article thumbnail

Lean Meets Wicked Problems

Steve Blank

This meant the class was team-based, Lean-driven (hypothesis testing/business model/customer development/agile engineering) and experiential – where the students, rather than being presented with all of the essential information, must discover that information rapidly for themselves.

Lean 294
article thumbnail

Your Product is Not Their Problem

Steve Blank

For example, how were current and upcoming green building regulations on CO2 emissions affecting the concrete industry? I suggested that perhaps he should get out of the building and actually talk to some large-scale concrete suppliers and rather than starting with what he wanted to sell them, try to understand what their needs were.

Product 429
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Contractor Surety Bonds 101

The Startup Magazine

Technology is becoming more and more important with each passing year, there is an impending construction worker shortage, and more construction companies are opting for green construction practices in an effort to appease customers and do their part to save the planet. Image by Lorenzo Cafaro from Pixabay.

article thumbnail

Watching My Students Grow

Steve Blank

And they were absolutely convinced what the world needed was an auto-driving lawn mover for institutions with large green spaces. The Customer Development process, this relentless drive to turn hypotheses into facts is what makes this learning so rapid. Filed under: Customer Development , Lean LaunchPad , Teaching.

Lean 272
article thumbnail

The LeanLaunch Pad at Stanford – Class 4: Customer Hypotheses

Steve Blank

From a slow start of customer interaction they made major progress in getting out for the building. This week they refined their target market by building a map of potential customers in the U.S. by modeling wind speed, energy costs, homeownership density and green energy incentives.

Customer 234
article thumbnail

7 Customer Service Trends To Watch And Leverage In 2012

YoungUpstarts

While companies have been focusing on eco-friendly products for a number of years, a higher percentage of consumers will be looking to shop at businesses that understand the importance of being “green”, and have products and services to match.

Customer 154
article thumbnail

Lessons Learned: The one line split-test, or how to A/B all the time

Startup Lessons Learned

For example, by making this button green, did more people click on it? That green button was part of a customer flow, a series of actions you want customers to complete for some business reason. And we were fortunate to have Steve Blank , the originator of customer development, on our board to keep us honest.