Austin Startup

AUGUST 9, 2021

Chargify, the leading billing platform for B2B SaaS, today announced the appointment of Matt Downs as Chief Revenue Officer (CRO) effective immediately. The two complementary cloud-based platforms together manage more than $10 billion in customer annual recurring revenue.

Revenue 72

Revenue Georgia Texas Colorado 72

Version One Ventures

OCTOBER 1, 2022

The new equity round will fuel additional growth and provide capital for further acquisitions. Outreach and Shippo were both named 2022 Cloud 100 honorees for the second year in a row! . Inflection launched “ Inflection for startups ,” free B2B marketing automation. Bikky raised a $5.25M seed round led by Equal Ventures.

Portfolio 60

Portfolio Phoenix Portland Europe 60

Austin Startup

APRIL 17, 2017

Thrillbox Visual Semantics Visual Semantics builds cloud-based software to stream ‘predictive intelligence’ to AR/VR hardware and software applications primary for real time threat analysis. Candidates will learn our culture and how to go through steps of sales cycle with Lead Generation, B2B and B2C sales and account management.

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

ReadWriteStart

APRIL 18, 2018

As technology takes on a bigger role in businesses of all types, tech acquisitions become both short- and long-term investments. That means the next year or two will likely bring some blockbuster mergers and acquisitions as companies determine how they can mesh their services and products with others’.

Merger 70

Merger Acquisition Stock Valuation 70

Hearpreneur

OCTOBER 10, 2018

My company is named MARQETED and is a marketing consulting and services company for small businesses in the B2B sector. When the decision was made to rebrand during the acquisition, I called on my team to determine what our new identity was going to be going forward. It was about 1AM and the clouds were low. 11- Four key words.

Naming 102

Naming LLC Entrepreneur Macedonia 102

ConversionXL

JUNE 2, 2022

Individuals don’t make B2B buying decisions; groups do. Cloud-based data warehouse Snowflake had an ambitious goal to triple its revenue. For 90% of companies , the top goal for ABM is new business generation— new clients, new contracts, new logo acquisition, etc. ABM doesn’t stop at lead generation or new opportunities.

Customer 98

Customer Marketing Channel Acquisition 98

Steve Blank

APRIL 1, 2020

B2B – cloud services, online meetings, virtual workforce management, collaboration tools. How can you shift focus to customer retention versus acquisition? Are there parts of your supply chain that can be repurposed? What about parts of your manufacturing lines? Your CFO now becomes the head of cash management.

South Korea 334

South Korea Salary Business Model China 334

ConversionXL

NOVEMBER 29, 2018

Lincoln Murphy cites a 3% conversion rate for SaaS and B2B web apps; a 2012 article on several leading platforms suggested a range between 1 and 10%. A Cloud Guru has enjoyed exceptionally high conversion rates for opt-out trials. Nonetheless, sharpening targeting for user acquisition or offering a trial only to some users (e.g.

Customer 119

Customer Conversion Acquisition B2B 119

VC Cafe

JANUARY 22, 2021

After covering Google startup outreach and support (from first hand experience), today I’m happy to add Amazon and AWS, by looking into the variety of ways startups can engage with the commerce and cloud giant. The information in this post was provided and fact checked by AWS managers Moran Nir and Jonno Southam.

Technical Review 174

Technical Review Startup Venture Capital Incubator 174

ConversionXL

NOVEMBER 15, 2016

The differences, much like the differences of B2B optimization in general, mostly come down to differing business cycles, purchasing decisions, and success metrics. Some are complex and require sales development and account executives to close, like Oracle’s marketing cloud. Best Free Trial Practices for B2B SaaS.

Conversion 48

Conversion Churn Rate Retention Metrics 48

ConversionXL

APRIL 3, 2018

Optimize for retention, not just acquisition. To understand acquisition you must understand lifetime value. Renee Thompson – How to Win at B2B Optimization. The team from @northwoods watching #b2b optimization at #CXLLive presentation by @rsdthompson #relevanttopic #DigitalMarketing pic.twitter.com/edr237aHNf.

Retention 106

Retention Artificial Inteligence Channel Email 106

VC Cafe

MARCH 15, 2016

At the end of the post, we’ll have a look at sales within the broader context of customer acquisition and customer success. Behind the Cloud , written by Marc Benioff of Salesforce.com, is a read about the changing nature of software sales and how to deliver great campaigns on a budget. Online chat. The sales’y part. The buying cycle.

Sales 60

Sales Marketing Sales Cycle B2C 60

Pascal's View

AUGUST 21, 2011

The former includes the Twitters, Facebooks, Linkedins, Tesla Motors of the World and the latter is the 95% of companies (B2B SaaS, Semiconductors, Cap Equipment, Biotech, MedTech, etc) that need to be marketed (Supply Push) by legions of brokers. We should not let the greed emotions cloud our judgement.

Valuation 50

Valuation Social Media Media IPO 50

ConversionXL

JUNE 2, 2022

If leads-based B2B marketing is fishing with a net, ABM is using a harpoon. For cloud-based data warehouse Snowflake , that was ABM. This approach works for both new account acquisition and account expansion. ABM can transform a company’s trajectory, but it won’t won’t solve all your B2B challenges. Keep doing what works.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105

ConversionXL

JULY 9, 2015

For many SaaS and cloud service providers, 100% of customers sign up for a free trial as part of the sales process — yet one study suggested that even the best-in-class of SaaS marketers were losing a staggering 75% of those who signed up for a free trial before they entered their credit card details. More on that, later.).

Analytics 48

Analytics Conversion Software Review Email 48

View from Seed

AUGUST 2, 2017

For example, in computing platforms, the mainframe was superseded by the minicomputer, which was eclipsed by the PC, which was subsumed by client-server platforms, which in many ways has been replaced by cloud and mobile computing. Innovation in search, social, broadband, and mobile & cloud hasn’t come to an end.

Seed Stage 273

Seed Stage Portfolio Cofounder B2B 273

Occam's Razor

MAY 20, 2013

Digital advertising and marketing is a key part of ZQI's multi-channel acquisition portfolio. The cloud above is a rough to-scale approximation of their current traffic sources. How should you decide which one of these acquisition sources you should invest in more? Identify the Real Business Profitability Point: B2B.

Analytics 139

Analytics Aggregator Channel B2B 139

Occam's Razor

SEPTEMBER 15, 2014

Enterprise tag management solutions are extremely feature rich now (they can even make you coffee), and hold the incredible promise of just having to touch your mobile site/app once and then being able to add more data capture sexiness remotely via the cloud. It does not matter if you are a B2B or B2C or A2K, you will always see this.

Analytics 141

Analytics Metrics Mobile DC 141

Occam's Razor

NOVEMBER 15, 2010

Go to the B2B dancing monkey video (what!). Step #2: How good is the acquisition strategy? No company in the Milky Way has succeeded without having a balanced portfolio of acquisition channels (fancy word for source of traffic). It's a sign of a healthy business that has a diversified customer acquisition strategy.

Web 139

Web Analytics eCommerce Campaign 139

ConversionXL

JUNE 2, 2022

Account-based marketing is an extremely targeted approach (one-to-one rather than one-to-many), so it usually has a much higher customer acquisition cost (CAC). Take Dialpad , an AI-powered cloud communications platform that has integrated both teams to drive ABM success.

Marketing 100

Marketing Campaign Email Sales 100

ConversionXL

NOVEMBER 11, 2015

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

Duct Tape Marketing

FEBRUARY 28, 2018

And yet, so the customer acquisition cost is a really important part of the equation, because if you’re giving it away but acquiring the wrong customers, then that’s like that old thing, “Oh, we’re losing money with every unit, but we’ll make it up on the volume.” I came from the B2B software industry.

Kansas City 36

Kansas City Lead Generation Software Review Revenue 36

Rob Go

JULY 11, 2013

However, as a software company enabling collaboration, the fact that GrabCAD has significant mindshare among engineers and hundreds of thousands of individuals discussing models they have uploaded to the cloud is a great head start. Legacy Distribution Power : Quite a few successful companies got a nice head start because of legacy traffic.

Distribution 66

Distribution Vertical Viral B2B 66

VC Cafe

SEPTEMBER 5, 2011

ActiveInsight – helps B2B organizations optimize customer acquisition and engage with top funnel prospects by analyzing customer intent in real time based online resources, mobile and social networks. Seculert - provides a cloud-based security software as a service model ( SaaS ).

Cloud 108

Cloud Startup Security 108

Occam's Razor

MARCH 23, 2010

Javascript tag driven click data processed in the cloud provided through a web based front end that allows you to segment and create meaningful views of the data unique to you. This allows you to do strategic analysis of you web acquisitions in context of retail, call center, etc. Yet, yet, yet, yet… there is so much we can do.

Analytics 118

Analytics Web Metrics Channel 118

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. The CLTV is the net present value of the recurring profit streams of a given customer less the acquisition cost. Cracking The Code. Friday, October 10, 2008. The Bessemer 10 laws of SaaS - Fall 2008 Release.

Software Review 48

Software Review North America Europe Metrics 48

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

VC Cafe

JANUARY 16, 2011

Established location-based services to enable the CSP offer B2B and B2C services based on mobile positioning, tracking & locating, turn-by-turn navigation and mobile local search. Bit2go has launched a breakthrough middleware connecting the WWW and the mobile environment. . Established back in 2003, Comarcom Ltd. Mer Telecom. -

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

www.vccafe.com

MARCH 11, 2013

Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. Aptana Cloud (svn, IDE, php, java, rails etc…). Cloud Infrastructure. code spaces (svn).

Software Review 53

Software Review Technical Review Startup 53