Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. They never understood Market Type. Why does Market Type matter?

Customer Development 203

Customer Development Developer Customer Silicon Valley 203

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. They are gaining valuable customer data.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Steve Blank

NOVEMBER 11, 2014

The Lockheed Skunk Works led by Kelly Johnson was responsible for its Advanced Development Projects – everything from the P-80 , the first U.S. Skunk works differed from advanced research groups in that they were more than just product development groups. Big Companies versus Startups: Durant versus Sloan Customer Development'

Channel 288

Channel Customer Development Distribution Restful 288

Steve Blank

NOVEMBER 18, 2010

In an existing company with existing customers you 1) understand the customers problem and 2) since you do, you can specify the entire feature set on day one. In fact, for decades if you drew this diagram on day one of a startup VC’s would nod sagely and everyone would get to work heading to first customer ship.

Burn Rate 248

Burn Rate Management Business Model Customer Development 248

Startup Lessons Learned

SEPTEMBER 22, 2008

The law of large numbers (of customers) says you cant help but make at least some money - your valuation is determined by how well you monetize the tidal wave of growth. Paid - if your product monetizes customers better than your competitors, you have the opportunity to use your lifetime value advantage to drive growth.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.

Silicon Valley 263

Silicon Valley Product Startup Product Development 263

Steve Blank

AUGUST 27, 2012

He turned his PhD thesis into a killer product, got it funded and now was CEO of a company of 30. It was great to watch him embrace the spirit and practice of customer development. He was constantly in front of customers, listening, selling, installing and learning. We’re building the wrong product!”

Founder 317

Founder Cofounder Advisory Board Burn Rate 317

Startup Lessons Learned

NOVEMBER 7, 2008

Thats the conclusion Ive come to after watching tons of online products fail for a complete lack of customers. Our goal is to find out whether customers are interested in your product by offering to give (or even sell) it to them, and then failing to deliver on that promise. We finally settled on a $1.99

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Steve Blank

MARCH 11, 2015

They’ve found product/market fit (what products customers want to buy). They’ve learned the best distribution channel to get the product from their company to the customer. and how to price the product. for new product development that emphasize immediate returns.

Widget 120

Widget Lean Business Model Metrics 120

Startup Lessons Learned

JANUARY 18, 2010

Recently, he was bitten by the lean startup bug and has started writing about his experiences attempting to apply lean startup and customer development principles. Managing weekly releases got a lot harder once I started doing customer development. On the one hand, this is the ultimate in customer responsiveness.

Continuous Deployment 151

Continuous Deployment San Francisco Lean Wiki 151

Startup Lessons Learned

OCTOBER 4, 2008

Maybe youd like to start with The lean startup , How to listen to customers , or What does a startup CTO actually do? ) Every startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into existence. November 25, 2009 9:54 AM Danny Wong said. hey eric, love the blog.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Steve Blank

MARCH 4, 2014

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. existing enterprises are establishing corporate innovation groups. StageGate Process.

IRR 335

IRR Startup Business Model Agile 335

Steve Blank

MARCH 15, 2011

By now the nine teams in our Stanford Lean LaunchPad Class were formed, In the four days between team formation and this class session we tasked them to: Write down their initial hypotheses for the 9 components of their company’s business model (who are the customers? what’s the product? what distribution channel?

Business Model 237

Business Model Nebraska Peru Germany 237

Steve Blank

JUNE 8, 2009

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. In contrast to simply executing your business plan, the Customer Development process is built on low-cost and continuous learning and iterating.

Vertical 123

Vertical Silicon Valley RSS Marketing 123

Startup Lessons Learned

AUGUST 24, 2009

Customers will get to consume the content they want, and support the producers of that content directly, rather than having to rely exclusively on intermediaries. Now, helping potential customers discover new things they might like is the job of the discipline of marketing. There are too many products clamoring for attention.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

MARCH 4, 2009

Ive previously written about the advantages of having a pathetically small number of customers , and how to get started with customer segmentation. it seemed time to return to the subject of investigating who my customers are. Thats a common pattern to gaining customer insight. Customer knows they have a problem.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

YoungUpstarts

AUGUST 15, 2017

This special group of customers goes far beyond using your services regularly and paying promptly. In fact, by evangelizing, educating, onboarding, engaging with new customers, and offering crucial feedback, they can grow your brand into an empire. As a result, they have built a passionate league of superusers.

Community 124

Community LLC Customer Developer 124

Startup Lessons Learned

AUGUST 16, 2010

It requires separating the product launch from the marketing launch (see Dont Launch ) as well as other staple Lean Startup tactics: minimum viable product, split-testing, customer development and the pivot. Those tools, combined with focused customer interviews, have turbo-charged the company’s ability to learn.

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167

Startup Lessons Learned

JUNE 5, 2009

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. No matter how low we make the revenue projections for this new product, it’s extremely unlikely that they are achievable.

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

Startup Lessons Learned

JANUARY 19, 2009

If youre coming in to work groggy and therefore are not spending time with customers, Im willing to bet it is. If you find yourself now spending time with customers, learning and guiding the learning of your whole company, you were probably right that the pager was getting in the way. Is it time to make your first operations hire?

Lean 140

Lean Hiring San Francisco Continuous Deployment 140

Steve Blank

OCTOBER 25, 2022

Currently a market leader, they’re watching a new and relentless competitor with more money, more people and more advanced technology appear seemingly out of nowhere, attempting to grab customers and gain market share. How do they become present on new social media and communications channels?

Framework 391

Framework Distribution Channel Leadership 391

Startup Lessons Learned

OCTOBER 23, 2013

Stickiness, Ben and Alistair say, is where people move on too quickly--they don’t make sure they really have a product that has the right features and functionality to meet their customers’ needs. LSC: What''s an example of one metric, other than revenue, that you might look at for a non-tech product? Consider a restaurant.

Analytics 167

Analytics Lean Widget Metrics 167

Steve Blank

NOVEMBER 2, 2009

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. And most startup code and features end up on the floor as customers never really wanted them.

Lean 250

Lean Silicon Valley Startup RSS 250

A Smart Bear: Startups and Marketing for Geeks

MAY 17, 2010

After all: Tech support deals with insane customers. Tech support keeps angry customers at bay while having no power to effect change. If this is your attitude, your conception of tech support is completely backwards and you're missing out on important channels for marketing, product development, and sales.

Technical Review 245

Technical Review Sales Turkey Software Review 245

Startup Lessons Learned

DECEMBER 14, 2009

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# Let’s begin with the four customer currencies. And this is true outside of games.

Customer 156

Customer San Francisco Viral Lean 156

Steve Blank

NOVEMBER 1, 2010

When it was spun out as a a separate company, Iridium’s 1990 business plan had assumptions about potential customers, their problems and the product needed to solve that problem. They made other assumptions about the type of sales channel, partnerships and revenue model they would need. A Business Plan Frozen in Time.

Business Plan 335

Business Plan Customer Business Model Customer Development 335

Up and Running

MAY 23, 2016

A description of the problem you’re solving for your customers, and your solution to the problem, which is usually your product or service. In the tactics section, list your sales channels and describe how you will be selling your products. The best way to do this is to get out and talk to your potential customers.

Software Review 74

Software Review Software Delaware Forecast 74

Steve Blank

MAY 18, 2009

Founding a company is a sheer act of will and tenacity in the face of immense skepticism from everyone – investors, customers, friends, etc. Next, you have to deal with the daily crisis of product development and acquiring early customers. And that’s just to get started. Let me know what you think.

Founder 302

Founder Silicon Valley RSS China 302

Startup Lessons Learned

SEPTEMBER 19, 2009

Recently, hes been engaged in a customer validation exercise around a new concept for a political action-oriented social network. In other words, the service transforms tweets into professional reports that are sent by snail mail, fax, and email - the channels that actually have attention paid to them.

San Francisco 150

San Francisco Founder DC Washington 150

Steve Blank

JULY 29, 2013

Its goal is to take the original idea and search for a repeatable and scalable business model - first by finding product/market fit, then by testing all the parts of the business model (pricing, channel, acquisition/activation, partners, costs, etc.). They deal with the daily crisis of product development and acquiring early customers.

Cofounder 335

Cofounder Advisory Board Customer Development Leadership 335

Startup Lessons Learned

JANUARY 11, 2009

This model has not translated well to the world of social networking, because customers of social networks engage sites in a different way than customers of search engines. Those who have tried to build apps that exist just as glorified landing pages or marketing channels have generally failed.

San Francisco 68

San Francisco Social Network Lean Continuous Deployment 68

Startup Lessons Learned

MARCH 31, 2009

My overwhelming takeaway from the most recent Lessons Learned survey is that there is tremendous hunger out there for in-depth opportunities for entrepreneurs of all stripes to develop their lean startup skills. As you can tell from recent posts, Ive been experimenting with different formats and channels to try and find the best way to help.

Lean 68

Lean San Francisco Continuous Deployment DC 68

Startup Lessons Learned

SEPTEMBER 15, 2009

g2s The very abbreviated version of Customer Development (channeling Steve Blank ). The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Boyds ideas have inspired a lot of the principles underlying my work. once it launches.

San Francisco 92

San Francisco DC Washington Lean 92

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention.

San Francisco 68

San Francisco Lean Retention SEM 68

ConversionXL

FEBRUARY 9, 2016

It is simply getting customers. And by the transitive property, anything that gets customers is marketing. […] Welcome to growth hacking. The key differentiator being the product-level focus vs. the channel-level focus of traditional marketing effort. PR and publicity drive attention…to drive sales. …Really?

Retention 48

Retention Metrics Acquisition Conversion 48

Steve Blank

MAY 7, 2009

In the real world, most business plans don’t survive the first few months of customer contact. And even if they did – customers don’t ask to see your business plan. Preparing for a year is not the best way to spend time, rather getting customers is the better way to an Investor’s heart.

Business Plan 143

Business Plan Silicon Valley RSS Venture Capital 143

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

Listen to this episode if you want to hear about a founder who has a product and users and paying customers … and is trying to figure out how to take his company to the next level and grow faster. Jason: So how many of those 20,000 people are paying customers? Edwin: Okay, I have different types of customers.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220