Duct Tape Marketing

APRIL 6, 2022

Steve Hoffman (06:08): If you don't get the right people on board, you know, hire them really hard to succeed, marketing, getting your name out. But if you are going to have somebody who's developing a product, developing a new technology, designing, or going out into marketing and figuring out new ways to market, you really need a thinker.

San Francisco 96

San Francisco Technical Review Incubator Silicon Valley 96

Version One Ventures

JULY 1, 2020

The funding will be used for product development and to continue their geographic expansion (more in Europe and eventually Asia). And, Trim was named as one of Business Insider’s top five budgeting apps. . Cape Privacy enables organizations to model and share privacy-enhanced data, while maintaining trust. .

North Carolina 148

North Carolina Raleigh Stealth Seattle 148

Up and Running

MARCH 1, 2016

So, if I were going to invent something, I’d probably start by creating an affordable jeweler’s workbench, not least because I’d be able to test it, and because I already know all the distribution channels I’d need to hit in order to sell it. Here’s an example of a great sell sheet for a product called Well Well Wow!

Non-disclosure Agreement 60

Non-disclosure Agreement NDA Non-Compete Naming 60

Startup Lessons Learned

SEPTEMBER 7, 2008

In a startup, both the problem and solution are unknown, and the key to success is building an integrated team that includes product development in the feedback loop with customers. 2008 09 06 Eric Ries Haas Columbia Customer Development Engineering View SlideShare presentation or Upload your own.

Customer Development 131

Customer Development Engineer San Francisco Developer 131

Hearpreneur

DECEMBER 24, 2017

We’re very new to the industry, and while we’re passionate about the product, there have been obstacles every step of the way – production, shipping, distribution, etc. But it’s rewarding to see our customers so excited about the product, and the huge growth in sales from last year has been encouraging.

Las Vegas 89

Las Vegas Entrepreneur Software Review Community 89

Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.

Silicon Valley 269

Silicon Valley Product Startup Product Development 269

Startup Lessons Learned

SEPTEMBER 15, 2008

If she is, return the name of the hypothesis she was exposed to before. Return the name of the hypothesis chosen or assigned. From the point of view of the caller of the function, they just pass in the name of the experiment and its various hypotheses. Thoughts on scientific product development Lo, my 5 subscribers, who are you?

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

Startup Lessons Learned

SEPTEMBER 10, 2008

Lessons Learned by Eric Ries Wednesday, September 10, 2008 Smarticus — 10 things you could be doing to your code right now Smarticus — 10 things you could be doing to your code right now A great checklist of techniques and tools for making your development more agile, written from a Rail perspective.

Software Review 68

Software Review San Francisco Technical Review Continuous Deployment 68

Startup Lessons Learned

APRIL 14, 2009

Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Startup Lessons Learned

SEPTEMBER 12, 2008

It’s easy to overestimate the impact of this kind of traffic because it just feels good to have your name and company featured. Thoughts on scientific product development Lo, my 5 subscribers, who are you? It strokes your ego. How to listen to customers, and not just the loud.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

Startup Lessons Learned

SEPTEMBER 18, 2008

Lessons Learned by Eric Ries Thursday, September 18, 2008 How to get distribution advantage on the iPhone I have had the opportunity to meet a lot of iPhone-related companies lately. Even with only a few months of development, third parties have crammed every single category in the store full of apps. I cant really tell.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

YoungUpstarts

FEBRUARY 28, 2018

by Steve Owens, Founder and CTO of Finish Line Product Development Services. Our research has shown the answer is simple: successful startups are willing to do what the unsuccessful ones are not – namely, follow the four golden rules. The technology you choose for your product will change your Go To Market strategy.

Startup 133

Startup Product Development Revenue Distribution 133

The Startup Magazine

FEBRUARY 12, 2024

Rate limiters govern the frequency or quantity of user or IP requests, which helps to prevent distributed denial of service attacks. Assurance of Quality The testing stage of the software product development process is vital. They are highly detrimental to FinTechs because many APIs lack rate limiters.

Artificial Inteligence 88

Artificial Inteligence Software Review Web API 88

ConversionXL

AUGUST 24, 2021

As you can see, there are many names for marketing managers and many niches for marketing managers. Marketers can be involved in product development to ensure the product aligns with the customers’ needs, in communicating price points, in finding the best angles to keep customers coming back, and so on.

Management 141

Management Marketing Campaign Social Media 141

ConversionXL

SEPTEMBER 20, 2016

Their distribution and relationship are based on empirical data.”. You then give them a Limbic Map® and ask them: When you are shopping for [Product Name], pick the top 3 words that BEST describe what you associate with the product. Why these particular values? The Seven Limbic® types.

Design 48

Design Distribution Framework Naming 48

Steve Blank

JUNE 8, 2009

Execution by Vertical Market As the class progressed, students asked how the activities/functions of a startup; (Sales, Marketing, Business Development, Product Development, etc.) How does product development differ in communications hardware versus enterprise software, etc. would look in each of the verticals.

Vertical 125

Vertical Silicon Valley RSS Marketing 125

Up and Running

MAY 23, 2016

Another great way to test your idea is to create a minimum viable product, or MVP. This is the simplest version of your product minus the frills and frosting. It’s a particularly popular strategy in the world of product development and is used to quickly and quantitatively test a product or a product feature.

Software Review 74

Software Review Software Delaware Forecast 74

Steve Blank

OCTOBER 1, 2009

Sloan realized that the traditional centralized management structures (like General Motors had in 1920) were poor fits for the management of GM’s already diverse product lines. Where are the charitable foundations, business schools and hospitals named after him? Yet you never hear who built that company. What happened to him?

Silicon Valley 179

Silicon Valley United States RSS Customer Development 179

Startup Lessons Learned

SEPTEMBER 27, 2010

One of the sayings I hear from talented managers in product development is, “good enough never is.&# And, most importantly, it helps team members develop the courage to stand up for these values in stressful situations. We already know who to distribute the product to (or else why would we care what they think?).

San Francisco 167

San Francisco Lean Continuous Deployment Software Review 167

Duct Tape Marketing

NOVEMBER 1, 2017

We’re going to distribute that on a platform and we’re going to build an audience in some way and we’re going to sell our product or service, which by the way is fine. That’s great. I think that’s a really interesting idea. John Jantsch: Yeah, the solution department, or something.

Cost 36

Cost Marketing Audience Media 36

Startup Lessons Learned

JULY 6, 2011

Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It's self-serving.

Lean 167

Lean Startup Metrics Private Equity 167

Startup Lessons Learned

OCTOBER 7, 2008

Lessons Learned by Eric Ries Tuesday, October 7, 2008 The App Store after the gold rush I wrote earlier about the issue of distribution advantage on the iPhone. I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. So what can you do?

San Francisco 68

San Francisco Lean Retention SEM 68

ConversionXL

SEPTEMBER 5, 2019

They took on cheesy stock photos and cringey names like Big Spender Billy. In addition, the adoption of personas by marketers led to distrust in the validity of the methodology by designers and developers. Development teams couldn’t use marketing personas to make design decisions, so they decided personas weren’t that useful. (It

Software Review 115

Software Review Design Agile Analytics 115

Startup Lessons Learned

FEBRUARY 10, 2009

Our tests suite takes nine minutes to run (distributed across 30-40 machines). In a lot of cases, thats just a fancy name for revenue or profit, but not always. This development philosophy created a culture around rapid prototyping of features, followed by testing them against large numbers of actual customers. But it worked.

Continuous Deployment 123

Continuous Deployment San Francisco Software Review Lean 123

ConversionXL

MARCH 7, 2017

They took on cheesy stock photos and cringey names like Big Spender Billy. In addition, the adoption of personas by marketers led to distrust in the validity of the methodology by designers and developers. Development teams couldn’t use marketing personas to make design decisions, so they decided personas weren’t that useful. (It

Software Review 102

Software Review Design Agile Analytics 102

Startup Lessons Learned

APRIL 7, 2010

In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. I’m sure other disciplines have their own names for it; even protozoans exhibit this behavior (its called taxis ). I understand and respect why optimizers want to do tests like that.

San Francisco 154

San Francisco Lean Metrics Design 154

ConversionXL

FEBRUARY 6, 2019

Product lifecycle management includes all activities related to the product lifecycle, not just marketing. Some iterations of the product lifecycle tweak names or add additional stages. Create product awareness and trial. How will you pitch new product features? Signs you’re headed to the Maturity stage.

Product 124

Product Marketing Differentiation Harvest 124

Duct Tape Marketing

APRIL 27, 2022

My name milita tub was an early investor in communities and started the community fund. You know, we're seeing multiple companies use it for product development and they're, they're using what they're hearing in their communities to make their product better and have a, a continuous conversation with, with a customer.

Community 67

Community New York Small Business New York City 67

ConversionXL

APRIL 3, 2018

Map out each lifecycle stage and variations, and name each. In an A/A test the distribution of p-values is random. Be agile, move at the speed of business, don’t hold up product development. 5 steps to freedom: Find your ideal customer profile. Find agreement on a common definition. Map entire customer journey.

Retention 106

Retention Artificial Inteligence Channel Email 106

Startup Lessons Learned

SEPTEMBER 13, 2008

We would pretty much bid on any phrase that was "[name of competitive product] chat" and variations like that. Thoughts on scientific product development Lo, my 5 subscribers, who are you? We tried obvious competitors as well as long-shots. Since we were only paying per click, it didnt cost us anything to cast a wide net.

SEM 164

SEM San Francisco Lean Continuous Deployment 164

Startup Lessons Learned

AUGUST 1, 2009

Also SJ's obsession with better taste (positively) contributes to the overall product development process. There are some good anecdotes about Chief Engineers in the Toyota Product Development Book. I really enjoyed this article, my first time reading any of your stuff. Will start to pay attention. Great post Eric.

San Francisco 166

San Francisco Lean Continuous Deployment DC 166

Startup Lessons Learned

FEBRUARY 22, 2010

Even the most radical Bell Curve -style thinkers have to concede that even if there are differences between men and women in the distribution of these traits on average, these curve have substantial overlap, and there should still be a lot more of them represented in high-tech startups. “Who is this guy?&# “Who is this guy?&#

San Francisco 167

San Francisco Lean Sweden Continuous Deployment 167

Startup Lessons Learned

SEPTEMBER 22, 2008

Simply put, we upload all the tasks and assign a name to each task. Thoughts on scientific product development Lo, my 5 subscribers, who are you? How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim. 1 comments: Josh Moore said.

San Francisco 68

San Francisco SCRUM Lean Continuous Deployment 68

Startup Lessons Learned

JANUARY 4, 2009

Imagine you want to store data about customers, each of whom has "last name" field in your database. The problem should be familiar to anyone who plays Scrabble: not all letter are equally likely to be used as the first letter of someones name. Give each entity a name. For example, consider this simple scheme.

San Francisco 151

San Francisco Architecture Startup Database 151

www.kalzumeus.com

FEBRUARY 6, 2013

We need whomever is responsible for product development and/or ops to, effectively, carry a pager for drop-everything-and-do-it-now resolution of security issues, just like we’d do for e.g. the server has fallen over or “our building is, physically, on fire.” Name (Required). (And gulp their dependencies.).

Security 101

Security Software Review Ruby Startup 101

Startup Lessons Learned

MARCH 21, 2013

Business growth comes from improving one of these five “knobs”: More stuff means adding products or services, preferably those you know your customers want so you don’t waste time building things they won’t use or buy. For intrapreneurs, this means applying Lean methods to new product development, rather than starting an entirely new company.

Analytics 167

Analytics Lean Metrics Churn Rate 167

maplebutter.com

JANUARY 8, 2013

what are the most crucial steps to be taken by a new tech startup when outsourcing major part of the tech to IT firms or outsourcing “product development” eg new social media website project? Near shoring development with your team (ex: your team is based in Canada / India) is cool, but not outsourcing. First Name.

Technical Review 44

Technical Review Startup Cofounder Software Review 44