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Ego Metrics: What Measurements Matter?

Duct Tape Marketing

Ego Metrics: What Measurements Matter? The problem is that some of these metrics aren’t meaningful. In fact, some of the most visible metrics are the most misleading. This is possibly the most visible metric in social media, but many of those followers are inactive or even inhuman robots. So what metrics really matter?

Metrics 72
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Profit Per Impression - The Most Important Number in Your Business

Growthink Blog

Your competitor was selling a $500 widget, and the average purchaser bought 1.5 Your competitor's profit margin on each widget is 30%. Here's a summary of your competitors KPIs: 1% Response Rate 35% Conversion Rate $500 price per widget 1.5 Except, let's assume that you still charged the same $500 per widget.

Widget 78
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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. This is a very important metric when evaluating a recommender system.

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Pragmatism with Flavor

TechEmpower

Focusing on the metrics that ultimately drive the business, often the bottom line, has provided a reality check, a counter-weight to the desire to consume all new technologies. Does it help our clients sell more widgets or deliver with fewer headaches? It's a fun and funny business to be in. Not to downplay developer happiness.

Guinea 200
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Human Engineering and Emotional Intelligence for Startups

VC Cafe

Goleman added a new facet to how humans measure intelligence, which was previously generally viewed as a person’s IQ – a narrow metric revolving around linguistic and math skills. A few tools for collecting user-feedback from Quora : Uservoice – customer support helpdesk and vote-based feedback forums.

Engineer 145
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How to Use Social Media To Drive Sales

ConversionXL

Wrong metric. The problem is with the metrics used – direct sales are a very bad metric to use for social. So direct sales numbers are not a good metric to look at when it comes to social media, but what is then? Use testimonials and social media widgets to establish your authority and show your success.

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The Pre-Board Board: How to Create Accountability Before You Give Away a Board Seat

This is going to be BIG.

Metrics around these efforts. For example, you may decide that a small business needs a widget like yours (hypothesis) so you outbound to 100 of them (goals) with a vaporware deck to see if you could sell some pre-orders. Some efforts don’t have more complicated metrics than just, “Did this work, yes, no, or still in process?”

Equity 118