5 myths about the marketplace that mobile strategies busted
The Next Web
DECEMBER 12, 2013
Mayfield recently hosted a Mobile Marketplaces dinner with leading entrepreneurs, which yielded several insights. Communities are incredibly hard to create and curate so they cannot simply be bolted on. Myth #1: Online marketplaces have no offline component . Myth #2: You can bolt on community, once the commerce engine is going.
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