YoungUpstarts

APRIL 10, 2013

Because water runs through the pavement, there is no need for drainage, sewers, or a retention pond. Additionally, the company does not need to deal with pollutants that collect in retention pond water. million gallons of water, 3,000 gallons of chemicals and lower operating costs. This plant is an example of a green solution.

Green 149

Green Retention Chicago Illinois 149

Up and Running

NOVEMBER 12, 2014

The SEC’s proposed rules (mandated by the JOBS Act of 2012) amend the Securities Act of 1933 and the Securities Exchange Act of 1934 to allow the offer and sale of securities through an internet crowdfunding campaign, similar in some respects to donation crowdfunding campaigns conducted on Kickstarter and Indiegogo.

Equity 125

Equity SEC Technical Review Security 125

The Startup Magazine

JULY 4, 2017

This is where someone else has done all the hardwork for you in establishing the below criteria from getting software providers, licenses, payment methods etc A white label provides all the stuff you need and will cost between £20k-£100k including the white label’s fee. Some costs involved in setting up an online casino.

Securities and Exchange Commission 60

Securities and Exchange Commission Software Review United Kingdom Affiliate 60

ConversionXL

NOVEMBER 22, 2022

They allow you to create and optimize campaigns based on actionable evidence rather than intuition. Cost per click: Track ad spending to improve performance Where to track CPC 12. Customer acquisition cost: Prevent reckless spending Where to track CAC 13. Marketing metrics are a competitive advantage.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

MAY 3, 2017

Facebook ads are based on an ad auction system , so increased competition drives the cost of using the platform up. On the surface, Facebook campaigns have 3 components: Audiences. 3 components of Facebook Campaigns. Their campaign netted them seven times the ROI and 11 times as many new subscribers as their newsletter did.

San Jose 133

San Jose Customer Database Campaign 133

ConversionXL

SEPTEMBER 25, 2018

They knew high-level numbers like sign-ups but couldn’t dig deeper into their onboarding flow or retention. Instead, they asked for vague information like “track our onboarding performance” or “track user retention.” Our journey takes places across the following stages: Acquisition, Activation, Retention, Revenue, and Referral.

Retention 107

Retention Metrics Analytics Channel 107

The Next Web

MARCH 2, 2014

As members of a rapidly maturing industry, it’s time for mobile publishers and developers to launch charitable and educational campaigns of their own. When designed properly, these campaigns can help developers support important causes and create supportive, tight-knit game communities without losing ground financially.

Mobile 142

Mobile Global Campaign Viral 142

ConversionXL

AUGUST 13, 2019

Chances are you’ve been told to focus on metrics like: Monthly Recurring Revenue (MRR); Lifetime Value (LTV); Customer Acquisition Cost (CAC). You should be able to say something like, “For each $1 we put into this specific marketing campaign, we get a result of $5 in terms of revenue.” Retention rate.

Metrics 117

Metrics SQL Retention Churn Rate 117

ConversionXL

SEPTEMBER 28, 2017

3) Customer Acquisition Cost. Your budgetary number for how much you spend to acquire a customer is known as the “ customer acquisition cost ” (CAC). The initial cost per customer should be less than the profit made once they’re converted (or be lower than LTV if you know it). Customer Acquisition Cost. Conversion Rate.

Metrics 121

Metrics Acquisition Conversion Revenue 121

ConversionXL

NOVEMBER 15, 2016

The goals of these companies could be quite different depending on the desired quantity, quality, and cost of customers. However it comes with its own set of challenges, like retention and churn. So, Net MRR = New MRR + Expansion MRR – Churned MRR. Why You Need Cohorts to Improve Your Retention. Image Source.

Conversion 48

Conversion Churn Rate Retention Metrics 48

ConversionXL

FEBRUARY 3, 2022

The better the experience, the more they recommend the product to others: Wise then used Net Promoter Score (NPS) surveys to determine if users would recommend it to friends. Continue optimizing your campaign until you’ve achieved the desired results. Use incentives to optimize customer retention and advocacy through gamification.

Product 102

Product Marketing Social Media Channel 102

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Website traffic.

Analytics 106

Analytics Metrics Channel Campaign 106

ConversionXL

NOVEMBER 15, 2018

A hold-out group can deliver the answer, but, like everything, it comes at a cost. You can run holdouts for A/B tests and other marketing efforts, like drip email campaigns in which a percentage of users receives no email at all. But site development costs aren’t the only costs to consider. What are hold-out groups?

Artificial Inteligence 101

Artificial Inteligence Algorithm Audience Campaign 101

ConversionXL

APRIL 7, 2021

For example, Guestlogix sells to airlines, where there’s a finite # of customers & they are higher ACV ‘enterprise’ customers with higher retention. The lower ACV also means the switching costs are low, churn is likely higher & the lifetime value of a customer is lower. This is where you’ll see more ABM plays.

IP 98

IP Marketing Technical Review Software Review 98

Venture Chronicles

APRIL 20, 2014

When you combine inbound marketing with account-based scoring, you get a very potent combination of predictable opportunity funnel that also benefits from lower customer acquisition costs.

B2B 45

B2B Marketing SEM Bandwidth 45

Reid Hoffman

MARCH 19, 2019

And, as the industrial revolution showed us, there are some real costs to scale. The implication is that blitzscaling ignores things like “business model innovations that were rooted in a future that the competition didn’t yet understand” in favor of “spending to acquire customers below cost.”. The third is high gross margins.

Cofounder 28

Cofounder Business Model IPO Non-Compete 28

ConversionXL

OCTOBER 30, 2019

What about stages three through seven, which can generally be grouped under the “ retention ” umbrella? We know how important and valuable retention is. We’re all familiar with the classic retention stats: Acquiring new customers is 5–25 times more expensive than retaining existing customers. Speed to first value experience.

Retention 101

Retention Metrics Churn Rate Acquisition 101

ConversionXL

AUGUST 12, 2016

And when you consider that acquiring each customer has a cost, you can appreciate the importance of an airtight sales funnel that consistently converts. However it comes with it’s own set of challenges, like retention and churn. So, Net MRR = New MRR + Expansion MRR – Churned MRR. Customer Acquisition Cost (CAC).

Software Review 48

Software Review Metrics Revenue Acquisition 48

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 17, 2011

for three months, for a retention after three months of (0.85) 3 = 0.61. Sure they gave us a little money, but surely it’s negated by the time-cost of messing with them over tech support and processing cancellations and refunds. Extremely useful for confidently measuring marketing campaigns against profitable customer growth.

Business Model 245

Business Model Metrics Engineer Technical Review 245

ConversionXL

OCTOBER 30, 2019

What about stages three through seven, which can generally be grouped under the “ retention ” umbrella? We know how important and valuable retention is. We’re all familiar with the classic retention stats: Acquiring new customers is 5–25 times more expensive than retaining existing customers. The list of complexities goes on.

Retention 48

Retention Metrics Churn Rate Acquisition 48

abovethecrowd.com

OCTOBER 1, 2013

No other metric so holistically captures as many critical aspects of a web site – user design, usability, performance, convenience, ad effectiveness, net promoter score, customer satisfaction – all in a single measurement. You want to know what it is for each and every outreach campaign. Conversion Rate” is a misleading term.

Metrics 93

Metrics Conversion Internet Acquisition 93

maplebutter.com

JANUARY 8, 2013

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. Do that – nothing else but one product / company / focus and get to $1M in sales with atleast $15% net profit. High net-worth individuals familiar with the industry or credit cards.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

YoungUpstarts

NOVEMBER 4, 2011

They understand intuitively that they have “good” customers — those who are willing to pay premium prices, renew their contracts every year, and require low service costs — and “bad” customers, those who tie up firm resources while giving little back in return.

Churn Rate 260

Churn Rate Pennsylvania Retention France 260

ConversionXL

NOVEMBER 13, 2019

Client retention hinges on relationships—and the people who maintain them. I had actually won an innovation award for planning a hugely complex, digitally printed, dynamically personalized direct mail catalog campaign for Tourism British Columbia as a client. Professional networks are the starting point (and growth engine).

SEO 110

SEO Hiring PPC Leadership 110

ConversionXL

NOVEMBER 13, 2019

Client retention hinges on relationships—and the people who maintain them. I had actually won an innovation award for planning a hugely complex, digitally printed, dynamically personalized direct mail catalog campaign for Tourism British Columbia as a client. Professional networks are the starting point (and growth engine).

SEO 49

SEO Hiring PPC Leadership 49

Startup Lessons Learned

DECEMBER 16, 2008

For example, IMVU runs frequent promotional campaigns that offer discounts, special events, and other goodies to its customers. From a strictly "promotional marketing" point of view, they probably run those campaigns more than is optimal (theres always fatigue that diminishes the ROI on promotions the more you use them).

Viral 140

Viral San Francisco Lean Continuous Deployment 140

blog.expensify.com

APRIL 24, 2012

Now let me clarify — NET is a dandy language. ” Don’t get me wrong: NET on your resume isn’t an instant showstopper. But just to clarify a couple points, 24-hours into the storm: Yes,NET developers are great at what they do. And at the time,NET was the best choice for those problems.

Java 107

Java PHP Software Review Coder 107

Duct Tape Marketing

NOVEMBER 29, 2016

Email is an incredibly important part of your business’s customer activation and retention funnels, so I don’t recommend cutting corners here. Writing email copy and subject lines and testing their relative effectiveness at every turn improves ROI, the mundane admin work behind running these campaigns does not.

Marketing 28

Marketing Channel Analytics Metrics 28

ConversionXL

JULY 11, 2016

Compared to earlier tv-branding campaigns today, memory allocation is scattered across multiple devices and activities at a time. Use free test software to minimize the cost of A/B testing ( A/B Testing with Google Tag Manager ). The most important measure at TransferWise is the net promoter score. Change of statistics.

PPC 48

PPC Analytics Video Non-Compete 48

ConversionXL

MAY 8, 2019

Content developed for audiences at the top of the funnel can help ween your marketing campaigns from paid ads and create a steady, recurring flow of potential buyers to monetize down the road. Treat education as the foundation of your customer retention strategy. But you can’t skip this stage simply because it’s furthest from a sale.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

abovethecrowd.com

JUNE 2, 2021

Paypal famously offered customers $5 to invite a friend, who would then also get $5 as part of a highly successful viral marketing campaign (they actually started at $20, and then reduced it to $10 and then ended at $5). Would that help retention and NPS (Net Promote Score)? Would they be loyal? Damn straight it would.

IPO 82

IPO Customer Matching Silicon Valley 82