article thumbnail

5 Keys To A Viable Spending Rate And Cash Management

Startup Professionals Musings

Don’t wait until you are almost out of cash before managing every dollar spent or looking for the next refueling from investors. As a mentor to many entrepreneurs and startups, here are my best recommendations for keeping the burn rate low, planning ahead and maintaining credibility with investors: Manage cash flow personally every day.

Burn Rate 258
article thumbnail

5 Reasons Why Public Relations Is Important to Your Brand

The Startup Magazine

Whether your brand is a small business just getting started or an established corporation with global ambitions, establishing a solid public relations strategy can be the key to unlocking new heights of brand awareness and company growth. What is Public Relations (PR)? . Reputation Management . Let’s understand! .

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?

article thumbnail

5 Ways To Conserve Investor Cash And Ensure Survival

Startup Professionals Musings

Don’t wait until you are almost out of cash before managing every dollar spent, or looking for the next refueling from investors. As a mentor to many entrepreneurs and startups, here are my best recommendations for keeping the burn rate low, planning ahead and maintaining credibility with investors: Manage cash flow personally every day.

Burn Rate 310
article thumbnail

5 Keys To Minimizing The Burn Rate For Your Startup

Startup Professionals Musings

Don’t wait until you are almost out of cash before managing every dollar spent, or looking for the next refueling from investors. As a mentor to many entrepreneurs and startups, here are my best recommendations for keeping the burn rate low, planning ahead and maintaining credibility with investors: Manage cash flow personally every day.

Burn Rate 223
article thumbnail

Why Some Startups Win

Steve Blank

We’d managed to secure another infusion of cash, but it wasn’t going to last long. When I asked our trade show manager, she looked surprised and said, “Steve, don’t you know that my job is to take our booth to trade shows and set it up?” What I was hearing was a failure of management. This is a big idea. That was it.

Startup 326
article thumbnail

Investors Measure Entrepreneurs By Cashflow Mileage

Startup Professionals Musings

Don’t wait until you are almost out of cash before managing every dollar spent, or looking for the next refueling from investors. As a mentor to many entrepreneurs and startups, here are my best recommendations for keeping the burn rate low, planning ahead and maintaining credibility with investors: Manage cashflow personally every day.

Burn Rate 262