Both Sides of the Table

MARCH 25, 2016

dominated by a few very large incumbents who control much of the distribution or are you going into a market that is “fragmented” where nobody controls the industry. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. You need a wedge. Validate data.

Startup 150

Startup Seed Money DC Software Review 150

ReadWriteStart

APRIL 4, 2023

Joe Flanagan, Founder, 90s Fashion World No, Too Many Lenders While the idea of sourcing capital from multiple smaller sources is an enticing one, the reality is far less pleasant. Inbar Madar , Founder and Business Consultant, M.I. On the other hand, failing to raise the desired funds proves its limitations in the marketplace.

Startup 141

Startup Campaign Cofounder Venture Capital 141

Up and Running

MAY 23, 2016

“If you can fix a problem for someone and do it better, quicker, and/or cheaper than your competitor, you’re off to a good start.” – Gabriel Kuperman, founder and CEO of CuePin. We created UpKeep to fill this void—a cloud-based solution that was affordable for any size business.” – Ryan Chan, founder of UpKeep.

Software Review 74

Software Review Software Delaware Forecast 74

Startup Lessons Learned

JUNE 5, 2020

Later in the day, I received a call from another friend, a Black woman who works in PR at Netflix. Three other police officers watched and did not intervene. Mr. Floyd was 46 years old. Please understand, Black people are exhausted, angry, afraid, hopeful, and grieving -- all at the same time. To be frank, it felt scary and dystopian.

Oakland 83

Oakland Minneapolis Louisville Community 83

ConversionXL

MARCH 19, 2020

Laura Blue of LaunchLink PR corroborates Gerhardt’s message : It is during these times that brands need to be especially considerate about what and how they are communicating to customers, partners and stakeholders. This means more people behind a screen, which means more opportunity across distribution channels. recession in 2009.”.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. If you aren’t careful every PR team will measure inches over impact.

Cofounder 164

Cofounder Retention PR SEO 164

crowdSPRING Blog

NOVEMBER 30, 2012

The Founders Lie About Comfort Zones – [link]. Investors Need to Lose Their Egos and Founders Need to Gain Some Confidence – [link]. 10 adjustments to make when working for a Big Co. The Anti-Social Era: Lessons Learned from Vimeo Founder Jake Lodwick – [link]. Your Brand is What You Do – [link].

Social Media 100

Social Media Small Business Central African Republic Design 100

Hearpreneur

AUGUST 2, 2020

We currently operate a large 17,000 square foot facility, 5 stores to sell products in, and a distribution business to sell the product to retailers. My co founder Jonathan Hill realised how important good food was due to his father passing away from eating poorly. We have worked with over 700 food companies.

Entrepreneur 144

Entrepreneur Technical Review South Korea United States 144

David Teten

DECEMBER 12, 2017

In his white paper How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood , PEVCTECH.com founder David Teten explored how private equity and venture capital investors are trying to automate more of their job. I’d expect a similar shift in venture over the next decade or two.”.

Early Stage 60

Early Stage Technical Review Software Review Venture Capital 60

Startup Lessons Learned

SEPTEMBER 22, 2008

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

FEBRUARY 22, 2010

Even the most radical Bell Curve -style thinkers have to concede that even if there are differences between men and women in the distribution of these traits on average, these curve have substantial overlap, and there should still be a lot more of them represented in high-tech startups.

San Francisco 167

San Francisco Lean Sweden Continuous Deployment 167

Startup Lessons Learned

APRIL 26, 2009

We combined three tactics: extensive use of free software, an open platform for user-generated content, and leveraged distribution channels. In the end, I believe they co-created our product with us. Leveraged distribution channels. For a specific application of this idea, see How to get distribution advantage on the iPhone.)

Product Development 88

Product Development Developer San Francisco Product 88

Both Sides of the Table

JULY 11, 2010

I once mentioned this idea to a fellow SoCal VC when I told him I wanted a CIC in LA and he said, “Co-location is dead. We’re recommending to our companies that they be distributed.&#. Uh, I guess he won’t be co-sponsoring a technology lab in LA with me then? We don’t believe in it anymore.

San Francisco 285

San Francisco Incubator Silicon Valley Startup 285

techcrunch.com

OCTOBER 23, 2010

One of the things I do as a founder of a later stage startup is to meet with early stage entrepreneurs to help them get their companies going. In later posts I’m going to get into more detail on specific topics like hiring, raising money, what types of ideas have the potential to get big, finding your founders, and the like.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84

Ben's Blog

JUNE 28, 2011

After Mosaic, even Marc and his co-founder Jim Clark originally planned a business for video distribution to run on top of the proprietary Information Super Highway , not the Internet. In fact, to a large extent Mike created the war by launching a withering PR attack that Microsoft couldn’t ignore.

CTO 76

CTO Internet Illinois Cofounder 76

Startup Lessons Learned

JUNE 29, 2020

fast.ai , the company he co-founded with Rachel Thomas and Sylvain Gugger is working to "radically democratize" deep learning by making it accessible to people beyond the tech world through courses, software and other methods. Jeremy Howard has had tremendous impact on the world of AI entrepreneurship. Jeremy Howard : Sure. Good Lord, no.

Czech Republic 113

Czech Republic San Francisco Campaign Washington 113

www.inc.com

SEPTEMBER 24, 2011

Chip Morse , cofounder and partner with Morse, Barnes-Brown & Pendleton P.C., The offering to a consultant may affect your securities compliance in later offerings and will certainly add to further dilution to founders," Durkin says. CDW your 1-stop resource for configuration, activation & distribution. based in Waltham, Mass.

Fractional CTO 40

Fractional CTO Equity Iowa Technical Cofounder 40

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) After that you’ve become a battle-hardened realist.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Hearpreneur

JANUARY 22, 2017

Corner Piece Productions doesn’t have its own website currently, but here’s the site for West of Her, which picked up five Best Narrative Feature awards over our festival tour this summer, along with rave review from critics across the country, and is set for wide video on demand distribution this year.

Naming 48

Naming Entrepreneur LLC Software Review 48

Startup Lessons Learned

APRIL 7, 2010

When you read stories of successful startups in the popular and business press, you usually hear about how the founders anticipated several of these challenges in their initial vision. What the PR stories tend to leave out is that we can get attached to every part of our vision, even the dumb parts.

San Francisco 154

San Francisco Lean Metrics Design 154

Hearpreneur

AUGUST 19, 2015

I am founder on an unconventional online gallery, The Art and Craft Gallery. When I decided to create full time creative business, I couldn’t find online marketers or PR services who understand the creative process, this meant I was doing everything in the business from online presence, to markets and exhibits which resulted in burnout.

Entrepreneur 48

Entrepreneur Australia Technical Review Community 48

steveblank.com

JULY 8, 2011

I’d like to add [link] as a community for founders. Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration. I am not associated with the company.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Startup Lessons Learned

OCTOBER 7, 2008

Lessons Learned by Eric Ries Tuesday, October 7, 2008 The App Store after the gold rush I wrote earlier about the issue of distribution advantage on the iPhone. This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder.

San Francisco 68

San Francisco Lean Retention SEM 68

This is going to be BIG.

JANUARY 31, 2010

Usually these discussions focus on Marketing, PR, Customer Service or an Agency. Hear from six different arts organizations about their use of social media as a means of reaching out to the public, distributing and shaping content, and fostering dialogue with passionate, opinionated audiences in New York and around the world.

New York 68

New York Community Social Media New York City 68

Startup Lessons Learned

SEPTEMBER 11, 2009

As a founder of a company, there is nothing more painful than to see your most loyal and devoted customers suffering. Have you personally visited the Content Creator forums and read through the PR thread? When new changes roll out that aren't anticipated or expected - like the whole PR deal that became a PR mess - people PANIC.

Community 158

Community Management Lean Software Review 158

Up and Running

APRIL 28, 2015

Jesse Thomas and Lauren Fleshman are a married couple and the co-founders of Picky Bars, a business that makes and sells natural energy bars. Picky Bars was founded in 2010 based on the founders’ mutual interest in athletics and in creating the “perfect” energy bar for athletes like themselves.

Oregon 60

Oregon Metrics Cofounder Social Media 60

Duct Tape Marketing

APRIL 24, 2019

All the important SEO tools that you need for paid traffic, social media, PR, and of course SEO. She is the co-founder and CEO of the Grommet and author of How We Make Stuff Now. What’s the best path for that kind of maker to circumvent the traditional distribution channels?

Product 60

Product Sweat Equity Naming SEO 60

www.readwriteweb.com

OCTOBER 18, 2010

Raymond has built a nice business through efficient distribution deals and will do about $250,000 in revenue this year. Bokér/1 Next David Sarna with Hendon, Stamford Hill & Co. Through SEO and mommy blog PR, Lee can tap into this market. Raymond is wondering why he cannot attract financing. This is her core market.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

www.readwriteweb.com

OCTOBER 18, 2010

Raymond has built a nice business through efficient distribution deals and will do about $250,000 in revenue this year. Bokér/1 Next David Sarna with Hendon, Stamford Hill & Co. Through SEO and mommy blog PR, Lee can tap into this market. Raymond is wondering why he cannot attract financing. This is her core market.

Marketing 52

Marketing Bootstrapping Incubator Angel Investor 52

VC Cafe

MARCH 15, 2016

Building on my experience of being part of a team that did exactly that for Dropbox in Europe, I will attempt to demystify the process and hopefully give a starting point, from which any founder can start building a distribution engine that creates happy customers. And by that I mean get used to it ”.

Sales 60

Sales Marketing Sales Cycle B2C 60

www.kalzumeus.com

FEBRUARY 6, 2013

This helps to co-opt some security researchers so that they e.g. get in touch with you about the problem prior to just going ahead an exploiting it. However, given that it is a well-understood norm, it gives you a bit of an edge in the PR battle should someone decide to just drop a 0-day on you.). Thanks for visiting! About Patrick.

Security 101

Security Software Review Ruby Startup 101

www.foliomag.com

JULY 31, 2012

PaidContent.org Founder Launches Travel Media and Data Company. Marketing/Communications/PR. Distribution. MOST READ on FOLIO: F+W Acquires Aspire Media. Merging Brands with Technology. Defining Mobile Opportunities and Strategies. Reports: Major Layoffs at Spin. FOLIO: Alerts & Newsletters. FOLIO: Alert News Updates.

Social Media 40

Social Media Rhode Island Media South Dakota 40

sivers.org

JUNE 25, 2010

Programmers, and certainly not the visionary founders, are the most qualified for that task. #6 Dont make cheap skate equity offers, with programmer getting equity share of first employee and salary of founder(nothing or next to nothing). Co-founders and outsourcing work the same.

CTO Hire 84

CTO Hire Hiring Software Review Technical Review 84

Both Sides of the Table

FEBRUARY 3, 2011

They never did any PR or marketing to get their videos to first get shown on the news during the 2000 election. JibJab has an ad model that relied on exclusive distribution deals with the big portals. Working with a family member (Evan, the co-founder is his brother)? How did you go viral initially? It changed everything.

Viral 303

Viral Investment Bankers Video Business Model 303

ConversionXL

MAY 27, 2020

HARO is a great workaround for businesses that want to be featured in media outlets but aren’t in a position to launch a proper digital PR campaign. Confession: I don’t give digital PR too much credit when it comes to link building. Unknown brands won’t have many mentions, linked or unlinked. Broken link building.

B2B 142

B2B Social Media Email Campaign 142