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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 75
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How to Wisely Utilize Debt for Business Expansion

The Startup Magazine

Factors to Consider Before Taking on Debt The debt service coverage ratio (DSCR) is a financial metric lenders use to assess a business’s ability to cover its debt obligations. It compares a company’s net operating income to its debt payments, providing insight into its repayment capacity.

Finance 123
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6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

While his insights have come from large organizations, I give many of the same recommendations to every startup: Channel engagement performance. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Understanding culture is paramount, but measuring results is even better.

Demand 256
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Measure Like Tesla: A Fresh Take on Stale Business Metrics

Up and Running

Harvard Business Review recently published an article on how using the same old business metrics can result in missed opportunities for entrepreneurs. Yoon says, “Classic metrics like market penetration and market share, which many leaders are measured on, are the very things causing us to miss market opportunities and threats.”

Metrics 83
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

I find it amusing when a journalist writes an article about a prominent startup (either privately held or preparing for an IPO) and decries that, “They’re not even profitable!” Exec Summary: Most companies (98+%) in the world (even tech startups) should be very profit focused. One of them is profitability.

Startup 418
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How to Run Your Company Based on Metrics: What, Why, How, Who, and When

David Teten

I review a lot of board decks with a beautifully hand-crafted page with metrics for the company. Good metrics are comparable across industries; comparative ; readily understandable; and help drive decisions. Comparative means that you can compare a metric across time periods, groups of users, or competitors. Net Income (Loss).

Metrics 60
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Conversion, retention and churn benchmarks

VC Cafe

This is a question startup founders ask themselves multiple times a week. They encompass the effectiveness of marketing (the startup’s ability to reach and resonate with target customers) and stickiness (the product’s ability to deliver value to customers over time). How are we doing?

Retention 109