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What Happens When Startups Turn from Their Innovation Stage to Operational Excellence?

Both Sides of the Table

I will always remember fondly my coffee meeting 5 years ago with my friend Sam Rosen in New York City shortly after Hurricane Sandy. Sam began drawing out plans for a new way to provide storage after he had horrific experiences with traditional storage after the storm. Sam’s enthusiasm was infectious and his plans were bold.

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Everything You Ever Wanted to Know about Marketing Communications

Steve Blank

I was having coffee with the CEO of a new startup, listening to her puzzle through how to communicate to potential customers. She was an academic on leave from Stanford now selling SAAS software to large companies, but was being inundated with marketing communications advice. “My They created the “Intel Inside” campaign.

Marketing 315
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[Review] Inbound Marketing

YoungUpstarts

Pioneered by co-founders of HubSpot Brian Halligan and Dharmesh Shah, inbound marketing is a leading Business-to-Business (B2B) digital marketing strategy. To succeed, companies need to build a content factory and operate like media/content companies (eg Wikipedia, New York Times, Mashable, etc). Inbound Marketing Funnel.

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Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]

VC Cafe

The startup Tracx , which provides a SaaS solution for tracking and managing marketing campaign on social networks, has received an undisclosed investment from Israeli angel Zohar Gilon. uTest has established itself as the world’s largest marketplace for software testing services, with over 25,000 testers in over 160 countries.

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How Boards Need to Evolve Over Time

Both Sides of the Table

When you first start your company and raise initial venture capital your board probably consists of 1-3 founders and 1-2 VCs. Most experienced VCs won’t push you to give up founder control at this stage of the business nor should they. Reviewing financial & operational performance. Founder’s perspective.

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Retail Reimagined: 9 Trends for the Future of Physical Retail

ConversionXL

52% of buyers say they’ve shifted more of their spending to online due to the pandemic. The rise of new fulfillment methods. Paige Briscoe, founder of ReRoot. Whether it’s Zoom happy hours, TikTok dance competitions, or Kickstarter campaigns to save local institutions, we’re all craving real, human connection.

eCommerce 155
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3 Things to Consider When Staffing a Software Development Project

mashable.com

Brett Miller is the president of Custom Software by Preston (CSP). For more than 10 years CSP has impressed clients with highly effective software solutions and teams of multi-talented software engineers. There are multiple approaches you can take to staffing when it comes to IT projects.