Both Sides of the Table

APRIL 4, 2011

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. You will likely have multiple sets of metrics you keep depending on the company’s stage, one’s function in the company and level.

Metrics 346

Metrics Startup Acquisition SEM 346

Duct Tape Marketing

NOVEMBER 2, 2023

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 75

Metrics Analytics Forecast Software Review 75

Startup Professionals Musings

MARCH 31, 2023

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Demand 256

Demand Metrics NPV Net Present Value 256

Startup Professionals Musings

NOVEMBER 2, 2022

Even non-profits need revenue to cover their costs, and continue to provide services. Use metrics to measure results of marketing initiatives. Great team members may take more time to find, and cost you stock options, but a qualified and highly motivated team that stretches your budget is a good calculated risk.

Forecast 304

Forecast Stock Options Technical Review Metrics 304

Startup Professionals Musings

MAY 14, 2023

Cash flow is a basic survival metric for every startup. Things will cost more than you expect. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. You will make mistakes.

Burn Rate 258

Burn Rate Hockey Stick Management Salary 258

Startup Professionals Musings

SEPTEMBER 16, 2023

But for founders who do their homework, the cost of entry is lower and the opportunity is higher than ever. Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. The cost of social media done well is low.

Intellectual Property 261

Intellectual Property Entrepreneur Angel Groups Social Media 261

Duct Tape Marketing

SEPTEMBER 4, 2023

Small Business Metrics to Track: Measuring Success The Right Way written by John Jantsch read more at Duct Tape Marketing Are you tracking the right metrics that truly measure your definition of success? 5 Metrics-Focused Tips for Small Business: How to Achieve Meaningful Marketing Goals 1.

Metrics 57

Metrics Small Business Software Review Green 57

Startup Professionals Musings

NOVEMBER 28, 2020

But for founders who do their homework, the cost of entry is lower and the opportunity is higher than ever. Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. The cost of social media done well is low.

Intellectual Property 404

Intellectual Property Startup Angel Groups Social Media 404

Startup Professionals Musings

MARCH 6, 2021

I’m sure all you accountants will agree that fixing the mistakes listed here does not require rocket science, but I’ve seen them so often that to be forewarned is to be forearmed: Failing to factor in fixed costs when pricing. Always use a break-even analysis to measure what volume and price are required to offset total costs.

Technical Review 379

Technical Review Finance Startup Salary 379

Duct Tape Marketing

MAY 11, 2022

Why Call Tracking Metrics Matter To Your Marketing Efforts written by John Jantsch read more at Duct Tape Marketing. My guests today are Todd and Laure Fisher, their husband and wife co-founders of Call Tracking Metrics company. Marketing Podcast with Todd and Laure Fisher. This is John Jantsch. So it's has a much, it, it works better.

Metrics 85

Metrics Marketing Software Review Cofounder 85

Startup Professionals Musings

FEBRUARY 8, 2020

Even non-profits need revenue to cover their costs, and continue to provide services. Use metrics to measure results of marketing initiatives. Great team members may take more time to find, and cost you stock options, but a qualified and highly motivated team that stretches your budget is a good calculated risk.

Management 322

Management Entrepreneur Forecast Stock Options 322

Startup Professionals Musings

JUNE 24, 2020

Everyone knew these had potential, but had not demonstrated success to date due to infrastructure and support requirements, or cost constraints. Typical valuations range from 3x-5x revenues. Investors are rushing to offer ridiculous valuations, even to pre-revenue startups, to keep from missing out.

Artificial Inteligence 436

Artificial Inteligence Marketing Valuation Startup 436

Startup Professionals Musings

AUGUST 19, 2020

Cash flow is a basic survival metric for every startup. Things will cost more than you expect. Deferred payments start with stretching the payables period but, more importantly, include giving employee equity in lieu of a higher salaries and negotiating vendor deferred payments out of future revenues. You will make mistakes.

Burn Rate 310

Burn Rate Hockey Stick Salary Angel Investor 310

Startup Professionals Musings

JUNE 2, 2021

Simple metrics and your personal knowledge of the industry can’t keep up with all the relevant competitive forces. Short-term earnings per share may be low, even as revenues and cash burned are high. You need to be part of a larger ecosystem. Find funders who seek long-term returns. Money-making is different in the digital age.

Software Review 355

Software Review Algorithm Global IPO 355

Occam's Razor

SEPTEMBER 24, 2012

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Compute ROI: (cost of Facebook campaigns + salary of people running campaigns + agency creative costs) vs. profit from incremental product sales. Metrics are a problem.

Metrics 165

Metrics Advertising Marketing Social Media 165

VC Cafe

MARCH 1, 2024

Small fine-tuned models as an alternative to giant generic ones – when finely tuned with appropriate data, smaller, specialised LLMs can yield comparable results at a fraction of the cost. Artificial Intelligence – Scaling global intelligence and redefining work: AI training costs should continue to fall 75% per year.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

YoungUpstarts

JANUARY 30, 2015

Google is focused on expanding its already broad reach into the advertising market by increasing the span and coverage of its digital and mobile platforms, and the company’s 4Q14 results highlight how the company’s efforts to buttress its core services is paying off: Google’s revenue and gross profit climbed 15.3% billion and generated $4.1

Advertising 100

Advertising Revenue Mobile Intellectual Property 100

Mucker Lab

OCTOBER 10, 2023

Sally suggests considering a full-time Sales Leader when a startup has two or more AEs and SDRs and is on the verge of hitting a $1 million Annual Recurring Revenue (ARR). However, for early-stage startups with limited resources, a fractional CRO (Chief Revenue Officer) can be a cost-effective option.

Early Stage 78

Early Stage Sales Developer Development Team Review 78

Up and Running

DECEMBER 16, 2021

In order to avoid formal valuation report costs, shareholders utilize benchmarks of the industry and rules of thumb to estimate the ballpark values of their interests. It enables shareholders to estimate the rough value of their business quickly and cost-effectively. Rules of thumb and business valuation.

Valuation 86

Valuation .Net Metrics Balance Sheet 86

Up and Running

OCTOBER 17, 2014

For many small business owners – especially those who have turned a passion or hobby into a business – tracking metrics and numbers is a chore. The most simple financial metrics are the most important to keep track of. This will include things like cash flow metrics and various financial statement metrics.

Metrics 106

Metrics Small Business Software Review Forecast 106

The Startup Magazine

OCTOBER 19, 2020

Similarly, customers are more knowledgeable, aware, and conscious to choose from the variety out there, which slows down the company’s revenue and growth. Capturing and analyzing data enables companies to get insights that benefit their companies in cost-saving, relevant marketing, product development, etc.

Technical Review 153

Technical Review Forecast Analytics Social Media 153

Up and Running

FEBRUARY 20, 2015

If you don’t understand your key financial metrics, you have no way of monitoring your business’s health—and you risk mingling assets, incurring penalties for filing taxes late, overlooking expenses, and running into difficulties paying bills and employees, just to mention a few! Each article will give you: A brief definition of the metric.

Metrics 60

Metrics Burn Rate .Net Churn Rate 60

SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. Jason looks at the issues around "sunk cost." Great stuff.

Acquisition 150

Acquisition Cofounder Technical Cofounder Cost 150

The Startup Magazine

JANUARY 17, 2021

Key Performance Indicators (KPIs) is a metric to monitor how effectively a business is accomplishing its specific objective. The metric is useful for measuring the chances a customer would recommend your products or service. Employers use this metric to measure their employees’ loyalty. EMPLOYEE NET PROMOTER SCORE .

.Net 92

.Net Metrics Retention Revenue 92

David Teten

AUGUST 19, 2019

A new wave of Revenue-Based Investors are emerging who are using creative investing structures with some of the upside of traditional VC, but some of the downside protection of debt. I believe that Revenue-Based Investing (“RBI”) VCs are on the forefront of what will become a major segment of the venture ecosystem.

Revenue 60

Revenue Term Sheet Founder Technical Review 60

VC Cafe

FEBRUARY 21, 2023

Year over year conversion trends according to Hubspot ( source ) Unlike 2021, when money was cheap and plentiful, the mantra for startups is no longer blitzscaling and growth at all costs. Some studies suggest that the best consumer subscription companies are able to retain 65% of their revenue after one year.

Retention 109

Retention Conversion Churn Rate B2C 109

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 4, 2016

The single most important SaaS metric is retention , because cancellations indicate lack of product/market fit, no matter the cause (price, features, severity of need, duration of need). If it cannot be fixed, it means the business is a failure even if other metrics are stellar. Once you’re scaling (i.e. Once you’re scaling (i.e.

Metrics 270

Metrics Retention Revenue Equity 270

The Startup Magazine

OCTOBER 22, 2020

Data analysis helps keep a detailed product portfolio whereby you can assess your products on several different metrics. For example, you can ascertain which products earn you the most revenue, which products generate the most goodwill, the seasonal demands of the products, etc. Cost management is imperative in reducing costs.

Analytics 132

Analytics Portfolio Advertising Technical Review 132

ConversionXL

FEBRUARY 3, 2022

How to create a growth hacking strategy using the pirate metrics model. Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. It’s important to be able to identify the one to three channels that [are] working for you.” [via

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

JUNE 8, 2017

Quantitative research with digital analytics tools like Google Analytics , Mixpanel, Amplitude or RJ Metrics will inform you about where your users are coming from, what they are doing during their sessions and where they are dropping off from your conversion funnel or when they churn. Image Source. Content and feature personalization.

Programming 97

Programming Revenue Analytics Software Review 97

ConversionXL

JUNE 16, 2022

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. It should include primary and secondary KPIs and metrics related to marketing goals , as well as the platforms (e.g., How market share and revenue have grown. Marketing strategy. Measurement.

Campaign 149

Campaign CTO Marketing Social Media 149

The Startup Magazine

JULY 21, 2021

Digital marketers promote the company’s product or service to their target audience in order to maximize revenue. With PPC, impressions cost nothing. Ideally, digital marketers can optimize PPC marketing campaigns so the conversions (sales) from the ad nets more revenue than the cost of the campaign.

Technical Review 147

Technical Review PPC SEM Marketing 147

Up and Running

MAY 10, 2021

In this article, we will talk about the trends and the cost of mobile app development with a forecast for 2021. We will see an increase in cloud platforms and a reduction in the cost of sensors. The only thing that prevents smart clothes from becoming a popular trend at the moment is their high cost. Trillion by 2025.

Artificial Inteligence 150

Artificial Inteligence Developer Development Team Review United Kingdom 150

Feld Thoughts

JULY 9, 2019

This was before the IPO Summer of 2019 when all conventional valuation metrics have entered the land of “suspension of disbelief” which is short-term good and long-term well-we-will-see-…-eventually. We ended up talking about using Gross Profit, instead of Revenue, to do valuation analysis. Isn’t accounting fun?

Revenue 179

Revenue Valuation .Net IPO 179

Steve Blank

SEPTEMBER 5, 2018

Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Almost overnight the floodgates opened, and risk capital was available at scale from venture capital investors who rushed their startups toward public offerings.

Lean 335

Lean Burn Rate Startup IPO 335

David Teten

JANUARY 19, 2021

More and more startups are pursuing Revenue-Based VCs , but “RBI” doesn’t fit everyone. Flexible VC 101: Equity Meets Revenue Share. By tying payments to actual revenues, founders and investors remain aligned around the company’s real-time performance, good or bad. “Too Of the Inc. 5000 companies, only 6.5% raised from angels.

Cofounder 78

Cofounder Technical Review Equity Dividend 78

The Startup Magazine

MARCH 31, 2023

Business owners must deeply understand their company’s financial health, track their expenses and revenues, and adjust accordingly. Adopting best practices and implementing effective tools and strategies can streamline your financial processes, reduce costs, and improve your bottom line. 4. Monitor finances.

Management 97

Management Software Review Finance Bankruptcy 97