Hearpreneur

JUNE 1, 2022

Every leading position in business requires a demonstration of diverse skills and leadership styles. Transformative leadership is also important. My leadership style is best described as benevolent in that I feel that the best leader is the one who is most supportive of the people below them. Innovations drive my leadership.

Leadership 124

Leadership Entrepreneur Employee Developer 124

Startup Professionals Musings

JULY 16, 2022

Traditional business leadership practices, including autocratic, reactive, and narcissistic, aren’t good enough. Of course, these are great, but they don’t happen without enlightened leadership coming first. I believe that business cultures are a function of people and leadership, more than programs.

Leadership 380

Leadership Customer Employee Channel 380

Startup Professionals Musings

OCTOBER 26, 2018

New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. For example, consider how many years it took for the market to move from radio to television, or fully accept personal computers on every desktop.

Marketing 231

Marketing Demand Campaign Differentiation 231

Startup Professionals Musings

AUGUST 28, 2022

He outlines a three-phase process to develop the necessary business culture of energy, resilience, and openness: Nurture your current leadership strengths. Learn how to recognize, cultivate, and leverage the competencies of your current talent to develop your leadership team. Doing good opens the door to a broader customer base.

Leadership 359

Leadership Early Stage Demand Hiring 359

Duct Tape Marketing

OCTOBER 23, 2023

Leveraging a Fractional Marketing Officer for Growth written by John Jantsch read more at Duct Tape Marketing Ever felt like you’re racing against the clock, juggling multiple marketing tasks without a moment’s respite? This experienced pro is not your everyday marketer. Interested? Let’s dive in!

Marketing 70

Marketing Technical Review Salary Social Media 70

Startup Professionals Musings

OCTOBER 2, 2022

If you are like most entrepreneurs I know, there just aren’t enough hours in a day to get all your own work done, as well as run the many one-hour meetings each team member seems to demand for decisions and mentoring. But it only works if you observe the following principles: Never hide from your team.

Elevator Pitch 386

Elevator Pitch Technical Review Dividend Leadership 386

Startup Professionals Musings

NOVEMBER 30, 2022

They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills. In addition to listening, they spent much of their time communicating their vision and marketing themselves to everyone they encountered.

Silicon Valley 284

Silicon Valley Technical Review Leadership Metrics 284

Up and Running

OCTOBER 13, 2022

It isn’t unusual to act as CEO while also tackling marketing tasks and coordinating operations. But there comes a time when bringing on executive leadership is the reasonable and right next step. Another benefit of filling executive leadership roles is that doing so will likely free up time you can spend on other things.

CTO Hire 163

CTO Hire Fractional CTO CTO Hiring 163

Startup Professionals Musings

JANUARY 6, 2021

Fight the urge do more things, to attract more customers in a broader market. In reality, too many choices actually dilutes customer interest in your existing market, and makes your job of production, marketing, and support much more complex. The company has since gone public, and is still a market leader.

Technical Review 400

Technical Review Technical Cofounder Advisory Board Cofounder 400

Steve Blank

FEBRUARY 13, 2024

But the product/market fit of this first iteration is a swing and a miss. Marketing and capital expenses (new factory, high R&D expense) were predicated on consumer-scale sales. I got a preview of PhotoCD when I was the head of marketing at SuperMac , a supplier of hardware and software for graphics professionals.

Search 292

Search Marketing Forecast Burn Rate 292

Startup Professionals Musings

SEPTEMBER 2, 2015

Some get stuck in a rut and get run over by competitors with new technology, like Eastman Kodak, and others get pushed into a crisis, like Apple did, before they reinvent themselves into a new market. Everyone and every company needs to continually learn from their experience and adapt to a changing world to thrive. “If

Technical Review 120

Technical Review Leadership Due Diligence Marketing 120

Startup Professionals Musings

DECEMBER 18, 2020

This distrust for the scripted message has led to a new demand for unfiltered marketing, and the emergence of business credibility heroes, like Elon Musk, with his bold statements about space travel, and sometime villains, such as Mark Zuckerberg defending Facebook privacy practices. Take your first step today.

Customer 433

Customer B2C Technical Review Social Media 433

The Startup Magazine

AUGUST 9, 2022

As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo: We help brands unlock the marketing power of music. TSM: Music is an important tool in marketing strategy.

Cofounder 156

Cofounder Founder Miami Marketing 156

The Startup Magazine

DECEMBER 18, 2023

Scaling effectively during the high tides of business requires strategic planning, resource management, and a keen eye on market trends. Adapting swiftly to changing market conditions, consumer demands, and technological advancements is pivotal for sustainable growth and relevance in any industry.

Leadership 141

Leadership Agile Management Entrepreneur 141

Startup Professionals Musings

APRIL 23, 2022

Every startup lucky enough to get some traction gets to the point where they decide to hire some “regular employees” for sales, marketing, and administrative tasks. The entrepreneurial mindset is a function of motivation, priorities, and risk versus reward, all of which you set or enable by your leadership and example.

Startup 337

Startup Technical Review Employee Hiring 337

Startup Professionals Musings

FEBRUARY 6, 2021

I see entrepreneurs every day who are trying to change the world with a new idea, and startups that are trying to survive their hyper-growth phase by changing processes to meet demand. The last thing you need in a startup is a false start, where you can’t deliver on a product change deadline, or a new marketing channel.

Metrics 387

Metrics Technical Review Leadership Framework 387

Startup Professionals Musings

FEBRUARY 19, 2020

In my business of mentoring new entrepreneurs and advising small company owners, I recognize that most don’t start as experienced leaders, and most don’t realize that people leadership is a primary key to their future success. Without vulnerability you can’t have an objective understanding of your leadership effectiveness.

Developer 311

Developer Leadership Demand Entrepreneur 311

ConversionXL

JUNE 2, 2022

The biggest challenge for marketers is getting them. Account-based marketing (ABM) and lead generation both offer a way to do this. Account-based marketing is a team sport. It flips the traditional sales funnel on its head, ditching the one-size-fits-all approach to marketing in favor of a land-and-expand approach.

Lead Generation 94

Lead Generation Marketing Sales Cycle Campaign 94

The Startup Magazine

SEPTEMBER 19, 2022

Invest in Leadership Training. The practice of educating staff members in leadership abilities is referred to as leadership training. Leadership training courses come in various formats, including video, audio, live speeches, meetings and online classes, just to name a few. Embrace Digital Marketing.

Social Media 140

Social Media Leadership Audience Video 140

Steve Blank

FEBRUARY 4, 2021

Unfortunately several advisory boards have become moribund resting grounds for political apparatchiks.Today’s challenges demand the DOD’s advisory boards appoint the best and brightest regardless of party. Policy: Ensure we understand our adversaries and how they are fusing together military, economic, and private markets to challenge us.

Advisory Board 308

Advisory Board Technical Review Non-Compete Software Review 308

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Pull marketing is less expensive than push marketing.

Customer 431

Customer Marketing Social Media Channel 431

The Startup Magazine

JANUARY 31, 2022

Starting a firm doesn’t require a lot of money, it only needs in-depth research of the market to uncover the best startup idea for you, particularly if you want to launch an Indian business. It’s a flexible and in-demand job since many individuals today engage interior decorators. Digital Marketing . Real Estate.

India 111

India Artificial Inteligence Software Review Web Development 111

Occam's Razor

APRIL 15, 2019

Our Market Share in the 2-ton truck market shrunk by 1.5% (= -$3 bil). When you do that much stuff, and you can measure almost everything… The result is that our ecosystem of data people are returning a lot more negative data when measuring performance of Marketing, Sales, User Experience and Customer Service. Negative data.

Leadership 79

Leadership Non-Compete Analytics Software Review 79

Startup Professionals Musings

DECEMBER 29, 2019

If you are like most entrepreneurs I know, there just aren’t enough hours in a day to get all your own work done, as well as run the many one-hour meetings each team member seems to demand for decisions and mentoring. But it only works if you observe the following principles: Never hide from your team.

Elevator Pitch 312

Elevator Pitch Technical Review Dividend Leadership 312

Duct Tape Marketing

FEBRUARY 19, 2020

Transcript of Developing Important Entrepreneurial and Leadership Qualities written by John Jantsch read more at Duct Tape Marketing. John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by Gusto, modern, easy payroll benefits for small businesses across the country. Back to Podcast. Transcript.

Leadership 72

Leadership Developer Curation Hiring 72

YoungUpstarts

JANUARY 27, 2020

The future can’t be met with backward-thinking and old leadership methods that are no longer effective. The leader’s responsibilities are expanding enormously, demanding much stronger competencies and skills than before. Combining these attributes is necessary in an ever-changing and hyper-competitive market.

Leadership 247

Leadership Demand Employee Operations 247

Startup Professionals Musings

OCTOBER 30, 2019

I also find that leaders are made, not born , meaning that we all can grow into leadership, if we learn from experience. This made his leadership team stronger, and built huge bonds with his team. Develop an action plan to lead from your strengths, and seek outside support or complementary partners to shore up leadership weaknesses.

Leadership 195

Leadership Partner Restful Demand 195

ConversionXL

JULY 15, 2020

Each spring, the annual State of Agile Marketing Report sheds light on how Agile ways of working are being adopted within marketing. For marketers, some of the most overburdened members of our organizations, that is certainly part of the allure. Agile for developers is not Agile for marketers. There are other differences.

Agile 87

Agile SCRUM Software Review Marketing 87

ReadWriteStart

AUGUST 30, 2022

Deep Market Analysis. Most investors want to finance a project that targets a large market to allow the business to scale. In startup presentations, the market assessment is often underestimated or overestimated. After successfully analyzing the market and receiving up-to-date data, you must draw up a financial business model.

Software Review 183

Software Review Technical Review Cofounder United States 183

The Startup Magazine

JANUARY 9, 2024

As a business owner, it is crucial to keep up with the constantly evolving market to stay competitive. The capacity to promptly adapt to market demands and take calculated risks can assist in staying ahead of competitors. Any rise in operations and output will demand a personnel expansion at some time.

Programming 135

Programming Agile Advertising Lead Generation 135

ConversionXL

JUNE 2, 2022

Ask 10 people what account-based marketing (ABM) is and you’ll get 10 different answers. Some see it as a sales tactic, while others view it as a content marketing strategy. What is account-based marketing? In his account-based marketing course , Watt goes on to unpack each of the adjectives in his definition: Sustained.

Customer 98

Customer Marketing Channel Acquisition 98

Duct Tape Marketing

OCTOBER 24, 2018

Transcript of Building Accountable Leadership to Transform Your Business written by John Jantsch read more at Duct Tape Marketing. John Jantsch: You know, leadership might be the hardest job for an entrepreneur. This episode of the Duct Tape Marketing Podcast is brought to you by CloudPhone. Back to Podcast. Transcript.

Leadership 59

Leadership Demand Global Community 59

Duct Tape Marketing

MARCH 26, 2021

The Top 10 Duct Tape Marketing Podcast Episodes for 2020 written by John Jantsch read more at Duct Tape Marketing. Even though 2020 immediately conjures words like “challenge,” “hardship” and “crisis,” there are many lessons learned that will impact and shape the future of business and small business marketing moving forward.

Marketing 90

Marketing Silicon Valley Cofounder Framework 90

ConversionXL

MAY 27, 2022

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

ConversionXL

MARCH 19, 2020

An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. This post surveys what people have done in the past—and what marketing leaders are doing now—to make it through tough times and thrive in the post-crisis era. Tim Stewart, trsdigital. But nothing gets better if we stand still.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Startup Professionals Musings

AUGUST 26, 2019

As an advisor to business owners, and an occasional angel investor, my job is to separate the actual challenges from the common misconceptions that distract many promising entrepreneurs while building the leadership team required for your solution, marketing, and finance success. Partner with experts who share the risk.

Bandwidth 246

Bandwidth Software Review Salary Angel Investor 246

Startup Professionals Musings

AUGUST 7, 2020

Although his focus is naturally on bigger companies, I contend that his recommended strategies apply equally well to entrepreneurs and startups: Demand a mindset of deep thinking for the long term. These days, the market is moving so fast that it is rarely adequate to rely only on internal development to keep up with change.

Technical Review 312

Technical Review Due Diligence Merger Social Media 312