Duct Tape Marketing
MAY 23, 2013
These are the first six key metrics non-robots must track to understand Facebook Page performance, why you need them and where to find them. #1: The fan reach metric is not available in the Facebook statistics interface; that would be way too easy for hard working marketers like us, right? 1: Fan Reach. Here’s the scoop-.
ConversionXL
NOVEMBER 25, 2020
We launched the larger channel back in 2012 and the smaller channel in 2019. Key metrics: Average View Duration, Click Through Rate, & Views 3. Refine titles, thumbnails, and content to increase those metrics — Eric Bandholz (@bandholz) November 24, 2020. Key metrics (90% of your focus). Vanity metrics.
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www.clickz.com
JANUARY 7, 2013
B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Ad Industry Metrics. Heidi Cohen | December 24, 2012. Continue customer relationships initiated on social media with email. 2012 was a key year in Digital Marketing.
Agile VC
JUNE 5, 2011
How They Do It: Build email list of consumers interested in local deals (mainly via paid search & social network ads), sell coupon programs to merchants via telesales. 4) Unique Reporting of Accounting: Much has been made in the press that Groupon has chosen to report alternative non-GAAP metrics in addition to GAAP accounting.
Occam's Razor
JANUARY 2, 2013
If you don't see other sources (campaigns – email, social, display) are not tagged. Then go to Traffic Source > Sources > Campaigns to get a feel for how many display, social, email, other campaigns the company might be running. Multi-channel attribution was the flavor of the month for every month in 2012.
Austin Startup
AUGUST 10, 2017
Take a look at some of the emails between us from 2010: We were attending NYU from 2008–2012. We invest in protocols that meet our quantitative and qualitative metrics. We’d also like to highlight two notable investors who participated in our first close: David Johnston began investing in Bitcoin in 2012.
ConversionXL
AUGUST 19, 2016
billion smartphone users in 2012. Inspired by the movie ‘Moneyball,’ MoneyBall syndrome refers to the fact that companies aren’t looking into the right metrics when measuring the effectiveness of their mobile website. Some marketers try looking at conversion as a solo metric of determining how their CTAs perform on mobile.
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