ConversionXL

FEBRUARY 3, 2022

They drew people in with a product they assumed would be a hit and pushed forward without taking in customer feedback. People had a terrible experience using their product. After turning their attention toward feedback and testing, letting the voice of their customers fuel their content strategy and product development, they took off.

Product 102

Product Marketing Social Media Channel 102

ConversionXL

JUNE 16, 2022

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns. What’s inside will differ depending on the channel or marketing campaign. Content channels. Positioning.

Campaign 149

Campaign CTO Marketing Social Media 149

ConversionXL

MAY 29, 2019

What does it take to grow a YouTube channel? Is a channel more than the sum of its video parts? Some solutions are simple—you need a consistent visual presentation on your channel page and across videos. If YouTube channel growth has felt unattainable, you’re not alone. Are most companies’ YouTube channels succeeding?

Channel 106

Channel Video Audience Software Review 106

Steve Blank

APRIL 21, 2011

This week they were testing their hypotheses about the sales “Channel” – how a company delivers its value proposition (i.e. its product or service) to its customers. There are two major channels: physical channels and virtual (web/mobile) channels. Should they create a freemium version of their current product?

Channel 215

Channel Artificial Inteligence San Francisco Business Model 215

ReadWriteStart

OCTOBER 2, 2023

They poured their hearts and souls into creating an innovative product fueled by the desire to make a difference in the lives of their target audience. Startup X reached out to a product design services provider, and with their help, they were able to turn their fortunes around. The good news is that there’s hope!

Design 105

Design Product Churn Rate Architecture 105

Steve Blank

NOVEMBER 11, 2013

This post is an update of what we learned about life science distribution channels. Life Science/Health Care distribution channels differ by Category. It turns out that for commercialization, the business model (Customers, Channel, Revenue Model, etc.) Channel Cost = $350-400,000 per sales team.

Distribution 224

Distribution Channel Lean Intellectual Property 224

Both Sides of the Table

SEPTEMBER 17, 2013

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. But distribution is now unlimited. Not so fast.

Video 339

Video Technical Review Distribution Aggregator 339

VC Cafe

MARCH 1, 2024

Creating remixable outputs – allowing creators to expose their prompts and make their work instantly remixable Enabling consumers to build content creation apps – products that help users “chain” together models and prompts behind the scenes – and then save these workflows and / or publish them for others to use.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

Steve Blank

SEPTEMBER 5, 2018

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim.

Lean 335

Lean Burn Rate Startup IPO 335

Steve Blank

JUNE 26, 2014

Value Propositions and Customer Segments are covered in weeks 1 and 2, emphasizing the search for problem/solution and then product/market fit. CROs or Payers may ultimately be a resource, a partner or a revenue source, but until you get them signed up they’re first a customer. I-Corps @ NIH Lecture Order Details.

Intellectual Property 281

Intellectual Property Lean IP Open Source 281

YoungUpstarts

FEBRUARY 12, 2020

There are a lot of different small business tools out there that can help SMBs maximize productivity, increase efficiency, and run as smoothly as possible. Consider investing in these four software categories to improve business performance and bring in more revenue. Marketing automation software.

Small Business 173

Small Business Agile Software Software Developers 173

Startup Professionals Musings

MAY 15, 2019

Steve Blank via Flickr by jdlasica I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Don’t attempt to scale it until you have a proven repeatable business model that predictably generates revenue.

Startup 245

Startup Angel Investor Technical Review Incubator 245

ConversionXL

FEBRUARY 3, 2022

In this article, you’ll learn how to build a marketing growth strategy to increase your market penetration, market share, and revenue. It outlines four major growth strategies: market penetration , market development , product development , and diversification. Market development involves taking existing products into new markets.

Marketing 115

Marketing Framework Metrics Channel 115

The Startup Magazine

JUNE 29, 2020

Email marketing is one of the most popular channels of communication and information exchange. In short, email automation comes with a plethora of benefits for your business, customers, and your revenue. Accelerates revenue. This added revenue is the result of upselling and cross-selling. Source: Really Good Emails.

Email 165

Email Campaign Revenue HTML 165

Up and Running

FEBRUARY 20, 2014

If your new business is going to distribute products in the U.S. retail market, that means your business needs to get its products into what people call “the channel”—also known as channels of distribution, or retail channels. I’m talking about getting your product into stores.

Product 82

Product Channel Distribution Software Review 82

Occam's Razor

JULY 5, 2021

There is a sharper focus on Revenue/Profit. Attribution is simply the science (sometimes, wrongly, art) of distributing credit for Conversions. An introduction to multi-channel digital attribution analysis. One of the business side effects of the pandemic is that it has put a very sharp light on Marketing budgets.

Analytics 148

Analytics Marketing Channel Software Review 148

ConversionXL

FEBRUARY 27, 2019

But, increasingly, the Apple hype-fests are a marketing—not a product—showcase. For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value proposition and full-funnel campaign. Yet while product launches are a risk, they’re not as risky as you think. Image source ).

Product 110

Product Campaign Acquisition Social Media 110

ConversionXL

FEBRUARY 3, 2022

But, as Sean Ellis notes, it isn’t about manipulating customers—it’s about helping them: “Sustainable growth is about understanding the value people get from your product and helping people realize this value. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

FEBRUARY 3, 2022

No changes were made to the customer journey, and it had nothing to do with revenue lift. You’ll also learn how to apply growth marketing to five key channels and how to plan and execute experimentation. It isn’t about finding quick hacks to boost short-term revenue. For example, say you’re trying to improve top-line revenue.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

OCTOBER 4, 2022

Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. Set your sights on Google’s Popular Products 4. To get to the heart of what customers care about, conduct customer interviews and ask open-ended qualitative questions such as: When did you realize you needed a product like ours?

eCommerce 129

eCommerce Marketing Social Media Retention 129

ReadWriteStart

JANUARY 25, 2020

This was also the time when major companies set up their online properties to sell and buy products. For most online vendors, this new revenue model was a significant change in the way brands set advertising campaigns. A basic search on Google shows several ecommerce portals selling the same products that your business sells.

eCommerce 152

eCommerce Technical Review Social Media Analytics 152

Up and Running

SEPTEMBER 2, 2020

Whether it’s sponsorships, co-branded products or exclusivity deals, for many businesses to grow a partnership is as inevitable as acquiring funding. Pixar was at the forefront of 3-D animation and storytelling but had no knowledge of the movie industry or distribution channels. Increase revenue. Grow your reputation.

Small Business 153

Small Business Reputation Partner Revenue 153

Startup Professionals Musings

APRIL 11, 2022

Think of value propositions as bundles of services or products that create benefits (value) for customers. Every business needs revenue to provide investor returns and offset costs. Every business needs revenue to provide investor returns and offset costs. Free” is not an attractive revenue model to investors.

Business Model 334

Business Model Intellectual Property Angel Investor Channel 334

YoungUpstarts

MAY 5, 2020

Plus, according to the Harvard Business Review, working from home increases productivity by at least 4.4% The opportunity here is in improving communication channels through the plethora of tools that technology and the internet offer. This is also the perfect opportunity to add value to your products and services.

Small Business 227

Small Business SBA Small Business Administration SEO 227

Startup Professionals Musings

DECEMBER 2, 2022

The most common failures are solutions looking for a problem, lack of a defined market, or an inadequate revenue model. A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. This segment should have specific demographics, and the means to buy your product.

Business Model 256

Business Model Distribution Viral Green 256

The Startup Magazine

AUGUST 11, 2023

It is necessary to cover the early stages of product development, thorough market research, and other processes during the initial step. The criteria change after a company reaches the growth stage when it is deemed to have attained product market fit. Seed capital is a component of the initial investments made in young businesses.

Seed Stage 126

Seed Stage Technical Review Early Stage Due Diligence 126

ReadWriteStart

JULY 7, 2023

Before being distributed through a variety of channels, the automatically generated content can undergo additional personalization via SpeedyBrand’s user-friendly dashboard and be edited. The content can be personalized and edited through the user-friendly dashboard before distribution.

Generative AI 127

Generative AI SEO Artificial Inteligence Forecast 127

YoungUpstarts

NOVEMBER 19, 2019

This could happen by reducing expenses, increasing your sales, and generating more revenue. Even though improving your revenue and increasing sales are complementary goals, each area requires a unique strategy if your company is going to see more cash in the bank. Differentiating Between Revenues and Sales.

Revenue 165

Revenue Sales Warrant Differentiation 165

Both Sides of the Table

MARCH 11, 2011

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. GoTo.com went on to ink huge distribution deals with Microsoft, AOL & Yahoo! The Wedding Channel. Immediately thereafter Amazon became a large business.

Product 350

Product Tuvalu Dilution Incubator 350

ConversionXL

SEPTEMBER 1, 2020

Meaning: C = Customers (traffic x conversion rate) CLV = Customer revenue – (CAC + cost of serving that customer) CAC = Customer Acquisition Cost G = Growth. The formula weans businesses from an obsession with traffic and instead focuses on increasing customers that generate the most revenue with the lowest acquisition and maintenance costs.

Customer 132

Customer SMS Retention Acquisition 132

Startup Professionals Musings

JANUARY 18, 2014

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. For example, when you think about distribution channels, revenue streams, or the relationship with the customer, ask customers what they expect.

Entrepreneur 283

Entrepreneur Startup Angel Investor Technical Review 283

Startup Professionals Musings

DECEMBER 14, 2015

"If we design a great product, investors will find us." Technologists forget that investors are buying a chunk of the business, not the product. Every solution needs a business team first who knows how to market, distribute and support the product. Do both in parallel to be timely.

Technical Review 120

Technical Review Startup Angel Investor Social Media 120

Startup Professionals Musings

MAY 12, 2017

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. For example, when you think about distribution channels, revenue streams, or the relationship with the customer, ask customers what they expect.

Startup 161

Startup Angel Investor Technical Review Incubator 161

ReadWriteStart

JULY 7, 2021

For example, manufacturing companies use On-demand courier delivery apps for kickstarting their production activities in their factories and plants. The user chooses a particular courier service – and adds important information like the type of products to be delivered, pick-up, delivery destination, and deadline for delivery.

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

SVPG

SEPTEMBER 30, 2016

Article: Behind Every Great Product. I titled the paper, “Behind Every Great Product” and it was inspired by the classic Good Product Manager / Bad Product Manager by Ben Horowitz. The paper proved popular and helped many teams to get a better understanding of just what product was all about.

Product 60

Product Technical Review Software Review Engineer 60

ConversionXL

OCTOBER 1, 2022

95% of B2B buyers are not ready to buy your product right now. They’re having conversations with colleagues, researching on social media, and listening to podcasts about the product or industry and learning where your brand fits in. Because of this, hidden channels are often overlooked. Table of contents What is the dark funnel?

B2B 103

B2B Social Media Channel Audience 103

Steve Blank

APRIL 23, 2014

Most large companies manage three types of innovation: process innovation (making existing products incrementally better), continuous innovation (building on the strength of the company’s current business model but creating new elements) and disruptive innovation (creating products or services that did not exist before.).

Acquisition 332

Acquisition Intellectual Property Silicon Valley Startup 332