This is going to be BIG.

AUGUST 22, 2012

Let’s start out with the basic functions of a tech company: 1) Engineering 2) Marketing 3) Sales 4) Business development 5) PR 6) Design 7) Product Management 8) HR 9) Operations 10) Finance Ok, that's just overwhelming. If you think about it, these things are all of the goals of another function on the list--PR.

PR 144

PR Technical Review Seed Stage Design 144

crowdSPRING Blog

APRIL 18, 2014

30 Stunning WebGL Examples and Demos in Action | 1stwebdesigner – crowdspring.co/1ijEFex. Do’s and Don’ts of Using Light Typefaces | UX Movement – crowdspring.co/1ijB4gI. 65 Free Notification, Popup, Alert Window PSD Designs | InstantShift – crowdspring.co/1m4jxcQ.

Social Media 92

Social Media Small Business Design Media 92

The Next Web

JANUARY 23, 2014

I would demo beta versions of the app with videos, and people would smile and clap. So, on the next iteration of the product, we added vocal effects that work alongside the reverse karaoke technology to “make bad singers sound good,” and my CTO started demoing the app instead of me, with videos of himself sing badly.

Product 147

Product Elevator Pitch Silicon Valley Vertical 147

Up and Running

SEPTEMBER 22, 2016

But in reality, any company of any size can reap the many rewards of establishing a PR presence. It doesn’t matter if you’re located on Wall Street or on a quiet side street in Small Town, USA—leveraging PR is the best way to organically engage your target audience and shine a spotlight on your company. Setting the record straight.

PR 60

PR Social Media Public Relations Hosting 60

Feld Thoughts

JULY 12, 2018

This analyst didn’t feel like the study warranted a deep look and used vendor demos instead. I generally categorize this activity in the same bucket as PR, even though they are different functions and often driven by different leaders in the company. If you sell a product to large enterprises, neglect analyst relations at your peril.

Warrant 73

Warrant Technical Review PR Portfolio 73

Steve Blank

SEPTEMBER 11, 2015

As the executive producer of the DEMO conference from 1996 to 2009, she helped more than 1,500 companies make their market debut. Hollywood in the beginning was a bunch of artists who wanted to make entertainment, and then the whole infrastructure of PR and hangers on and the New York money came in. Basically we take a few days off.

Entrepreneur 120

Entrepreneur Silicon Valley Cofounder Channel 120

crowdSPRING Blog

MAY 2, 2014

30 Stunning WebGL Examples and Demos in Action | 1stwebdesigner – crowdspring.co/1ms5wWP. Advanced web typography: Responsive web typography – crowdspring.co/1mVOvag. 28 Exciting And Fresh jQuery Navigation Plugins – crowdspring.co/1o0Vj3D. 28 Minimalist Web Designs – crowdspring.co/QZKSC9.

Social Media 96

Social Media Small Business Design Media 96

View from Seed

MARCH 3, 2015

NVV: Lots of marketers are under pressure to come in and generate demand right away, whether because sales is asking for leads or founders are demanding PR or user growth. Yes, customers are you number one goal, but marketing-wise, you need specific, attainable goals, whether it’s leads or more demos or free trials or press hits.

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

Up and Running

AUGUST 25, 2011

If you are in fact exceptional at what you do, have a ton of experience or are sitting on a leading edge breakthrough it’s time to start adding some PR to the mix. Even product based firms can benefit in sharing product specs, testing and demos. What exactly is Public Relations? Content is king. Via your social networks. On your blog.

PR 66

PR Social Media Public Relations Media 66

The Next Web

JANUARY 27, 2014

We’ve read too many stories of startups who aimed ridiculously high, and all the preparations, time and effort in the PR and marketing went to waste. These would be the building blocks of our outreach strategy – asking for reviews and mentions, and where to send the big PR release when the time came. 4) Listing what we had to prepare.

Campaign 142

Campaign Technical Review Social Media PR 142

David Teten

MAY 7, 2019

Ideally we are looking for team members (full-time and advisory) with DNA from: – tech (especially sales tech, marketing tech, expert networks, B2B2C consumer internet); – communications (especially sales, PR, speechwriting, playwrighting); – public policy, legislative analysis and drafting, and/or policy or legislative advocacy.

America 60

America Technical Review Advisory Board Due Diligence 60

Steve Blank

MAY 22, 2009

While one could argue that a trade show is just another demand creation activity akin to advertising or PR, trade shows are the closest eyeball-to-eyeball contact you’re company is going to have with customers, competitors and partners. And inviting to the booth/dinner/private demo. Demo’s are the heart of the booth.

Silicon Valley 129

Silicon Valley RSS California Customer Development 129

David Teten

JULY 10, 2019

Ideally we are looking for team members (full-time and advisory) with DNA from: – tech (especially sales tech, marketing tech, expert networks, B2B2C consumer internet); – communications (especially sales, PR, speechwriting, playwrighting); – public policy, legislative analysis and drafting, and/or policy or legislative advocacy.

America 60

America Technical Review Advisory Board Due Diligence 60

VC Cafe

JULY 15, 2021

Blogs/ press – to get consumers to learn about your new app, PR remains a viable source, especially when it comes to buzzy/social apps. ProductHunt/ Reddit/ Directories – another form of PR/social media, directories of new products and forums solicit feedback from users and contribute to discovery. Unfortunately not.

Mobile 190

Mobile Social Media Distribution PR 190

YFS Magazine

JUNE 14, 2015

Here’s our weekly link roundup of small business buzz, musings and muchness. A curation of the best small business talk around the web.

Curation 60

Curation PR Small Business Web 60

SVPG

OCTOBER 2, 2012

At high-profile companies especially, interacting with the press can be a dangerous situation and the PR people help explain how interviews work and how to prepare. A product manager needs to be someone that everyone in your company, from your CEO on down, feels comfortable representing the company to customers and others.

Management 60

Management Product PR Programming 60

VC Cafe

DECEMBER 1, 2022

From the brands and platforms panel: Lorne Sugarman ( Metaverse Group ) shared how brands are actively experimenting now across platforms for PR, engagement and profit. Finally, Faisal Galaria, CEO of Blippar closed the event with a live demo of the company’s No code AR builder – so simple even a kid can do it (try it at [link] ).

Generative AI 89

Generative AI Vertical Early Stage PR 89

crowdSPRING Blog

JUNE 26, 2015

How to Simplify SEO, PR, and Social Collaboration | Convince and Convert crowdspring.co/1JPSPDh. Demo Your Code on These Sites crowdspring.co/1IYi7z6. Want Copy That Actually Works? Start with Mass Desire crowdspring.co/1C8OZ03. Advanced Link Auditing & Best Practices For Acquiring Authoritative Links crowdspring.co/1JTuavX.

Small Business 48

Small Business Design Guinea Social Media 48

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 26, 2010

Free legal services to set up agreements, contracts, and EULAs, free graphic design work to make a nice logo and website, free PR services for product announcements, free office space, free website hosting, free software, and more. Present at Demo Day.

Seed Stage 211

Seed Stage Startup PR Programming 211

SVPG

APRIL 28, 2012

Product communications/PR/social media (what can we say that will make others do the talking about us?). Sales support, salestools (this includes demos and the product knowledge required to build a compelling one). Product positioning (what is it, why is it different, and why should the world care?). when to use each and to what end).

Product 108

Product Technical Review Marketing Affiliate 108

Both Sides of the Table

APRIL 4, 2011

Usually you have a catch-all bucket for “direct” or similar that often came through PR or word-of-mouth. I got him talking about this on This Week in VC including a quick demo of his dashboard - I think I'll shoot a separate sequence with just a walk-through of their analytics. If so, make sure you can track which leads come from this.

Metrics 346

Metrics Startup Acquisition SEM 346

Duct Tape Marketing

MAY 25, 2022

Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. He's the founder and CEO of marketing AI Institute, founder of PR 2020 HubSpot's first partner, agency HubSpots and sponsor of this show. Marketing Podcast with Paul Roetzer. Marketing Podcast with Paul Roetzer.

Artificial Inteligence 90

Artificial Inteligence Marketing Cofounder SMS 90

Duct Tape Marketing

DECEMBER 7, 2022

It might not be exactly what we want to do with our brand, but the sort of like a B2B equivalent is you often see a demo of a product, right? And that demo is saying, you know, we're telling you this is easy to use, that it has a simple interface here, let's walk through the product, let's show you how simple it is.

Marketing 80

Marketing Audience B2B Framework 80

Duct Tape Marketing

MARCH 15, 2021

Benefits of your products and services – demo them and present them just like you would to a customer. Key marketing metrics – sales generated, leads generated, referrals generated, PR generated, social media growth. Your core marketing message and why – help everyone connect their position to the message.

Marketing 99

Marketing Lead Generation Campaign PR 99

crowdSPRING Blog

SEPTEMBER 2, 2011

Learn from Excelerate Labs Demo Day: 3 Elements of a Killer Pitch – [link]. Lean Marketing tips: not-for-profit edition – [link]. The Problem with Collecting Logos at Startups – [link]. That was my idea – [link]. Lean Marketing tips: not-for-profit edition – [link]. That was my idea – [link].

Social Media 90

Social Media Small Business Design Media 90

YoungUpstarts

OCTOBER 31, 2014

by James Woodgate, PR and marketing manager at Simtech. If you are an ecommerce newbie, it’s very wise to test several platforms in a demo mode, research main features and decide which one fits your needs better. Estimating All Associated Costs. I will appreciate your feedback on this issue below. .

eCommerce 145

eCommerce PR Social Media Web 145

blog.traindom.com

NOVEMBER 29, 2010

We didn’t have a PR company or a bunch of contacts, hence we needed to start from scratch. Demo Girl 17. 36 places where you can submit your startup for some coverage | Traindom Blog (tags: startup pr) [.] 36 places where you can submit your startup for some coverage | Traindom Blog (tags: startup pr) [.]

Technical Review 63

Technical Review Startup Software Review PR 63

ReadWriteStart

MARCH 24, 2011

And like most incubators, StartMate culminates in a Demo Day, one in Sydney and one in Silicon Valley, where participants in the program get an opportunity to present in front of early stage investors. Noosbox : a Gmail add-on that lets you share and search emails with work colleagues, so that important conversations are visible to others.

Incubator 116

Incubator Silicon Valley San Francisco Australia 116

crowdSPRING Blog

MARCH 30, 2011

Good post by @micah with tips for entrepreneurs demoing a product/service to investors – [link]. What Don Corleone Could Learn from @GuyKawasaki – [link]. 7 Common Mistakes Startups Make on Accelerator Program Applications – [link]. Interesting perpsective, arguing Color’s $41 million raise makes sense – [link].

Social Media 94

Social Media Small Business Design Media 94

ConversionXL

JUNE 25, 2021

X demos booked in introduction, X revenue in growth). Without a plan, you may hit your introduction goal of 100 demos and not fully realize how to monetize ‘triers’ into ‘subscribers’ to reach $50/user in monthly recurring revenue, for example. Done right, your PR campaign should incentivize media outlets to pick it up.

Product 96

Product Social Media Audience Software Review 96

Austin Startup

APRIL 2, 2019

Representing numerous different aspects of the startup journey, speakers at the Austin Forum on April 9 include Gordon Daugherty (Capital Factory), Kirk Cesari (Cesari & Reed), Harold Ingersoll (Atchley & Associates), Mitch Jacobson (Austin Technology Incubator), Brian Lang (Profit Foundry), Jill Murphy (FBI), and Nicolia Wiles (PRIME|PR).

Austin 48

Austin Intellectual Property Startup Texas 48

The Next Web

NOVEMBER 4, 2013

After stunts like these , it became difficult for new companies to generate leads and members without offering a product demo. Startup companies create an attractive splash page and capture email addresses from early adopters without inadvertently breaking their own PR embargoes.

Product 132

Product Cofounder PR Lead Generation 132

Steve Blank

APRIL 5, 2017

Do you want them to download a demo, schedule a sales call, visit a physical store location or a website, download an app, click for more information, give you their email address, etc.? Founders ask me all the time whether they should hire a PR agency. It’s not just the product feature list, but the pain relievers and gain creators.

Marketing 312

Marketing Audience Technical Review PR 312

Up and Running

JULY 2, 2013

Reporters post queries on the Help a Reporter Out website , and my PR director responds regularly when our company may be a good fit for the story. She agree, and I did a full demo on a local TV show. Media and PR pros know that the best plans start with Cision’s media database. - Hassan Bawab , Magic Logix.

Database 88

Database Cofounder Social Media PR 88

Austin Startup

NOVEMBER 11, 2017

We change the way PR gets done by connecting companies with relevant reporters. We are simplifying the process of getting featured (for companies) and curate PR content (for reporters). Babbler is an easy-to-use PR platform designed to help companies connect with relevant reporters. Techstars Austin 2017' Hi there!

Burn Rate 54

Burn Rate Product Cofounder PR 54

This is going to be BIG.

JANUARY 25, 2010

7:00PM Moble Monday Brooklyn (MoMoBK) Inaugural Event: NY Apps, So Hot Right Now Mobile Monday Brooklyn demo night of awesome apps created by local NYC and Brooklyn developers. 8AM Regulatory Scrutiny of Social Media: The Impact on PR Communicators in 2010 and Beyond. Violators will be prosecuted. No, just kidding.I RSVP: [link].

Haiti 60

Haiti Community Arkansas Vermont 60

The Startup Lawyer

FEBRUARY 4, 2011

While most incubators’ class end dates fall around the respective incubator’s demo day, what type of support will you receive post-demo day from the incubator and/or the mentors? 6) Search For the Incubator’s PR and Marketing Efforts. 6) Search For the Incubator’s PR and Marketing Efforts.

Incubator 105

Incubator Pre-Money Valuation Option Pool Advisory Board 105