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10 Leasing Tips Every New Business and Startup Should Know

Up and Running

Section 179 allows businesses to deduct the cost of qualifying businesses equipment placed in service in 2012 up to $125,000. Describe to the equipment lease financing provider how the equipment acquisition will benefit your business. Bundling equipment acquisitions generally results in lower rates, and also minimizes processing fees.

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How to Project Customer Retention for a Subscription Business

Lightspeed Venture Partners

Recently, Eric Liaw sent us a very interesting May 2006 paper entitled “How to Project Customer Retention”, authored by marketing professors Peter Fader (Wharton) and Bruce Hardie (London Business School) and published in the Journal of Interactive Marketing in 2007. 3) Your innovative company achieves valuable unit economics.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

This method was perfected by Gil Elbaz and his team at Applied Semantics in LA and in what some have called “ the most important acquisition ever made by Google ” they acquired the company for $102 million before Google had even IPO’d. Many of the early winners sold for north of a half a billion dollars.

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The unprofitable SaaS business model trap

A Smart Bear: Startups and Marketing for Geeks

Marketo filed for IPO with impressive 80% year-over-year growth in 2012, with almost $60m in revenue. Even with a great retention rate (e.g. time to earn back the revenue to cover all your customer acquisition expenses) 75% annual retention. Drastically reduce the cost of customer acquisition. for every $1.00

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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

billion smartphone users in 2012. Marketers should also be looking at acquisition (visits, unique visitors, pageviews), behavior (pages per visit, time on site, bounce rate), and revenue (if you’re eCommerce). Once you define your cohort, you can begin comparing how different variations of it affect user behavior and their retention.

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Starting an Online Casino

The Startup Magazine

The venture requires a massive financial investment due to the numerous expenses that include marketing, payment services, license acquisition alongside an early license fee. Overall the costs will involve a retention program for the loyal players. Again this is something that can be mitigated using a good white label provider.

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You Should Probably Send More Email Than You Do

www.kalzumeus.com

Posted on May 31, 2012. One of the largely-unsung secrets to Facebook having such an insanely high user retention rate is that they use activity from your friends to give you highly personalized emails designed to bring you back to the site and post stuff. (A May 31, 2012 at 8:21 am. #. May 31, 2012 at 9:45 am. #.

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