Remove Demand Remove Dilution Remove Marketing Remove Partner
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10 Entrepreneur Myths That Need Not Dilute Your Focus

Startup Professionals Musings

For technical innovators, I often recommend finding a partner with deep business savvy. Starting a new business does put you in control, but you will face a harrowing new set of demands from partners, investors, suppliers, and customers. This is a clear case where one plus one equals three.

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Founder Interview: Salo Sterental, Co-Founder of SoStereo, Marketing with Music

The Startup Magazine

As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo: We help brands unlock the marketing power of music. TSM: Music is an important tool in marketing strategy.

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Cybersecurity startups face market challenges

ReadWriteStart

Startups in the cybersecurity sector are facing a daunting market environment , contending with decreased valuations and increasing pressure to sell while competing for vital funding and collaborations. Additionally, these down rounds can decrease employee morale, as they may dilute shares or pay cuts, affecting the overall work environment.

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8 Keys To Maximizing Your New Venture Stock Net Worth

Startup Professionals Musings

It’s disconcerting for most to realize that these shares are initially worth nothing, and the challenge is to get that value up as quickly as possible, without losing it just as quickly to investors, lazy partners, and taxation. This is called stock dilution control. Minimize your own loss of ownership as major investors contribute.

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How To Prevent Your Founder’s Shares From Vaporizing

Startup Professionals Musings

It’s disconcerting for most to realize that these shares are initially worth nothing, and the challenge is to get that value up as quickly as possible, without losing it just as quickly to investors, lazy partners, and taxation. This is called stock dilution control. Minimize your own loss of ownership as major investors contribute.

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Why Successful Startups Often Have A Pair Of Founders

Startup Professionals Musings

The simple solution I recommend to inventors is to find a partner who can focus on business and marketing, while you focus on technology. Understanding what drives customers to buy, in different market segments and cultures, is usually just as challenging as creating and combining technology to deliver function.

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Tech Focus: Pressure to Improve Drug Development Drives Innovation

The Startup Magazine

Discover the key factors shaping market dynamics and opening up growth opportunities in drug development. The race toward a successful COVID-19 vaccine is reshaping the comprehensive approach employed in identifying and advance treatments in the healthcare market. Innovation Turns the Tides in Academic Research.