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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. So what does it take? Let’s dive in. Sales cycle length increased.

B2B 150
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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

It encompasses your marketing strategy used to attract, engage, and retain customers by creating and sharing relevant articles, videos, podcasts, and other media. I assure you of the need to really listen to customer feedback, both proactively in market studies, as well as after-the-sale reviews. Don’t forget it.

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern. LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. Fundamentally, there’s nothing unique about a video for a LinkedIn ad. The growth of B2B video marketing.

Video 129
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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

But the B2B ecommerce market is growing exponentially , estimated to reach $1.2 Ecommerce sales are growing for traditional B2B businesses as well as direct-to-consumer brands, which are opening wholesale sides to get a slice of the growing B2B ecommerce pie. B2B ecommerce: 2 key differences of B2B buyers.

B2B 130
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How Do You Get the Full Value of PR From Your B2B Team?

Rembrandt Communications

As a Chief Revenue Officer (CRO) at a B2B company, you want to use your resources as effectively as possible for the best results. This way, there will be set goals, and this data can be reviewed each year to see what worked and what didn’t. With the high level of B2B competition, it’s essential to try new things and be creative.

B2B 100
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How Do You Get the Full Value of PR From Your B2B Team?

Rembrandt Communications

As a Chief Revenue Officer (CRO) at a B2B company, you want to use your resources as effectively as possible for the best results. This way, there will be set goals, and this data can be reviewed each year to see what worked and what didn’t. With the high level of B2B competition, it’s essential to try new things and be creative.

PR 100
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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

What tech stack should a microinfluencer use? Many investors including me spend most of our day doing the same things people have always done in our job: in my case, due diligence, deal execution, etc. But for B2B sales, meeting people in person is often mandatory. Tech stack.