Remove 2000 Remove Cofounder Remove Distribution Remove Sales
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Startup CXO: A Field Guide to Scaling Up Your Company’s Critical Functions and Teams

Feld Thoughts

I’ve been working with Matt since 2000. Matt was the co-founder/CEO of Return Path. The founders of each company talked and, in between efforts to decimate the other, agreed it might be worth merging to survive. He co-founded it in partnership with High Alpha (we are LPs) and SVB. Matt was still CEO.

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Startup CXO: A Field Guide to Scaling Up Your Company’s Critical Functions and Teams

Feld Thoughts

I’ve been working with Matt since 2000. Matt was the co-founder/CEO of Return Path. The founders of each company talked and, in between efforts to decimate the other, agreed it might be worth merging to survive. He co-founded it in partnership with High Alpha (we are LPs) and SVB. Matt was still CEO.

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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. There’s a lot we can do online to help our sales teams close deals. It starts with sales enablement. What Is Sales Enablement and Why Should You Care? Image Source.

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Product Launches: 5 Unexpected Lessons from the Real World

ConversionXL

In consumer packaged goods, the benchmark for a “highly successful” product launch is no easy feat: $50 million in first-year sales. Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. Image source ). His solution?

Product 110
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There’s more to generative AI than picks and shovels

VC Cafe

There’s a question on whether all this GPU hogging, and building capacity is not just a bubble waiting to pop, similar to the Telecom crash in the early 2000’s. Seth Rosenberg at Graylock published ‘ Product Led AI’ – pointing to opportunities for founders building AI-first companies.

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Retro: My Favorite Blog Post on Raising VC

Both Sides of the Table

After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. I had previously raised VC in 1999, 2000, 2001 and 2005. Another called Parker Harris, the co-founder and CTO. My blog was wiped out. Folksonomy. Free product.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

The HBR study contrasts Office Depot and Staples during the 2000 recession: Office Depot cut 6% of its workforce, but it couldn’t reduce operating costs significantly. Their recommendations derive from sales and EBITDA (earnings before interest, taxes, depreciation, and amortization) for the companies in their study: ( Image source ).

Marketing 121