Both Sides of the Table

MAY 15, 2010

SocialVibe – Social media monetization platform that benefits non-profit organizations and social causes. Following several completed advertising campaigns, Ad.ly WordStream – Provides software and services that help businesses manage SEM and SEO campaigns. OTHER DEALS.

Stealth 285

Stealth SEC Advertising Accredited Investor 285

YoungUpstarts

OCTOBER 17, 2018

When a person adds a hashtag to their post, that hashtag is indexed by social networks and the content becomes more easily searchable and discoverable by others. For example, if a person clicks on the hashtag #purplemarkers, they’ll typically see a page that aggregates all content with the same hashtag. What is hashtag marketing?

Small Business 191

Small Business Marketing Social Media Social Network 191

The Startup Magazine

JULY 9, 2020

We kept ourselves entertained through social media and streaming platforms. Setting up a strong and aggressive Social Media presence. If you are using your social media for just branding activities, then you are doing it wrong. In 2020, social media has evolved into a platform, which can help you with-.

Social Media 90

Social Media PPC Marketing SEO 90

Occam's Razor

AUGUST 12, 2013

And you are telling me that the Cost Per Acquisition for my display campaigns is not $201 but rather a lowly $155? All standard reports in Google Analytics give 100% of conversion credit to the last "campaign" prior to the conversion. Campaign is defined as anything but Direct traffic. That is so cool.

Channel 161

Channel Analytics Campaign Conversion 161

Occam's Razor

APRIL 21, 2014

Find campaigns where they are spending most money, lower the bounce rate and reduce acquisition cost. But if you would like a quick collection of tips: Multichannel Analytics- Tracking Online Impact Of Offline Campaigns The enabler of tying offline activity to online is ensuring you have a weak or strong primary key. Alexander Velinov.

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

DECEMBER 20, 2010

What campaigns? What campaigns have a higher percentage of these people? 2: Social Media, Baby! Social media is all the rage. The challenge in measuring social media impact on your business is two-fold. See the campaign (utm_) tracking parameters? They just left. What landing pages?

Analytics 118

Analytics Web Social Media Search 118

Up and Running

NOVEMBER 12, 2014

The SEC’s proposed rules (mandated by the JOBS Act of 2012) amend the Securities Act of 1933 and the Securities Exchange Act of 1934 to allow the offer and sale of securities through an internet crowdfunding campaign, similar in some respects to donation crowdfunding campaigns conducted on Kickstarter and Indiegogo.

Equity 125

Equity SEC Technical Review Security 125

Duct Tape Marketing

SEPTEMBER 1, 2017

Typical tasks included looking at how well a campaign performed, what the costs were and returns on investment. Before the explosion of social media, marketers relied on the results of surveys and focus groups as a proxy for what customers wanted. Data: between historical assessment and predicting the future. An ocean of data.

Artificial Inteligence 54

Artificial Inteligence Marketing Algorithm Social Media 54

crowdSPRING Blog

OCTOBER 8, 2018

When a person adds a hashtag to their post, that hashtag is indexed by social networks and the content becomes more easily searchable and discoverable by others. For example, if a person clicks on the hashtag #purplemarkers, they’ll typically see a page that aggregates all content with the same hashtag. Playful is good.

Small Business 80

Small Business Social Media Marketing Social Network 80

David Teten

DECEMBER 3, 2019

“We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I use Hootsuite to coordinate my social media activity, which consists of Teten.com, PEVCTech.com , Linkedin , AngelList , and (passively) Twitter and Facebook.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Duct Tape Marketing

DECEMBER 23, 2019

A lot of times, small businesses will hire a marketing person who knows how to manage social media, but isn’t given any broader direction when it comes to marketing strategy. They have all the important tools you need for paid traffic, social media, PR, and SEO. So, pay to play is definitely here.

Small Business 70

Small Business Marketing Audio Technical Review 70

YoungUpstarts

AUGUST 11, 2014

Social media platforms and aggregated news content sites are two favorites of Millennials. Marketers that need to capture the powerful Millennial market need to add native advertising to their campaign strategy in order to drive engagement and drive brand building through social sharing.

Marketing 176

Marketing Advertising Aggregator Social Media 176

Up and Running

MAY 21, 2014

Everybody that comes to know us, we want to set up processes, campaigns, touch points; even in our C.R.M. ” Things like our blog content, social media, and what they find on our website. Sharing is a very specific social function that has a lot to do with building value and connection by being. What about trust?

Marketing 72

Marketing Social Media Sales Media 72

Occam's Razor

JULY 12, 2010

The rarest of the rarest of the rare who are on social media. You have aggregated data into three pieces and we all know aggregated data stinks at delivering insights! No simplified over promise under deliver aggregates! Minority perspective right? Who tweets after all. :). Clean into the three desired categories.

Analytics 96

Analytics Viral Web Mobile 96

The Next Web

MARCH 2, 2014

To measure the return on investment – or ROI – of your SEO campaigns, utilize the information aggregated from Positionly and Google Analytics to pull through the data and analyze patterns in traffic, increases in links, sustainable traffic and above all, increases in revenue. How is your company measuring the ROI of your SEO campaigns?

SEO 159

SEO Analytics Social Media Metrics 159

Brandanew

JANUARY 8, 2016

Most small business and Startup founders are talking about customer engagement and social presence beyond the customary likes and one-post-a-month schedules. We talked to global social media experts and influencers to share with us their top social analytics tools for the coming year. Carrie Aulenbacher , Author.

Analytics 100

Analytics Social Media Marketing Media 100

Occam's Razor

FEBRUARY 7, 2011

So use unique phone numbers (specific to campaigns if you want granular details)… leverage unique coupon / campaign / offer codes… get good at geographic targeting… become a God of controlled experiments. What's the best way to aggregate to understand clearly how to improve? 7 Best Practices, Bonus Tips.

Analytics 94

Analytics Web Non-Compete Metrics 94

Lightspeed Venture Partners

DECEMBER 3, 2010

Brand advertising starts to move online, boosting premium display, video and social media. Many brand advertisers are spending their experimental budgets widely in social media as they attempt to figure out how to promote themselves through Facebook, Twitter, Foursquare and other platforms.

Internet 113

Internet eCommerce Advertising Flash 113

crowdSPRING Blog

OCTOBER 16, 2018

Instead of promoting word-of-mouth, most marketers and business owners focus on collecting likes and social media followers. Compared to traditional advertising, media mentions, and promotional events, word-of-mouth marketing can help companies grow faster. Ogilvy/Google/TNS ]. 68% trust word of mouth from other people.

Small Business 62

Small Business Social Media Marketing Media 62

VC Cafe

JUNE 18, 2012

Brandsforce is a plug & play social media marketing platform that generates conversations, engagements and measurable actions on social networks. Unlike other companies, we are a true digital record label, not aggregators. Brandsforce - Company Website. How do we do this?

Securities and Exchange Commission 133

Securities and Exchange Commission Technical Review Software Review 133

David Teten

MAY 8, 2012

About a year ago, the Crowdfunding Campaign to Change Crowdfunding Law raised $1,321 (out of a $1,099 Goal) through Indiegogo’s campaign platform in order to fund a petition against the Securities Act. The company has experienced extraordinary growth: in March 2011, it had funded around 20,000 campaigns in 159 countries.

Securities and Exchange Commission 148

Securities and Exchange Commission IRR Entrepreneur Angel Investor 148

Duct Tape Marketing

NOVEMBER 18, 2014

Millions use Buffer for it’s core namesake functionality – buffering social media updates over the course of a day. One very useful way to use Buffer is in support of a campaign. I’ve also used this approach to que up an entire week’s worth of activity so I could forget my social habit during a vacation.

Social Media 68

Social Media RSS Aggregator Media 68

Occam's Razor

MAY 2, 2017

For example, your company is shifting aggressively into leveraging Machine-Learning in your marketing strategies and hence have made a shift to Smart Display Campaigns a huge priority. Remember: All data in aggregate is crap, segment or suck. A quick best practice. But, be picky, focus on big important pieces (BIPs :).

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Duct Tape Marketing

JULY 2, 2013

Organizations that get this, that foster this and that build marketing strategies and campaigns that take full advantage of this, will build customer loyalty and word of mouth lead generation in ways that cannot be matched by competitors trading on lower price. More is not the answer – better integration is. Google+ Hangouts to YouTube.

Marketing 69

Marketing Social Media Aggregator Database 69

YoungUpstarts

OCTOBER 20, 2016

The on-demand economy may have been spurred by the big names that have frequent mentions in social media or otherwise: Uber, Airbnb and the whole shebang. Grab focuses extensively on the South Asian region, making their campaign less tedious to execute – focused resources result in more in-depth branding. Hyperlocal Focus.

Demand 100

Demand Singapore Malaysia Asia 100

mashable.com

SEPTEMBER 22, 2008

Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Social media Mobile 2.0 Database, File Storage & Information Management Pixily – An online service that lets you aggregate, organize, find and share your documents.

Software Review 78

Software Review Social Media Social Network Software 78

Both Sides of the Table

FEBRUARY 21, 2010

We have run very successful campaigns by brands such as Sony, NBC, Microsoft, Universal, Clicker and others. We have an analytics platform that helps advertisers discover information about the demographics of the follower base and the effectiveness of their campaigns. Early evidence is good. with some results significantly higher.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

Duct Tape Marketing

MARCH 24, 2022

And if most of them allow for you to be in the sweet spot, then you can say in aggregate, you're in the sweet spot. Use social media tools to schedule and publish updates, monitor terms and analyze performance. And if you think about your life, you're balancing your portfolio of S curves where you've got your career.

Leadership 80

Leadership Technical Review Fractional CTO Utah 80

Occam's Razor

JANUARY 7, 2019

Each chosen obsession is very much in the spirit of my beloved principle of the aggregation of marginal gains. Learn what Session Quality is in Google Analytics, then learn how to use it in your campaigns to improve conversions. Learn what Smart Bidding is in Google Ads, then learn how to use it in your campaigns to improve outcomes.

Analytics 88

Analytics Marketing Algorithm Campaign 88

crowdSPRING Blog

SEPTEMBER 30, 2012

There is a place for the wide open faucet of information that Twitter can supply, and there are times when the traditional outlets can not compete, For instance, in the case of breaking, fast-evolving events such as the Arab Spring uprisings the best place to get instant factoids is via the person-on-the-street accounts aggregated via hashtag.

Small Business 88

Small Business Public Relations Social Media New York 88

crowdSPRING Blog

SEPTEMBER 1, 2014

I’ll often learn about new tools through colleagues, blogs, online reviews, or email marketing campaigns. Responses are aggregated in one place, resumes are re-formaatted for consistency, candidates can be pre-screened and millions of potential employees can be searched in a huge database. This is where ZipRecruiter comes in.

Small Business 92

Small Business Database Social Media Aggregator 92

Mucker Lab

JULY 21, 2016

Everipedia is more than just a crowdsourced encyclopedia – it is an information aggregator that provides deep insight into a vast array of fields. This week, stories involving police officers and the Republican National Convention have dominated the news and social media.

Portfolio 60

Portfolio Massachusetts Dallas Aggregator 60

SoCal CTO

NOVEMBER 11, 2009

I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. We streamline strategy development using a Reality-Based approach, then execute cross-media programs including websites, brochures, ads, booths. It has been fun to get to know her again.

Early Stage 150

Early Stage Southern California Los Angeles Marketing 150

pandodaily.com

NOVEMBER 29, 2012

But the angels who’ve staked their funds on spreading bits of money all over the Valley are increasingly anxious that only 20 percent of their deals — in aggregate — will get the chance to keep going. But it’ll take more than a branding campaign for Microsoft to attain even a sliver of the fandom enjoyed by Apple.

Technical Review 93

Technical Review Silicon Valley Incubator Syria 93

Duct Tape Marketing

OCTOBER 3, 2013

Converged media refers to a company’s paid media buys, owned digital properties (such as their website and social pages), and earned user-generated content working in conjunction to inform and involve the user. The value of converged media lies in the intentional blurring of lines.

Media 62

Media Social Media Advertising Audience 62

Duct Tape Marketing

MARCH 27, 2018

Drive people to your landing pages through blog posts, social media, advertising, and email campaigns. It wasn’t too long ago that you could follow the formula below to attract and generate leads for your business: Develop a content upgrade, like an ebook. Gate it behind a form on a landing page. Have I lost you?

Aggregator 74

Aggregator Engineer Social Media SEO 74

Duct Tape Marketing

JULY 30, 2019

In other words, you go to a website and they’ve got all these glowing reviews on their website, but then there’s Google who is aggregating these theoretically in a sort of impartial way. John Jantsch: Okay, so on Google’s five point or five star scale, is there a perfect aggregate score that you should be aiming for?

Software Review 67

Software Review Reputation Small Business Aggregator 67