ConversionXL

JANUARY 31, 2014

note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). All of this is to inform a landing page design that’s in-line with your target market expectations which plays a huge role in reducing the amount of friction it takes for them to convert.

Analytics 134

Analytics Video Matching Conversion 134

Steve Blank

DECEMBER 7, 2010

Or more accurately, startups are a temporary organization designed to search for a scalable and repeatable business model.) There are few courses which teach aspiring entrepreneurs the skills (business models, customer and agile development, design thinking, etc.) In contrast, startups search for a business model. (Or

Wiki 316

Wiki Lean Management Business Model 316

Startup Lessons Learned

NOVEMBER 7, 2008

Oops - there went several precious weeks of development effort down the drain. If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customer development is in order? What is customer development?

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

SEPTEMBER 12, 2008

vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

Audience 119

Audience San Francisco Continuous Deployment Lean 119

Steve Blank

MARCH 18, 2011

Startups built every possible feature the founding team envisioned (using “Waterfall development,”) into a monolithic “release” of the product taking months or years to build a first product release. Customer Development , Agile Engineering and the Lean methodology enforced a process of incremental and iterative development.

Internet 335

Internet IPO Silicon Valley Agile 335

Startup Lessons Learned

APRIL 14, 2009

Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule. As a result, potential customers are being turned away; they can only afford to engage with the customers that are best qualified.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

OCTOBER 23, 2013

In the Udemy course, Alistair and Ben expand these basics into a description of how to create empathy, stickiness, virality, revenue, and scale. Stickiness, Ben and Alistair say, is where people move on too quickly--they don’t make sure they really have a product that has the right features and functionality to meet their customers’ needs.

Analytics 167

Analytics Lean Widget Metrics 167

VC Cafe

SEPTEMBER 10, 2010

The Four Steps to the Epiphany (highly recommended book by Steve Blank) preaches for customer development before product development, advocating a quick launch with a minimal feature set rather than a full fledged product offering. Like on a date, you pretty much create a judgement in your mind in the first 15 seconds.

Lean 120

Lean Customer Development Audience Viral 120

crowdSPRING Blog

MARCH 15, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Bad Customer Development Questions and How to Avoid My Mistakes – [link]. Bad Customer Development Questions and How to Avoid My Mistakes – [link].

Social Media 105

Social Media Small Business Design Media 105

Startup Lessons Learned

DECEMBER 14, 2009

I think this concept is necessary in order to answer the truly vexing startup questions, like: “Should startups charge customers money from day one?&# Let’s begin with the four customer currencies. I had a lot of use for this concept back when I worked on game design and virtual worlds.

Customer 156

Customer San Francisco Viral Lean 156

crowdSPRING Blog

NOVEMBER 2, 2012

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Using mTurk to interview 100 customers (in 4 hours) | Customer Development Labs - [link]. Here are some of the links that I’ve liked and shared this past week!

Social Media 93

Social Media Small Business Design Media 93

Startup Lessons Learned

JANUARY 27, 2009

At a high level, anything that drives virality should be free. To take your specific example about virality - why do we want to have more users sign up? The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? January 28, 2009 1:54 AM startupcfo said.

San Francisco 148

San Francisco Lean Continuous Deployment DC 148

Startup Lessons Learned

JANUARY 11, 2009

Starting with Facebook s developer program, social networks are all jumping on the apps bandwagon. If you ask an expert in Facebook apps to come help build yours, youll usually hear the same advice: build your app for virality. Thats sensible advice; most people who have made a business on Facebook rely on the viral driver of growth.

San Francisco 68

San Francisco Social Network Lean Continuous Deployment 68

www.quora.com

JANUARY 16, 2011

" Web Development Startups Solo Founders I am a creative guy with a startup idea. Where is the best place to find a rockstar developer to bring it to life? " => I have not bothered to put up a landing page, survey to test customer demand, or done any customer development whatsoever. Rockstar v.

Developer 42

Developer Technical Review Cofounder Technical Cofounder 42

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. What do they get out of it?

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Startup Lessons Learned

MARCH 24, 2009

Lessons Learned by Eric Ries Tuesday, March 24, 2009 The metrics and levers of engagement, presentation on Engagement Loops for Facebook Developer Garage SF Ill be presenting a talk at the Facebook Developer Garage SF Wednesday evening. This is a common problem that results from viral-loop optimization.

Metrics 88

Metrics San Francisco Lean Viral 88

Startup Lessons Learned

OCTOBER 7, 2008

Acqusition competition is how new apps get new customers. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. If your app has strong word-of-mouth or viral components, your retention drives new acquisition, and its not so important to have good placement in the store.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

APRIL 7, 2010

There are often counter-intuitive changes in customer behavior that depend on little details. In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. Split-testing a single element in an overall coherent design seems ludicrous.

San Francisco 154

San Francisco Lean Metrics Design 154

Startup Lessons Learned

SEPTEMBER 18, 2008

Even with only a few months of development, third parties have crammed every single category in the store full of apps. All I see is a name, an icon, a price, the developers name, and a review star-rating. On Facebook, viral distribution has proved decisive. Figuring out which apps are going to be any good is almost impossible.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

ConversionXL

FEBRUARY 9, 2016

” April, 2012 – Andrew Chen writes Growth Hacker is the new VP Marketing , which goes viral (2.4K Startups are designed for astronomical growth. Now, people begin defining growth hacking as a process, a systematic approach, a “viral loop”, etc. Conducted Customer Development.

Retention 48

Retention Metrics Acquisition Conversion 48

Occam's Razor

APRIL 8, 2013

If it's the number of invites sent, it's virality. That’s because they require you to have a deep understanding of your customers. In the Lean Startup world, this is called customer development. But even if the hypothesis isn’t founded in hard data, the experiment design must be. But they are.

Metrics 156

Metrics Analytics Lean Churn Rate 156

conversionxl.com

FEBRUARY 4, 2014

note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). All of this is to inform a landing page design that’s in-line with your target market expectations which plays a huge role in reducing the amount of friction it takes for them to convert.

Analytics 98

Analytics Software Review Conversion Video 98

Up and Running

MAY 23, 2016

It’s a particularly popular strategy in the world of product development and is used to quickly and quantitatively test a product or a product feature. I used a freelance web designer and I only created the core functions to create, send, and manage invoices. Branding isn’t only a design-oriented initiative.

Software Review 74

Software Review Software Delaware Forecast 74

Startup Lessons Learned

DECEMBER 8, 2008

Integration risk is the term I use to describe the costs of having code sitting on some, but not all, developers machines. Maybe two different developers made changes to the same underlying subsystem, but in incompatible ways. Maybe two different developers made changes to the same underlying subsystem, but in incompatible ways.

Software Review 136

Software Review San Francisco Lean Continuous Deployment 136

Startup Lessons Learned

MARCH 13, 2009

Do some Customer Development instead. If the product needs to be tweaked just a little bit in order to convert users into customers, you want to figure that out before the launch. If the viral coefficient is 0.9, And if your product doesnt retain customers, whats the point of driving a bunch of them to use it?

San Francisco 168

San Francisco PR Lean Early Stage 168

The Equity Kicker

MARCH 5, 2014

Yesterday Kissmetrics blogged A recipe of viral features used by the fastest growing startups. It’s a good read for anybody who wants to increase the number of free customers they are getting. It’s a design principle. You must understand your audience and design a user flow that leads to sharing. It’s engineered.

Viral 92

Viral Lean SEO Software 92

Startup Lessons Learned

DECEMBER 7, 2008

Even if, in a previous life, you were a world expert in some functional specialty, like in-depth market research or scalable systems design, the compressed timeline of a startup makes it irrelevant. These are two other Extreme Programming practices that are explicitly designed to counteract the problems inherent in this situation.

Software Review 94

Software Review Technical Review Part-Time VPE San Francisco 94

Startup Lessons Learned

OCTOBER 11, 2009

(This is similar to the problem that viral loop companies have with the engagement loop : by making it too easy to join, they actually give away the positioning that allows for longer-term engagement.) Why was a team this smart, this disciplined, and this committed to waste-free product development creating so much waste?

San Francisco 133

San Francisco Lean Metrics Continuous Deployment 133

Startup Lessons Learned

SEPTEMBER 29, 2008

Either way, you would have been better off focusing your split-test on high level metrics that measure how much customers like your product as a whole. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Thoughts on scientific product development Lo, my 5 subscribers, who are you?

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

ConversionXL

MAY 29, 2013

Looks like your 12-year old cousin designed it. #7 13 It looks like my grandma designed it. Great visual design helps conversions a whole bunch. Since responsive design boosts mobile conversions , that’s the way to go. “Add social sharing buttons so your landing page can go viral!” Get rid of it.

PPC 132

PPC Mobile Conversion Stock 132

Startup Lessons Learned

DECEMBER 6, 2008

To begin with, see if you can get designers, programmers, and QA on the same team together. The advantages of cross-functional teams are well documented, and for a thorough treatment I recommend the theory in the second half of Agile Software Development with Scrum. No departments The Five Whys for Startups (for Harvard Business R.

San Francisco 74

San Francisco SCRUM Lean Continuous Deployment 74

Startup Lessons Learned

DECEMBER 30, 2008

One experience I had was with a candidate who was absolutely convinced that our development methodology wouldnt work. The process was great -- and our development manager would always listen to all of our views independently. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

San Francisco 83

San Francisco Lean Continuous Deployment DC 83

Duct Tape Marketing

MARCH 1, 2016

Referral Marketing – This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. Below are three fully developed lead generation playbooks that could easily apply as significant channels for, say, a consulting business. 3 Fully Developed Lead Generation Playbooks.

Lead Generation 28

Lead Generation Channel Partner Campaign 28

ReadWriteStart

JUNE 20, 2012

Here’s how: Develop the Product for the Few, Not the Many. In a startup, the first product is not designed to satisfy a mainstream customer. No startup can afford to build a product with every feature a mainstream customer needs all at once. They understand they have a problem. MVPs for Web/Mobile Are Different.

Customer 119

Customer Advisory Board Engineer Cofounder 119

Startup Lessons Learned

SEPTEMBER 13, 2010

Is the company growing because of an amazing viral loop paired with a strong engagement loop? My point is that this article does not contain the kind of information we’d need to draw reasonable inferences, which is by design. Is the company growing because of an amazing viral loop paired with a strong engagement loop?

San Francisco 154

San Francisco Metrics Lean PR 154

grasshopperherder.com

FEBRUARY 19, 2011

Q: “What will be your best channel for customer acquisition?&# We’re testing a viral loop, direct sales, and affiliate marketing.&# &# A: “I don’t know, I’m targeting a six month schedule.&# A: “I don’t know. Those are answers I respect, because you don’t know everything and neither do I.

Cofounder 47

Cofounder NDA Founder Sweat Equity 47

A Smart Bear: Startups and Marketing for Geeks

APRIL 16, 2013

Seems like every third startup nowadays is using the “Freemium” business model: The lowest service tier is free, and the business is designed to get those users hooked and then upgrade to a paid plan. to democratic product development (voting on which features customers would like to see next?).

Marketing 318

Marketing Viral Campaign Business Model 318