ConversionXL

FEBRUARY 12, 2019

Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about. By campaign of first order. Maybe last month you changed how you share social media content and attracted new followers. Marketing campaigns and promotions. So which are most important?

Retention 126

Retention Analytics Campaign eCommerce 126

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.

Metrics 165

Metrics Advertising Marketing Social Media 165

This is going to be BIG.

JUNE 19, 2012

I decided to go back through the Wayback Machine to figure out what Buddy has called itself over the years: 7/27/2007 – Application Developer: Buddy Media is the leading developer of applications for the emerging new media platforms, including Facebook, MySpace and other social media sites.

Software 105

Software Media Social Media Advertising 105

Board Effect

OCTOBER 16, 2019

Social media outlets are a popular way to promote nonprofit organizations. Social media platforms are easy to use and there are plenty of platforms to choose from. New apps are continually being introduced to help interconnect social media platforms which can help automate content and spread it virally using a few clicks.

Social Media 49

Social Media Media Viral Advertising 49

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

Small Business 104

Small Business Technical Review Social Media Software Review 104

YoungUpstarts

JULY 4, 2019

In today’s digital world, negative feedback can quickly go viral, leading to potential disaster for even the biggest brands. Brands that monitor feedback online, via social media platforms and review sites, will be best equipped to deal with any issues before they become major problems. And that’s massively important.

Reputation 168

Reputation Management Australia Boston 168

Duct Tape Marketing

JANUARY 17, 2014

Video, an online marketing platform that has seen a sharp rise in use and effectiveness, is an often overlooked means for driving relevant traffic to your site – and generating interest in your campaign. The right face on your video campaign can foster trust. Post them to social media and your blog page. Grab attention.

Video 75

Video Marketing Harvest Bandwidth 75

Hearpreneur

APRIL 13, 2022

Their marketing campaign has been quite strong and, while many features are the same, it offers a competitor, which makes both platforms better because of how hard they must work to stay on top. campaigns with my CallScaler solution. Thanks to Shaun Connell, Rental Property Calculator ! Photo Credit: Garrett Hayes. 13- Unpakt.

Artificial Inteligence 77

Artificial Inteligence Entrepreneur Technical Review Software Review 77

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! a part of an exciting team, building web applications such as social networking, ecommerce, games, sports, contact management, CMS and more.Re.

Angel Investor 83

Angel Investor Venture Capital Social Media Technical Review 83

mashable.com

OCTOBER 16, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 38 New Social Media Resources You May. 4 Winning Strategies for Social Media. Groupon Adds Self-Serve Deal Platform. Its Not Just Facebook: MySpace Trans.

Angel Investor 84

Angel Investor Venture Capital Social Media Technical Review 84

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 38 New Social Media Resources You May. 4 Winning Strategies for Social Media. Here' the article: [link] Seriously, thanks. Groupon Adds Self-Serve Deal Platform.

LLC 75

LLC Ruby Social Media Startup 75

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 38 New Social Media Resources You May. 4 Winning Strategies for Social Media. View More » Social Good President Obama Tells Gay Teens "It G.

LLC 75

LLC Social Media Startup Philadelphia 75

ConversionXL

OCTOBER 26, 2022

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. There’s no telling what will go viral.

Sales 115

Sales Customer Viral Marketing 115

mashable.com

MAY 28, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! We talked to bloggers, social media gurus, linguists and naming experts (yes, they exist!) to get the scoop on finding a name that will work on the web. How Do I Start?

Naming 94

Naming Technical Review Social Media Startup 94

mashable.com

NOVEMBER 30, 2010

5 Google's Secret Social Initiative Delayed Until. Billion View Comments Celebs to Go Silent on Twitter and Facebook for Charity View Comments top stories the last 7 days Social Media Help Us Spread the Word About the Wor. View More » Social Good Google Gives $250,000 to Tech Educati.

Software Developers 79

Software Developers Software Development Software Review Software 79

mashable.com

JUNE 8, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! 38 New Social Media Resources You May. There also is no keyword search, so if you’re looking for something specific, you might be browsing for a while.

Coder 60

Coder Technical Review Social Media Technical Cofounder 60

thebarefootvc

DECEMBER 16, 2011

Powered by cell phones and social networking platforms, we saw revolutions taking place, businesses being transformed and our daily lives made more convenient (if we could tear ourselves away from our Facebook and Twitter updates). eCommerce/Social Commerce: New models continue to evolve as ecommerce rebounded this past year.

Technical Review 110

Technical Review India Mobile Hockey Stick 110

Duct Tape Marketing

JANUARY 21, 2013

Now that more and more organizations are investing time and money into social media participation, people are looking for ways to measure the return in terms of direct business rather than fans, friends and followers. But, this seems to be in direct opposition to the common advice offered about social media participation.

Social Media 66

Social Media Media Viral Social Network 66

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.

Social Network 318

Social Network Networking Internet Technical Review 318

ConversionXL

JANUARY 11, 2013

It seems that everyone is running some type of online campaign nowadays. Here is our guide to running an effective and legal sweepstakes campaign online. First off, let’s define what a sweepstakes campaign is. Case #2 – Unique Hotels Facebook Campaign. Some of them good, some not so much. Case studies.

Campaign 95

Campaign Estonia Social Media Viral 95

Up and Running

JULY 26, 2016

Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. Most campaigns can be optimized to increase conversion rates and lower costs. Intercom allows you to build drip email campaigns based on specific actions users take on your site.

Revenue 60

Revenue Acquisition Channel Campaign 60

ConversionXL

JULY 7, 2020

And yet, Pinterest is the third-most popular social network, with over 322 million monthly active users, nearly 50% of whom are in the United States. The added benefit is that Pins are 100x more “viral” than tweets , so you continue to gain traffic months after someone pins your content. . Pinterest, for most, does not.

Marketing 114

Marketing Viral Campaign Search 114

ConversionXL

JUNE 24, 2014

Some e-commerce websites might decide against offering social login if their target audience is aged 55 or older – these users are much less likely to have social accounts. The same goes for businesses operating primarily in countries where social networks are blocked, such as China or Cuba.

Social Network 130

Social Network Viral Social Media B2C 130

ConversionXL

SEPTEMBER 2, 2019

Some ecommerce websites might decide against offering social login if their target audience is aged 55 or older—these users are less likely to have social accounts. The same goes for businesses operating primarily in countries where social networks are blocked, such as China or Cuba.

Social Network 73

Social Network Viral Social Media B2C 73

Duct Tape Marketing

JUNE 22, 2021

How to Use Social Media Strategically in 2021 written by John Jantsch read more at Duct Tape Marketing. With half of the world’s population now on social media, it’s rare you’ll find a brand or business not using it to grow an audience, generate leads, and increase sales online. . Why businesses use social media today.

Social Media 95

Social Media Media Curation Audience 95

ConversionXL

JANUARY 31, 2014

Surely, what’s “appeals” to a 54 year old mother of 5 who goes online to check Facebook and Metafilter will be vastly different from a Google Glass wearing, 27 year old power-user of social networks you haven’t even heard of yet. Sidetrack: What Are The Elements of a Viral Pre-Launch Page? Click Fear & How To Avoid It.

Analytics 134

Analytics Video Matching Conversion 134

crowdSPRING Blog

MARCH 15, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The chart above shows age distribution within major social networks and online communities. Why Your Marketing Campaign Sucks | TechCrunch – [link].

Social Media 105

Social Media Small Business Design Media 105

crowdSPRING Blog

FEBRUARY 8, 2016

Your brand lives in everyday interactions with customers and prospective customers, the images you share, your company website, the content of your marketing materials, and in your posts on social networks. 5 great viral marketing campaigns (and what small businesses can learn from them!). What do you think?

Small Business 48

Small Business Viral Social Network Campaign 48

mashable.com

FEBRUARY 15, 2012

5 Essential Spreadsheets for Social Media Analytics. Ann blogs on search and social media tools. Social media analytics and tracking can be very time-consuming and expensive. You’ll find quite a few smart social media monitoring tools, but what if you can’t afford them?

Social Media 108

Social Media Analytics Media API 108

ConversionXL

JANUARY 18, 2022

There can be a temptation to get your brand widely recognized by running a blanket campaign that targets all major platforms. Not only is this resource-heavy, but you also risk missing the nuances of social media platforms. Use this when ideating blog post topics and creative campaigns to create a message that resonates.

Audience 122

Audience Technical Review Social Media Campaign 122

Duct Tape Marketing

OCTOBER 10, 2017

Referral Marketing – This includes intentional word of mouth activities, viral tactics, and intentional referral generation (should be a must for any business). Public Relations – This includes activities aimed at receiving coverage in traditional media outlets. Offline Advertising – Yes, this can still be a powerful marketing tactic.

Channel 57

Channel Marketing SEO Social Media 57

crowdSPRING Blog

SEPTEMBER 30, 2012

When experts tell you that a social media strategy for small business is critical, they are right. There is no more meaningful (and lower-cost) tactic for getting your company name out there in front of potential customers than coverage in the media. Choose wisely and you will find that your own media choices matter.

Small Business 88

Small Business Public Relations Social Media New York 88

Duct Tape Marketing

APRIL 30, 2015

Social and Guest Blogger Networks. Social media is becoming an increasingly pay-to-play environment, especially on Facebook. Get enough outlets in your network, and you could have hundreds of thousands of new readers and fans of your content, which ultimately leads to conversion upticks.

Distribution 28

Distribution Cost Social Media Viral 28

crowdSPRING Blog

JANUARY 18, 2011

For example, when we evaluated several years ago whether to participate on Twitter, Facebook and other social networks, we established five goals : find new customer prospects. build a community on each social network. You either found 50 new customers through the Facebook campaign or you did not.

Lean 90

Lean Marketing Small Business Campaign 90

YoungUpstarts

MAY 15, 2016

Whether you are conscious of it or not, these behaviors tell social media algorithms that this is the content you really want to see. As such, leading platforms continue to promote the most viral content dictated by your digital social circle. But many are working to change this. The News Feed As A Tool For Discovery.

Social Media 100

Social Media Media Social Network Algorithm 100

Brandanew

JULY 2, 2015

Everyone can market on social media – well, according to them! Because if it isn’t watched, what’s the point of running a marketing campaign at all? These days there are no guarantees that a campaign will be sure-shot successful. It may or may not click with your audience. Honda #Cheerance Event. Dove’s #RealBeauty.

Social Media 100

Social Media Campaign Media Marketing 100