crowdSPRING Blog

MAY 4, 2018

We regularly share our favorite posts on entrepreneurship, small business, marketing, logo design , web design , startups, leadership, social media, marketing, economics and other interesting stuff! — crowdspring (@crowdspring) April 25, 2018. — crowdspring (@crowdspring) May 1, 2018.

Small Business 56

Small Business Design Entrepreneur Marketing 56

ConversionXL

FEBRUARY 27, 2019

For web services, we write use cases, including code snippets, which describe ways you can imagine people using the product. Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. Before their launch in 2018, Woodhead faced a challenge. For products with more than one kind of user, we write more than one user manual.

Product 110

Product Campaign Acquisition Social Media 110

The Startup Magazine

OCTOBER 24, 2018

Businesses in 2018 have already anticipated the trend and have adopted this emerging tech for gaining a grip on their audience base. With more and more businesses realizing videos for marketing and brand education, 73% of B2B organizations say they have received a positive ROI after using video marketing. 4. Ooyala.

Software 104

Software Bandwidth API Flash 104

ReadWriteStart

APRIL 18, 2018

With a purported $9 billion price tag, Amazon could combine Slack with its cloud-based storage system, Amazon Web Services, to make its subscription offerings more appealing and increase its (already large) user base. Most eyes are on Amazon to pull the trigger on acquiring Slack.

Merger 70

Merger Acquisition Stock Valuation 70

ConversionXL

AUGUST 7, 2019

That’s especially true for B2B marketers. Still, about 65% of brands planned to increase their investment in influencer marketing in 2018, which puts the strategy on track to top $10 billion by 2020. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands.

B2B 110

B2B Marketing Social Media B2C 110

ConversionXL

MARCH 20, 2019

Given the number of people involved in B2B decisions, account-wide coverage has value in addition to one-to-one targeting. That’s only one segment of the B2B market. target account marketing in B2B segment,” wrote one user ), MRP has tried to differentiate based on how it selects and delivers ad content. Image source ).

Software Review 117

Software Review Software Marketing IP 117

ConversionXL

OCTOBER 9, 2019

Cisco predicts that, globally, video traffic will be more than 80% of all web traffic by 2022 (up from a prediction of 75% made in 2017). Other recent reports claim a 17% leap in video content usage in 2018, with the average person watching more than 90 minutes of online video every day. Video marketing is booming. It’s no longer news.

Lead Generation 110

Lead Generation B2B Video Marketing 110

abovethecrowd.com

FEBRUARY 27, 2019

What started as a web site to trade laser pointers and Beanie Babies (the Pez dispenser start is quite literally a legend), today enables transactions of approximately $100B per year. In 1999, Jack Ma created Alibaba , a Chinese-based B2B marketplace for connecting small and medium enterprise with potential export opportunities.

Internet 88

Internet Matching Vertical Hosting 88

Duct Tape Marketing

FEBRUARY 2, 2023

You know, I was writing, it was like 2018, I was writing Marketing Rebellion. And one of the things I'm proud of in the book is I have dozens of brand new case studies, diverse b2b, b2c, big companies, you know, small companies. He's gone all in on this community. This is where he is getting his revenue. Mark Schaefer (12:18): Yeah.

Community 84

Community Marketing Audience Networking 84

ConversionXL

NOVEMBER 29, 2018

Lincoln Murphy cites a 3% conversion rate for SaaS and B2B web apps; a 2012 article on several leading platforms suggested a range between 1 and 10%. In an interview with HubSpot’s Kieran Flanagan, Ty Magnin of Appcues suggests that a free trial is the “demo of 2018.” Slack, in 2014, converted at 30%. Free trial.

Customer 119

Customer Conversion Acquisition B2B 119

Occam's Razor

MARCH 19, 2018

It is not important where this 2018 analysis came from. I felt it might be of value to see the product and services dimensions together, comparing them across B2B and B2C. The analysis is publicly available. I’ve chosen to block out the name of entities involved. Last-mile gaps exist at all our companies. One final touch.

Analytics 130

Analytics Audience B2C Restful 130

ConversionXL

SEPTEMBER 2, 2019

One of the many things I’ve learned about users’ online behavior here at LoginRadius is that the younger demographic not only expect a seamless web experience, they know full well it’s available and are irritated if websites don’t offer that. For more social media marketing don’ts, check out the biggest social media fails from 2018.

Social Network 73

Social Network Viral Social Media B2C 73

Hearpreneur

MAY 15, 2020

Thanks to Shiv Gupta, Incrementors Web Solutions ! #14- After leading my former employer to $55 million in sales from $18 million in sales, my reward was to be laid off but it was just the kick in the pants I needed to start my B2B marketing company, Innovaxis. 14- Desire to be free. Photo Credit: Marvin Klemp.

Entrepreneur 127

Entrepreneur LLC Los Angeles San Francisco 127

Reid Hoffman

AUGUST 17, 2021

says Ramaswamy, who joined Greylock in 2018 following 15 years at Google, where he ran the company’s massive advertising business. Similarly, Google Docs, of course, ironically, started out because the web was a differentiator. It’s not that hard, is it?”. So you could deliver services even faster.

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

says Ramaswamy, who joined Greylock in 2018 following 15 years at Google, where he ran the company’s massive advertising business. Similarly, Google Docs, of course, ironically, started out because the web was a differentiator. It’s not that hard, is it?”. So you could deliver services even faster.

Cofounder 69

Cofounder Differentiation Search Advertising 69

ConversionXL

JULY 10, 2019

That simplifies content creation and link building compared to, say, trying to promote niche B2B software. A 2018 study found that 74% of marketers who conducted original research saw increased website traffic as a result (though only 49% reported generating backlinks). Has someone published a roundup of top tips for 2018?

Marketing 125

Marketing Acquisition Software Review Aggregator 125

ConversionXL

MAY 8, 2019

Product pages will never rank organically for content-related searches,” explains Aaron Orendorff , a B2B content strategist: When someone goes looking for guidance on terms associated with your product—“how to [blank],” “best [blanks],” “who uses [blank],” etc.—it’s Case studies help B2B companies convert and accelerate the most leads.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131