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Version One in 2015: A year of building, backing, and exits

Version One Ventures

As 2015 comes to an end, it’s time to reflect on what we’ve done and where we’re headed. Here are some of the most memorable highlights for us in 2015: New portfolio companies. In total, our 23 active companies collectively raised $65M in 2015. Shift Messenger : a communication platform for hourly workers. and two more unnamed.

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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. The two aren’t disconnected, though. Image Source.

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Smartphone Location Tracking Apps Next Wave Is B2B

Startup Professionals Musings

Entrepreneurs need to look more broadly into the business-to-business (B2B) space for more lucrative opportunities. Beyond mobile phones, the same concepts can be applied to embedded systems, portable navigation devices, and laptops. entrepreneur B2B startup smartphones location-based services business' Marty Zwilling.

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Location-Based Services in B2B Offer Better Return

Startup Professionals Musings

These days, I’m hearing more and more that Location-Based Services (LBS) are entering the mainstream for mobile users, but I’m not sure why. So far, it’s been just another mobile phone app that tells people where their friends are ( Foursquare and Facebook Glancee ). Sponsorships and advertising.

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Twitter Link Roundup #286 – Ideas for Small Business, Startups, and Designers!

crowdSPRING Blog

A Sharing Economy Where Teachers Win nytimes.com/2015/09/06/tec…. Logo for B2B buying group crowdspring.co/1UxyZgU. CodeinWP Transparency Report #6 (July 2015) crowdspring.co/1JRBbNt. What mobile ad blocking looks like in the real world crowdspring.co/1ijixEW. How Certainty Transforms Persuasion crowdspring.co/1h1IMic.

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Omnichannel Marketing: 7 Examples to Improve Customer Experience

ConversionXL

Its study of B2B buyers shows an even split in how decision-makers interact with sales reps traditionally, remotely, and self-served digitally: Of the B2B leaders that use omnichannel marketing, 83% say it’s a more successful way to prospect and secure new business than traditional “face-to-face only” selling.

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Location-Based Services are a Bonanza for Startups

Startup Professionals Musings

So far, it’s just another mobile phone app that tells people where there friends are (Foursquare and Facebook Places), but it’s poised to be a lot more. Beyond mobile phones, the same concepts can be applied to embedded systems, portable navigation devices, and laptops. Sponsorships and advertising.

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