View from Seed

MARCH 3, 2015

NVV: Lots of marketers are under pressure to come in and generate demand right away, whether because sales is asking for leads or founders are demanding PR or user growth. I know this answer is about lead-gen and sales-based conversions, but I think this applies to branding and PR and other types of broad marketing too.

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

ConversionXL

MARCH 19, 2020

The best drivers apply the brakes just ahead of the curve (they take out excess costs), turn hard toward the apex of the curve (identify the short list of projects that will form the next business model), and accelerate hard out of the curve (spend and hire before markets have rebounded). Progressive. Image source ).

Marketing 121

Marketing Campaign Non-Compete Lean 121

crowdSPRING Blog

MAY 10, 2013

It’s difficult to fake corporate culture | Business Insider – [link]. How a 1-Page Business Model Will – and Won’t–Help Your Lean Startup | by Kevin Dewalt – [link]. The critical metrics for each stage of your SaaS business | by Lars Lofrgren – [link]. 10 Myths about Startups – [link].

Social Media 93

Social Media Small Business Design Media 93

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business Model I would like to propose that in addition to team, product, and market, there is actually a fourth, equally important, core element of startups, which is the need for a viable business model. However there is a lot of value in looking at these same metrics for all other businesses.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

SEPTEMBER 15, 2020

They applied a community-powered business model to the mobile sector, similar to that of Wikipedia, hence the name “giffgaff,” which means “mutual giving.”. This contractless model means giffgaff has to work “bloody hard” on retention, according to Sophie Wheater , giffgaff’s current CMO. It’s my giffgaff, our giffgaff. .

Customer 85

Customer Community Revenue Software Review 85

YoungUpstarts

JULY 22, 2011

You’ll find content categorized into different topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Aggregator 170

Aggregator Curation Widget Angel Investor 170

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Intellectual Property 175

Intellectual Property Aggregator Startup IP 175

crowdSPRING Blog

MARCH 8, 2013

The Skinny on Using Crowdsourcing for Your Business | The Frugal Entrepreneur – [link]. 5 Customer Experience Metrics Every Successful Company Tracks | The Buffer blog – [link]. What is 500 startups business model? 5 Customer Experience Metrics Every Successful Company Tracks | The Buffer blog – [link].

Social Media 105

Social Media Small Business Design Media 105

Seeing Both Sides

FEBRUARY 9, 2015

Conventional wisdom suggests that the most important metrics for a startup - such as unit economics, cost of acquisition, lifetime value, churn rates - typically get better with time. I hear this asserted frequently by entrepreneurs who confidently project their businesses with increasingly improving metrics as they scale into the future.

Metrics 20

Metrics Churn Rate Acquisition SEM 20

Steve Blank

APRIL 30, 2009

And the final lesson was that we were keeping score on our packaging with the wrong metrics – it wasn’t about awards, it was about sales in the retail channel. Initially your job is to understand each of the parts of your business model before you hire someone to do it.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Cracking the Code

NOVEMBER 13, 2008

It is time to fix your key SaaS metrics: P&L: MRR = MRE: you control your destiny when your monthly revenue equals your monthly expenses Sales & Marketing: Your cost of capital doubled, so if a CAC ratio > 0.5 Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different?

Software Review 48

Software Review Technical Review Valuation Portfolio 48

Up and Running

AUGUST 21, 2018

So, it’s time to fix the traditional business plan and replace it with a planning process that works. Lean Planning is a faster and better business plan solution. Lean Planning is a 4-step process that helps you discover a business model that works and manage a company successfully. Your business strategy.

Lean 134

Lean Forecast Software Review Business Plan 134

The Next Web

AUGUST 17, 2013

Sangeet Paul Choudary analyzes business models for Internet startups at his blog Platform Thinking. Moving your metrics. PR and advertising are obvious ways to build awareness but awareness creation works best when it is a natural consequence of app usage work?ow, You can follow him on Twitter where he is @sanguit.

Mobile 133

Mobile Design PR Social Network 133

Up and Running

MAY 23, 2016

The one-page pitch format is also more suitable for SaaS businesses that are constantly testing new ideas. Your pitch is going to cover your strategy (what you’re going to do), your tactics (how you’re going to do it), your business model (how you will make money), and your schedule (who is doing what and when). Do your own PR.

Software Review 74

Software Review Software Delaware Forecast 74

Cracking the Code

DECEMBER 2, 2006

Today, VARs are the key to the SMB segment and their business model is collapsing, opening new opportunities for them and for technology providers. To survive, VARs need to change their business model and move from product sales to services. Impact of the recession on SaaS Sales&Marketing pr. ► 2007. (10).

Software Review 48

Software Review Technical Review Europe Software 48

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.

San Francisco 168

San Francisco PR Lean Early Stage 168

Up and Running

APRIL 29, 2019

As you begin to implement your marketing plans in service of your branding and sales goals, make sure you track metrics so you can measure the success of each campaign. You might measure and track metrics associated with increased website visits, or video views, or social media engagement.

Marketing 142

Marketing Social Media Lean Campaign 142

Austin Startup

SEPTEMBER 4, 2017

Do you need to pour more dollars into marketing and PR? Deciding to tinker with pricing without taking into account the overall business model and customer profile is most often a wrong-headed move. One could come up with similar example in all aspects of a business. Are you marketing in the right places? I could go on.

Cap Table 48

Cap Table Austin PR Founder 48

Cracking the Code

DECEMBER 16, 2006

Impact of the recession on SaaS Sales&Marketing pr. SaaS business metrics: why are they different? New SaaS 13 Index: Welcome to LogMeIn (Nasdaq: LOG. Unveilling of the Bessemer's 10 laws of Cloud Comp. ► 10/04 - 10/11. (2). Laughing Out (c)Loud. ► 07/05 - 07/12. (1). United Breaks Guitar and more!

Software Review 48

Software Review Silicon Valley Technical Review Software 48

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

Edwin: Oh sorry, so the business model. Edwin: The business model is that the organizer has to pay. What I mean by that is startups nowadays that raise money have absolutely ludicrous metrics. You just don’t have enough traction on the business side to demonstrate that that’s there.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

crowdSPRING Blog

MAY 8, 2015

The Angel VC: Key Revenue Metrics for SaaS companies – buff.ly/1INSu29. Online Courses Accelerate Any Business Model bit.ly/1InOB3Z. What is the ideal size and make-up of a team for a pre-revenue SaaS startup? – buff.ly/1EY9ktL. Why VCs Need Unicorns Just to Survive - buff.ly/1Re6VjN. VC Math explained – buff.ly/1PlHU2f.

Small Business 48

Small Business Design Social Media Startup 48

Up and Running

OCTOBER 21, 2014

‘Starting a business’ really only comes down to figuring out your business idea ; doing your paperwork; and sorting out the money. Given the number of funding resources available today, you shouldn’t have too much of a problem getting that initial start-up cash, especially if you focus on a lean business model or MVP route to market.

Elevator Pitch 166

Elevator Pitch Software Review SBA Business Plan 166

Startup Lessons Learned

JULY 9, 2009

No business model, either. Is it really worthwhile spending time and money trying to impress each other with our supposed successes, especially in a business where real feedback can take five or ten years? We go to mixers, buy fancy offices, focus on PR, and try to one-up each other. What was different this time?

San Francisco 94

San Francisco Lean Continuous Deployment DC 94

crowdSPRING Blog

MAY 4, 2011

Interesting perspective by @msuster on product vs. service startup business models – [link]. Negotiation Tips For Small Businesses, Entrepreneurs and Freelancers – [link]. Advertising CTR rates are abysmal and may be even worse than the metrics show – [link].

Social Media 92

Social Media Small Business Design Media 92

ConversionXL

SEPTEMBER 10, 2019

For that year, the metrics look amazing. Contrast this with a marketing team going after any particular channel—events, paid, SEO, community, PR, whatever. Use your funnel as a guide for a healthy business. The overall conversion rates in your funnel give you a feel for how well your business model is working.

Conversion 133

Conversion Technical Review Channel Engineer 133

crowdSPRING Blog

DECEMBER 21, 2012

B t Metrics – [link]. Good read about how Aviary changed its business model | The Verge - [link]. Key Digital Marketing Trends For 2013 | crowdSPRING Blog – [link]. 10 Reasons Your Top Talent Will Leave You | Forbes – [link]. Beyond the install: 10 keys to driving sustainable mobile user growth - [link].

Social Media 100

Social Media Small Business Design Media 100

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. You validated our business model and added huge value to our efforts. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers.

Software Review 48

Software Review North America Europe Metrics 48

Cracking the Code

SEPTEMBER 2, 2008

If that were the case, most of the Cable and Wireless companies who have been using a similar business model would have gone bankrupt a long time ago and Saleforce would not have 20% FCF margins today. It is true that understanding this new business model is hard for a traditional software incumbent, as this interview demonstrates.

Software Review 48

Software Review Software Technical Review Cloud 48

ReadWriteStart

MARCH 27, 2011

Unlike Lean startups, their priority isn't to learn in order to create a scalable business model. Every startup needs PR, but this is even more true of flips. A good way to get attention is to get catchy metrics. What would be the methodology for startups that simply want to flip? Create Buzz.

Lean 144

Lean Startup Agile Coder 144

betashop.com

OCTOBER 8, 2012

But, you can iterate and iterate on features, but you cannot iterate your way to a business model. I’ve seen too many businesses get stuck or fail because of their endless pursuit for the magic new feature that is going to help them gain traction. Jason is also an investor in and Board Member at RJ Metrics.

Technical Review 108

Technical Review Technology Software Review Valuation 108

market-by-numbers.com

DECEMBER 7, 2009

The driving force helps shape technology choices, importance of design, market segment, and business model as well as company culture, growth plan and exit strategy. one component of the business is the driving force of the strategy — the company’s so-called DNA.

San Diego 40

San Diego RSS Lean Elevator Pitch 40

steveblank.com

JULY 8, 2011

– Mike [link] Reply Jeff Skinner , on May 24, 2010 at 9:28 am said: Steve, you don’t know me though I use your ‘Customer Development process’ video in my classes (Entrepreneurship at London Business School). Jeff skinner Faculty, London Business School. Can we touch base on this. Thanks for a Great Post.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Duct Tape Marketing

NOVEMBER 27, 2019

It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients, competitive intelligence, backlinks and things like that, all the important SEO tools that you need for paid traffic, social media, PR and of course SEO.

Arizona 56

Arizona SEO Curation Portfolio 56