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How to Supercharge your Content Marketing with Paid Advertising

Brandanew

While we’ve often talked about organic Content Marketing, today we have guest blogger and entrepreneur, Garett Gan sharing his views on Content Marketing with paid advertising. Sometimes, paid advertising tools and platforms can be a great supplement to these more traditional means of distribution. Start with those notes already!

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Why your company should have a single email address

A Smart Bear: Startups and Marketing for Geeks

This guest-post is from Joannes Vermorel, founder of Lokad which produces sales forecasts for off-line companies. Yet, when it comes to email management, most companies seems to adopt a somewhat broken posture: either they don’t advertise any public email or they advertise too many of them. is here to stay.

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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

Gavin Braman, Co-Founder @ Drifting Creatives. B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. Advertising can be seen as an insurance. More networking and curated roundtables, less gurus and swag. Marketing : get a larger share of voice.

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Why Partnerships Are The Future Of Marketing

Duct Tape Marketing

Bob is the Founder and Chairman of the Board of Acceleration Partners, a global partner marketing agency. He is also the Co-founder and Chairman of BrandCycle. They can keep doubling down on advertising with the digital goliaths of today or begin to diversify and invest in other marketing channels, with an eye toward the future.

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The Trouble With Non-tech Cofounders | TechCrunch

techcrunch.com

The Trouble With Non-tech Cofounders. This is a guest post by Scott Allison, CEO and founder of Teamly.com. I want to reflect on my experience as a non-technical founder and reassess my original decision – almost two years ago – to stick to what I’m good at, and not waste time learning to code. guest author.

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30 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

My co-founder and I started our labor-only moving company as the first movers ourselves. In 2010, I co-founded Community Tax LLC, a tax company dedicated to helping customers nationwide with tax preparation, bookkeeping, and accounting services. Thanks to Lucy Bedewi, Veronica V Sopher ! #4- 4- To leave an impact. as, Tidio ! #21-

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10 Things All Founders Should Do in the Last Months of 2014

Up and Running

Too many founders try to do huge advertising bursts at the end of the year in a lazy attempt to hit sales numbers. Instead, founders should be focusing on developing a content strategy for 2015 that allows them to educate, engage, nurture, and close sales throughout the entire year. – Kelsey Meyer, Influence & Co.

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