s the value proposition (product/service features), pricing, distribution channel, and demand creation (customer acquisition, activation, retention, etc.). Customer discovery captures the founders’ vision and turns it into a series of business model hypotheses.

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Hacking for Defense @ Stanford 2021 Lessons Learned Presentations

Steve Blank

This was followed by an 8-minute slide presentation describing their customer discovery journey over the 10 weeks. While all the teams used the Mission Model Canvas , (videos here ), Customer Development and Agile Engineering to build Minimal Viable Products, each of their journeys was unique. It Started With An Idea.

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Get the Heck Out of the Building in Founder’s School: Part 2

Steve Blank

1:28: Using the Business Model Canvas. 1:49: Use Customer Development to Test Your Hypotheses. 4:24: No Business Plan Survives First Contact with Customers. Module 2, Getting Out of the Building: Customer Development. 0:24: What is Customer Development? 2:44: What is a Pivot?