SoCal CTO

MAY 21, 2012

Tony provides specific models and suggestions for how startups can leverage social networks for viral growth yet maintain their independence so as not to limit themselves long-term. In this talk, Tony looks at where and how matching algorithms can be applied to give significant value to startups. What is our viral spread coefficient?

Fractional CTO 175

Fractional CTO CTO Hire Startup Social Network 175

Hearpreneur

OCTOBER 25, 2023

The expansion of e-commerce should also bring about seeing returns as a strategic lever, similar to how companies used faster delivery to drive customer experience and revenue. Think of it from the customer's perspective – Why should this customer shop from your store instead of the other stores selling this product?

eCommerce 136

eCommerce Omaha Entrepreneur SEO 136

Startup Professionals Musings

SEPTEMBER 22, 2022

Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. Yet, as a business consultant, I still find many of you business leaders relying primarily on your technology, word-of-mouth , or location to attract necessary customers.

Marketing 333

Marketing Revenue Matching Viral 333

Startup Professionals Musings

MAY 19, 2019

Image via Flickr by jardenberg Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. To get to the core of what’s relevant to customers, you need to know them well. The eye is just as important as the mind when it comes to customers.

Customer 233

Customer Marketing Viral Conversion 233

Startup Professionals Musings

JUNE 6, 2021

So sites have to invest heavily in viral marketing to achieve critical mass, which competes with current social networks, while users expect to join both for free. It’s hard to invent and patent more “scientific” methods on how to match people. So are customers. Intellectual property is tough. Sophisticated search engines.

Intellectual Property 337

Intellectual Property Social Network Matching Viral 337

Startup Professionals Musings

FEBRUARY 20, 2022

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. To get to the core of what’s relevant to customers, you need to know them well. Helping customers discover new ways to solve common problems can quickly build you a loyal following.

Viral 367

Viral Conversion Matching Sales 367

ReadWriteStart

JUNE 17, 2020

However, few channels can match video content as the best medium to display a company’s competence and expertise that will let you in to your customer’s hearts. Building a lasting and fruitful relationship with your customers is all about trust. and customer testimonials. and customer testimonials.

Video 150

Video Software Review Startup Audience 150

The Next Web

DECEMBER 4, 2013

Locate your core customers, and prioritize your efforts to reach them where they are. Choose at least a network or two that match your business’ current scale in addition to starting aspirational presences on obvious services like Facebook and Twitter. Find where people discuss what you do – and voice the problems you solve.

Social Media 158

Social Media Media Viral Startup 158

Startup Professionals Musings

JANUARY 15, 2022

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 315

Social Media Media Startup Analytics 315

Startup Professionals Musings

FEBRUARY 7, 2015

Businesses require an equally elegant business model, with the right price, messaging and delivery channel to the right target customers to keep the dream alive and growing. The founder had simply not done the work to validate a price and customer segment. Match with competitor prices and market demographics.

Business Model 120

Business Model Technical Review Advisory Board Software Review 120

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 23, 2016

Investors and founders alike have been obsessed about “growth at all costs,” just as a virus colony grows without care to its effect on its host cells or whether the colony’s growth ends up destroying the host body completely, taking the colony down with it in a viral version of Lord of the Flies. This is growth driven by values.

Technical Review 120

Technical Review Viral Metrics Salary 120

ConversionXL

OCTOBER 26, 2022

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. Look at your customer data. via Shopify ].

Sales 115

Sales Customer Viral Marketing 115

Women Entrepreneurs Can

MARCH 24, 2021

Follow these steps instead for an effective approach: Think about what makes your website valuable to readers and customers. Match the right content type that makes sense for them. However, you do not have to be an experienced creator in these fields to produce good site content. Bringing Things Together.

Marketing 52

Marketing Coder Viral Algorithm 52

Startup Professionals Musings

APRIL 3, 2016

Offer free solutions to bring in more customers. Don’t get caught in the myth that you shouldn’t worry about monetization until after you have a large customer base. Viral marketing costs real money, and your support staff and hosting systems cost even more. Dreams may motivate your team, but customers expect real solutions.

Intellectual Property 120

Intellectual Property Startup Angel Investor Viral 120

SoCal CTO

FEBRUARY 25, 2007

As I look at more and more start-ups predicated on viral growth, and at the use of social marketing, its becoming simultaneously easier to understand some aspects of viral growth and still a gap in understanding whats going to be that "hook" that will grab people at the end of the day.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

Startup Professionals Musings

APRIL 1, 2015

Offer free solutions to bring in more customers. Don’t get caught in the myth that you shouldn’t worry about monetization until after you have a large customer base. Viral marketing costs real money, and your support staff and hosting systems cost even more. Dreams may motivate your team, but customers expect real solutions.

Intellectual Property 120

Intellectual Property Angel Investor Viral Distribution 120

View from Seed

AUGUST 30, 2016

Matching Algorithms. By using connection-matching algorithms to introduce business owners based on value, as defined by them, you can solve this problem. By using connection-matching algorithms to introduce business owners based on value, as defined by them, you can solve this problem. Next-Gen Networking.

Social Media 185

Social Media B2B North America Media 185

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. If your business doesn’t connect with your customers, individually and as a community, demanding customers will not only ignore you, but will actively keep other customers away.

Networking 234

Networking Customer Entrepreneur Social Network 234

SoCal CTO

MARCH 11, 2013

Often you can't tell if something like a search engine or matching algorithm is really going to have better results until you use it. " In Building Your MVP as a Non-Technical Startup Founder , I mentioned that before you build your Minimum Viable Product (MVP), you need to be really clear on your purpose. Results of Algorithms.

Algorithm 264

Algorithm Metrics Viral Venture Capital 264

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? This may sound crazy, coming as it does from an advocate of c harging customers for your product from day one. They are gaining valuable customer data.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Professionals Musings

OCTOBER 2, 2018

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? Digital marketing is all about establishing a voice and sending a message that customers can relate too, and makes you stand out.

Marketing 240

Marketing Viral Channel Metrics 240

ConversionXL

FEBRUARY 3, 2022

Growth hacking is a practice that aims to acquire as many customers as possible while spending as little money as possible. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing. What is growth hacking?

Retention 113

Retention Marketing Acquisition Channel 113

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. Organic notifications.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Startup Professionals Musings

JANUARY 3, 2011

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. If your business doesn’t connect with your customers, individually and as a community, demanding customers will not only ignore you, but will actively keep other customers away.

Customer 229

Customer Startup Networking Viral 229

The Startup Magazine

MARCH 2, 2020

Many sports clubs have team jerseys that they wear during training and/or matches. Companies like Custom Esports produce a variety of branded apparel and can add a design of your choosing to any of their garments. Many companies fail to appreciate how easily something can go viral online. Business Cards.

Viral 143

Viral Social Media Matching Design 143

YoungUpstarts

JUNE 24, 2012

Right now there are opportunities for companies that want to make their presence visible, to reach customers in a different way and for customers who expect better service for their money. It’s far more complicated right now to keep a bad experience from hurting your business, viral marketing can fire back.

Social Media 231

Social Media Media Stock Clickthrough 231

Up and Running

AUGUST 23, 2016

Try to match them in every aspect. In any niche, quality visual representation can impress a potential customer. Kinsman says, “Brand activation is the process of introducing the brand to customers in an experiential way—so that they experience it first-hand.”. It’s easier than it seems.”. Brand activation.

Agile 60

Agile Viral Social Media Differentiation 60

Startup Professionals Musings

APRIL 13, 2019

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 199

Social Media Media Analytics Viral 199

Startup Professionals Musings

NOVEMBER 5, 2018

Tech may be the tool, but hospitality – making life a little easier, more comfortable, and more enjoyable for your customer, is the winning focus. Unfortunately, too many of the technical entrepreneurs I mentor and advise are focused on their technology, and assume that the value will be self-evident to customers.

Artificial Inteligence 205

Artificial Inteligence Reputation Viral America 205

crowdSPRING Blog

JULY 27, 2015

Last week I wrote about customer service and the importance of scheduling and allocating your support resources. Hiring a great support team is like casting a great movie or finding the perfect match on PlentyOfFish. Macrophoto of two match heads , Wikipedia. Happy hiring!

Matching 48

Matching Small Business Startup Hiring 48

ReadWriteStart

JULY 6, 2020

Essentially, you want to get your product directly in front of your ideal customer without spending a whole lot of cash. With the video chatting push, you no longer have to sit through an entire awkward dinner after you realize the personality of your match just isn’t exactly what you thought. Conclusion.

Marketing 156

Marketing Startup Guerilla Canada 156

ConversionXL

JANUARY 31, 2014

Conduct surveys & interviews to understand your customer’s pain points. note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). Step 2 – Make Sure Your Ad’s Message Matches The Landing Page. Do This: Really get to know your market.

Analytics 134

Analytics Video Matching Conversion 134

ConversionXL

MARCH 6, 2019

On Facebook, an ideal customer may log on to see photos of a new nephew, not to check out a 30-second demo of your SaaS product. Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. There is only the quality of what you are viewing.”

Video 129

Video B2B Technical Review Campaign 129

ConversionXL

FEBRUARY 12, 2019

Sooner or later, relying on new customers will break you. To offset these costs, you need to earn more repeat purchases from existing customers. In marketing, cohorts are groups of customers who exhibit similar behaviors during a certain time span (e.g. The temporal tipping point signals a customer’s motivation for buying.

Retention 126

Retention Analytics Campaign eCommerce 126

ConversionXL

NOVEMBER 28, 2022

TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. By installing the TikTok Pixel on its website, Nolan Bros was also able to create a custom audience to retarget users who had browsed a product page in the past 180 days but not converted.

Customer 102

Customer Viral Audience Campaign 102

David Teten

MAY 1, 2013

Like a storefront and location in the offline world, your domain name is the very first vehicle by which potential investors/customers/employees evaluate your company before they even engage. The name needs to match the business. Keyword rich domain names get a considerable boost in search rankings; an exact match is even better.

Naming 114

Naming Semantic Venture Capital Startup 114

The Startup Magazine

MARCH 14, 2021

Know Your Ideal Customer. Smaller startups can gather similar information by forming their own focus groups, interviewing potential customers, informal surveys and researching competitors. Knowing the target customer makes it much easier to create content, events and social media campaigns that meet the customers’ needs.

Social Media 158

Social Media Marketing Public Relations Startup 158