Startup Professionals Musings

JULY 13, 2022

In these days of global competition via multiple channels, you need continuous marketing to find more customers. Influencers are recognized experts and pseudo celebrities who can pick favorite products or start new trends. Obviously, you need to promote these events via multiple digital and traditional marketing channels.

Technical Review 355

Technical Review Social Media Channel Flash 355

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no it was built to arm those spending money in channels in order not to be at a disadvantage. ==> You can join the Trust waitlist here. no surprise?—?that’s

Founder 424

Founder Product Cofounder Acquisition 424

ReadWriteStart

OCTOBER 2, 2023

They poured their hearts and souls into creating an innovative product fueled by the desire to make a difference in the lives of their target audience. Startup X reached out to a product design services provider, and with their help, they were able to turn their fortunes around. The good news is that there’s hope!

Design 105

Design Product Churn Rate Architecture 105

ConversionXL

JUNE 16, 2022

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Content channels.

Campaign 149

Campaign CTO Marketing Social Media 149

Startup Professionals Musings

FEBRUARY 14, 2022

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Leverage your customer conversations to predict and validate your business model. Process myth: Why building a product leads to failure.

Angel Investor 359

Angel Investor Technical Review Incubator Business Model 359

Occam's Razor

JULY 5, 2021

From there, it is a hop, skip, and a jump to, hey, am I getting all the credit I should for the Conversions being driven by my marketing tactics? Right then and there, your VP of Finance steps in with a, hey, how many of these conversions that you are claiming are ones that we would not have gotten anyway? AKA: Attribution!

Analytics 148

Analytics Marketing Channel Software Review 148

Occam's Razor

JUNE 4, 2018

I understand channel conflict, Timbuk2, but this is just plain not being hungry. I mean developing and inserting a subtle collection of gentle nudges that can help increase the conversion rate by a statistically significant amount. Go look at your ecommerce conversion rate. Go look at your ecommerce conversion rate.

Conversion 124

Conversion eCommerce Artificial Inteligence Aggregator 124

ReadWriteStart

OCTOBER 15, 2021

Now that the volume of VA footwork has rapidly increased and jacks of all trades are no longer productive enough. Despite the variety of present-day communication channels (E-mail, SMS, call, social media), it’s easy to see why building a productive rapport with future clients becomes increasingly tricky.

Sales 185

Sales Startup Social Media Technical Review 185

ConversionXL

FEBRUARY 3, 2022

It outlines four major growth strategies: market penetration , market development , product development , and diversification. The goal of market penetration is to leverage new tactics to increase product sales , including existing customers and new customers within existing markets. New channels. Product development.

Marketing 115

Marketing Framework Metrics Channel 115

YoungUpstarts

JUNE 16, 2016

These five productivity tools will give you precise, reliable ways to save time daily, for all of your entrepreneurial needs: 1. You can initiate your own calls and get the conversation started quickly and easily. Quip can help you with project building, removing endless emails, decision making and all-round productivity.

Software Review 100

Software Review Product Entrepreneur Technical Review 100

Duct Tape Marketing

JUNE 1, 2023

Strategies For Successful Product Launches written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mary Sheehan In this episode of the Duct Tape Marketing Podcast , I interview Mary Sheehan. She is an accomplished product marketing leader who has held marketing leadership roles at Adobe, Google, and many startups.

Product 61

Product Framework Technical Review Cofounder 61

Up and Running

APRIL 28, 2020

Here’s what they have to say about setting up a productive home office environment. According to one study, both the quality and the type of lighting in a workspace can have a measurable effect on both productivity and general wellbeing. If the intersection between lighting and productivity interests you, be sure to read this article.

Product 120

Product Video Phoenix Cofounder 120

YoungUpstarts

SEPTEMBER 13, 2020

Your blog is getting traffic, your social media has lots of followers and you know your product is good and helpful to your customers. Yet, conversions are stagnant. If you aren’t using video then you may find that your conversion rate skyrockets once you get started. 1 – Product videos. If you do it right.

eCommerce 194

eCommerce Video Conversion Channel 194

ConversionXL

JULY 21, 2022

When researching a new product, buyers use 10 or more channels to interact with companies. Each channel presents a chance to make a good impression. Optimize each channel, and you’ll win new customers, enjoy higher order rates , and retain customers. Each channel is a piece of the same puzzle.

Customer 118

Customer Marketing Channel Audience 118

ConversionXL

FEBRUARY 3, 2022

But, as Sean Ellis notes, it isn’t about manipulating customers—it’s about helping them: “Sustainable growth is about understanding the value people get from your product and helping people realize this value. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product.

Retention 113

Retention Marketing Acquisition Channel 113

YoungUpstarts

AUGUST 28, 2020

Ecommerce marketing is a strategy that ultimately helps you push conversions. You can use these elements to promote your business products or focus on your message as a whole. An eCommerce shop doesn’t have to just list products; it can feature a blog too. Upsell products to new and existing customers.

eCommerce 264

eCommerce Sales Software Review Social Media 264

Up and Running

NOVEMBER 24, 2020

Which can be disastrous if you’re delivering different messages or even a misaligned tone through every channel. Similar to your growth strategy , a customer engagement strategy is all about improving satisfaction while increasing conversions. Choosing to message through the channels they use most and proactively reaching out.

Customer 150

Customer Social Network Channel Technical Review 150

Duct Tape Marketing

SEPTEMBER 29, 2021

Aaron is a digital marketing veteran of over 20 years founding and growing both digital marketing agencies and marketing software products. Key Takeaway: Good business depends on great conversations, but email and other forms of business communication are slow, disjointed, and not the only way that consumers want to interact.

SMS 101

SMS Marketing Cofounder Software Review 101

Austin Startup

OCTOBER 11, 2021

We’re looking to triple the size of our engineering and product team within the next year,” said Sandy Jen, co-founder and chief technology officer for Honor. “We We are aggressively recruiting product hires, from designers to developers who want to solve real-world problems and build with purpose to solve a massive societal need. “The

Technical Review 62

Technical Review Engineer Finance Technology 62

Duct Tape Marketing

DECEMBER 15, 2021

How Shifting Your Mindset Can Boost Your Productivity written by John Jantsch read more at Duct Tape Marketing. She’s a media contributor on productivity, organization, and work-life integration. 2:33] What are some of the big productivity killers, and how do people get bad habits? [4:10] This is John Jantsch.

Product 95

Product Technical Review Networking Audio 95

VC Cafe

MARCH 1, 2024

Creating remixable outputs – allowing creators to expose their prompts and make their work instantly remixable Enabling consumers to build content creation apps – products that help users “chain” together models and prompts behind the scenes – and then save these workflows and / or publish them for others to use.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

ConversionXL

NOVEMBER 10, 2021

Which terms are people using to search for your products? Detail the customer demographics that purchase certain products or services. Next, look at the current state of your market: Who’s interested in your product or services? Ensure content is relevant to your conversion funnel. Where do visitors spend the most time?

Advertising 131

Advertising Cost Customer PR 131

ConversionXL

OCTOBER 4, 2022

Set your sights on Google’s Popular Products 4. Your ecommerce marketing strategy is the blueprint and high-level vision that guides how you’ll interact with prospects, the channels you’ll use to reach them, and the messaging you’ll develop to communicate benefits and build your brand. Leverage FOMO in social media marketing 3.

eCommerce 129

eCommerce Marketing Social Media Retention 129

ConversionXL

NOVEMBER 23, 2022

Real conversations with good people. Peep mentioned three ways to get inside the limited consideration set : Innovation : create an objectively better product and you’ll achieve a transient advantage, just the way other category kings such as Tinder or Tesla did. This will define the problems that your product solves.

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

DECEMBER 1, 2016

In reality, the path is much more complex, and usually includes various marketing channels – organic and paid search, referral, social media, television. But if you’re a rigorous and data-driven marketer, the question has to cross your mind: how much credit can I give each channel for this conversion? It’s tough.

Conversion 48

Conversion Analytics Algorithm Channel 48

The Startup Magazine

JUNE 19, 2020

Companies that previously didn’t have a social media marketing plan have embraced social channels for interacting with clients and offering products. Social media is now becoming more than just a marketing channel, but a sales channel in its own right. As a sales channel, social media still has a long way to go.

Social Media 112

Social Media Channel Media Sales 112

ConversionXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. They’ve bought your product multiple times and are ready to tell others. Where marketing drives brand awareness, customer acquisition drives conversions and sales to generate revenue. by posting about it on social media).

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

ConversionXL

JANUARY 24, 2017

Similarly, conversion optimization moves quickly. As Ronny Kohavi , Distinguished Engineer, General Manager, Analysis and Experimentation at Microsoft, put it: Ronny Kohavi: “Experimentation is getting more recognized as essential to guide product development, when it is applicable (not always, as you can see in Section 6 in this paper ).

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

ConversionXL

MARCH 31, 2021

The same goes for your sales conversations; why did new leads seek you out, and what objections do you hear during the sales process? Uncovering popular articles and conversations will show you what people are most interested in, which is useful for “seeding” your content research. But the initial questions are just the start.

Audience 127

Audience Non-Compete Distribution Channel 127

The Startup Magazine

JUNE 29, 2020

Email marketing is one of the most popular channels of communication and information exchange. This is where email automation can come in handy to increase your productivity while assisting you with smooth task management. Take a look at how Uncommon Goods nails its personalized product recommendation email.

Email 165

Email Campaign Revenue HTML 165

Austin Startup

FEBRUARY 1, 2018

(Almost) everything you need to know (but are afraid to ask) before you wistfully ask a product manager to coffee so they will help you find a job. TL;DR Product management is a unique and poorly understood discipline, especially as it applies to software and other tech-related companies.

Management 85

Management Product Technical Review Software Review 85

ReadWriteStart

OCTOBER 15, 2021

Now that the volume of VA footwork has rapidly increased and jacks of all trades are no longer productive enough. Despite the variety of present-day communication channels (E-mail, SMS, call, social media), it’s easy to see why building a productive rapport with future clients becomes increasingly tricky.

Sales 78

Sales Startup Social Media Technical Review 78

The Startup Magazine

JULY 9, 2020

Affiliate marketing can be a great channel for business growth. The beauty of the channel has always been that enterprises only pay for performance. Brands lost $23 billion dollars to ad fraud last year and this has resulted in wasted investment in non-productive or non-existent traffic. By Stephanie Harris.

Affiliate 110

Affiliate Marketing Technical Review Channel 110

Austin Startup

OCTOBER 24, 2017

MixPanel is a digital products analytics service I’ve recommended in the past , and is used by companies like Uber, Intuit, Samsung, and Expedia. Spoiler : user retention and conversion are hard. To begin, we should stop front-loading new user content and initiatives. On the plus side, it’s not just your apps that are struggling here.

Retention 48

Retention Conversion Hockey Stick eCommerce 48

ReadWriteStart

APRIL 8, 2023

In contrast, it left several e-trends: augmented reality, zero coding, the marketplace boom, and product subscriptions are just a few of them. With the help of voice assistants, such as Siri and Alexa, you can purchase the product just by saying it while running errands. We will deliver product x every three months with free shipping.”

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

The Startup Magazine

JANUARY 16, 2024

Conversely, businesses that have successfully implemented anti-buddy punching measures have not only saved money but also reported a more transparent and fair work culture. This involves establishing clear and confidential reporting channels and ensuring that employees are aware of these.

Technical Review 131

Technical Review Employee Leadership Technology 131

ConversionXL

SEPTEMBER 13, 2018

You’ll be able to see which channels (paid, organic, social, etc.) have the highest conversion rate and identify the content that earns the most interest from your target audience. You’ll be able to see which acquisition channels are best for long-term retention or lifetime value, not simply those that drive initial conversions.

Analytics 119

Analytics Technical Review Acquisition Retention 119