Startup Professionals Musings

MARCH 9, 2020

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Continually add new marketing and distribution partners. There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned.

Social Media 329

Social Media Metrics Viral Channel 329

ConversionXL

FEBRUARY 3, 2022

Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Neither would have achieved virality had customers not received something tangible for their efforts. How to create a growth hacking strategy using the pirate metrics model. The result?

Retention 113

Retention Marketing Acquisition Channel 113

Steve Blank

NOVEMBER 16, 2009

What metrics do we use to see if we learned enough in Customer Discovery ? I gave my boilerplate answer, “I’m a product guy and I tend to invest and look at deals that have measurable revenue metrics. Dave McClure has some great metrics…” It was an honest but vaguely unsatisfying answer.

Customer Development 219

Customer Development Web Developer Customer 219

ConversionXL

MARCH 6, 2019

Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. LinkedIn video ads: tech specs, targeting, metrics, and cost. LinkedIn video ad metrics. Both are limitations on how much video metrics can tell you. Stay on brand.

Video 129

Video B2B Technical Review Campaign 129

Steve Blank

FEBRUARY 26, 2020

What most founders don’t realize is: Every stage of a startup requires a different set of metrics and milestones and founder skills. What is some of the critical metrics that matter? Note that each market – web/SAAS/physical products – and channel – online/direct sales – has different metrics and a different funnel steps.)For

Cofounder 429

Cofounder Seed Stage Valuation Metrics 429

David Teten

DECEMBER 3, 2019

But in business, you want a lot of partners. In the private equity universe, most Partners have primary training as deal-makers, not as managers. See Bessemer Venture Partners’ A comprehensive guide to security for startups. Cobalt for General Partners helps GPs to optimize their fundraising strategy. 1) Manage the firm

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

NOVEMBER 15, 2023

17:30] How deep into financials and metrics do you get before taking a client on? [19:01] But knowing how to outsource that, how to partner with the right firm, how to interview those people how to present to them the right information so they can set up the right creative and run the right traffic is really complicated.

Channel 66

Channel Acquisition Framework B2B 66

Startup Professionals Musings

JANUARY 26, 2018

It takes real money to sustain a business, with a margin in the 50 percent range, and some realistic milestones and metrics. Word of mouth and viral marketing alone are not adequate, and a website is not all you need for credibility. Sell at least one at full price to a real customer to show traction.

Angel Investor 147

Angel Investor Distribution Bootstrapping Viral 147

Up and Running

MAY 23, 2016

List key partners and resources you will need, and then list your core team as well as their roles. List key partners and resources you will need, and then list your core team as well as their roles. This will make mixed messaging much less likely, and make it that much easier for your partners to help you spread your message.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

MAY 27, 2022

Stage 1: Target the right metrics for an effective long game. Metrics for your demand generation funnel. Your number one metric for any marketing initiative should be revenue. Build a picture over time that tells you which metrics lead to revenue versus those that just make you feel good (i.e.

Demand 124

Demand B2B Distribution Channel 124

Startup Professionals Musings

JULY 29, 2016

Others do far too little, assuming the viral effect and word-of-mouth will soon kick in, and sales will suddenly grow exponentially. Continually add new marketing and distribution partners. There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned.

Social Media 120

Social Media Metrics Viral Channel 120

www.clickz.com

JANUARY 7, 2013

Ad Industry Metrics. Specifically, research by Shop.org, comScore, and The Partnering Group found that 70 percent of consumers click through on a retail blog to the firms website and 68 percent of consumers use YouTube to browse and research products. Show your emotional side to increase virality. More Categories. Live Events.

Social Media 86

Social Media Media B2C New York 86

Steve Blank

FEBRUARY 22, 2010

What’s the distribution channel? Who are our partners? Do the metrics show that the business model you’re creating will support the company you’re trying to become? Startup Metrics. Startups need different metrics than large companies. Viral Acquisition Ratio. Web Metrics. Total Visits.

Balance Sheet 298

Balance Sheet Startup Burn Rate Metrics 298

Startup Lessons Learned

APRIL 7, 2010

At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Even if it shows improvement in some micro metric, does that invalidate the overall design? That was evident in the metrics and in the in-person usability tests. No one feature is to blame.

San Francisco 154

San Francisco Lean Metrics Design 154

Startup Lessons Learned

SEPTEMBER 12, 2008

You might get a bunch of inbound emails from other press and partners, and all of these things can contribute to a feeling that you’re on your way to getting tons of traffic. How to get distribution advantage on the iPhone How to Usability Test your Site for Free The one line split-test, or how to A/B all the tim.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

Startup Lessons Learned

MARCH 21, 2013

If you're working on the Sticky Engine of Growth , you're focused on very different metrics from those that you care about in the Viral Engine of Growth. Finding your One Metric That Matters But it's not enough just to know "normal". It's also vital to know what the most important metric is to your business right now.

Analytics 167

Analytics Lean Metrics Churn Rate 167

YoungUpstarts

SEPTEMBER 13, 2018

Although it would be great to see sales cycles much shorter, it’s understandable about the care some organizations take in choosing a partner that will represent their brand on the very visible social media front. Content doesn’t have to “go viral” to benefit your business. Invest in producing and distributing content; it pays off!

Social Media 113

Social Media Sales Cycle Audience Media 113

ConversionXL

MARCH 16, 2016

Net Promoter Score is a customer loyalty metric developed by (and a trademark of) Fred Reichheld, Bain & Company, and Satmetrix. Instead of distributing bulky customer satisfaction surveys, where even your managers don’t know what to do with the results, you have only one question, one metric to deal with. Image Source.

.Net 48

.Net Metrics Retention Aggregator 48

Startup Lessons Learned

SEPTEMBER 2, 2020

Eric Ries : I appreciate you saying that, and we should certainly reserve a moment to say thank you to all of the spouses and supportive partners that have made possible so much of this relief work that we have been talking about in this series of conversations. I was not trying to make money out of this, and it was all about the message.

South Korea 114

South Korea Silicon Valley Sweden Italy 114

ReadWriteStart

JUNE 29, 2020

There has never been a viral outbreak of such magnitude before. Partner with a professional business services company. Year-on-year growth metrics in unique site traffic is 7.8 Unfortunately, these numbers seem to be increasing rapidly without an end in sight. Attract customers through content marketing.

Bootstrapping 85

Bootstrapping Global Startup Hungary 85

Cracking the Code

MAY 15, 2008

This year, the panel included Steve Jurveston from DFJ, Vinod Khosla from Khosla Ventures, Josh Kopelman from First Round Capital, Roger McNamee from Elevation Partners and Joe Schoendorf from Accel. Philippe Botteri Accel Partners London, UK My Bio. Bessemer Venture Partners Expands BVP VII Fund. Post a Comment. Newer Post.

Software Review 48

Software Review Technical Review San Jose Venture Capital 48

Cracking the Code

DECEMBER 11, 2015

Mastering your pitch to a VC, prospective customers, new hires or partners is part art and part science. I like to understand for these models how many sales people are quota carrying, what is the distribution of quota attainment, and what is the profile of an ideal sales person Inbound model (e.g.,

San Francisco 48

San Francisco Churn Rate Silicon Valley Engineer 48

Occam's Razor

MAY 19, 2014

But the problem is that single golden metrics hide valuable insights and, more often than not, drive bad behavior. Here's my proposal: If you are pushed to have a single golden metric, give it a partner. The BFF metric you find should not be one that is very far away. So, great metric. Give CTR a BFF.

Metrics 159

Metrics Analytics SEC Acquisition 159