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5 Terrible Social Media Fails in 2016 That You Must Avoid

Brandanew

It takes many campaigns, much brainstorming and creative effort to nurture and build a brand cult, but it takes just one misstep to offend people. Coca Cola traps itself between Russia and Ukraine Politics. The cola giant posted a Christmas card showing a beautified map of Russia, as a part of a greeting to Russians.

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Global Multichannel Consumer Behaviour (Research/Purchase) Analysis

Occam's Razor

They have a smattering of microsites that their Agency put together once in a campaign rush a number of years ago. How do consumers research and purchase products (online and offline)? #4. " Let's look at the actual data by comparing USA and Russia. They know the web is exciting. They have a Facebook page.

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30 Entrepreneurs Explain the Future Trends They See in Their Industry

Hearpreneur

Experiential marketing campaigns, such as live streaming of events, may attract a big audience to a business. A customer can purchase both a high-end and a low-end product together. Again, personalization will become more prevalent in product design and marketing. Thanks to Shad Elia, New England Home Buyers ! #2-

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Twitter Link Roundup #76 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

30 Super Innovative Print Ad Campaigns – [link]. 20 creative guerilla marketing campaigns – [link]. 30 Super Innovative Print Ad Campaigns – [link]. Six Useful Google Code Labs Products For People Who Develop Website – [link]. Is Social Business Innovation? – [link]. Are Agencies Doomed?

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Twitter Link Roundup #199 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

TV Ads Trigger Facebook Ad Campaigns | Business Insider - crowdspring.co/GRv3IA. Product Showcase Websites: 30+ Beautiful and Attractive Examples - crowdspring.co/1gqoBGj. 110 People Own 35% of Russia’s Wealth - crowdspring.co/19D9pi8. 8 Strange Rituals of Productive Writers | Copyblogger - crowdspring.co/1gqqPWg.

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Is Click Fraud Devouring Your Ad Budget?

ConversionXL

However, it continues to poison marketing campaigns—and find its way into more and more courtrooms. This article explains what click fraud is, shows how it can impact your campaigns, and shares ways to reduce its impact on your marketing. Thankfully, the effect of these types of clicks on your campaigns is minimal. .

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Excellent Analytics Tips #20: Measuring Digital "Brand Strength"

Occam's Razor

Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ]. " You increase unaided brand recall by creating great products (its not called a tablet, they are all called iPads), delivering fantastic service ("their return process is as good as Zappos"), and of course online and offline advertising.

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