ConversionXL

MARCH 4, 2016

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. Sales enablement is the act of enabling salespeople to help them close more deals/bring in more revenue/hit their quota. Example of how a live chat widget works with a regular document.

B2B 48

B2B Sales Technical Review Software Review 48

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 21, 2011

So while the abstraction shown is a failed CRM, this could just as easily be applied to a ticketing management widget. As we see it we think there’s a whole variety of features that we can actually integrate and that this one widget will provide ranging from attachment indexing and e- mail archival. Jason: Oh, good.

Widget 204

Widget Cofounder Technical Review Software Review 204

Steve Blank

MARCH 11, 2015

I just spent a day working with Bob, the Chief Innovation Officer of a very smart large company I’ll call Acme Widgets. They’ve figured out the revenue model (subscription, license, direct sale, etc.) There are financial metrics (Return on Investment, Hurdle Rate, etc.) Bob summarized Acme’s impediments to innovation. “At

Widget 120

Widget Lean Business Model Metrics 120

ConversionXL

AUGUST 19, 2016

Inspired by the movie ‘Moneyball,’ MoneyBall syndrome refers to the fact that companies aren’t looking into the right metrics when measuring the effectiveness of their mobile website. Some marketers try looking at conversion as a solo metric of determining how their CTAs perform on mobile. Revamp Mobile Metrics to Combat Moneyball.

Mobile 48

Mobile Technical Review Software Review Metrics 48

YoungUpstarts

JULY 22, 2011

You’ll find content categorized into different topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Aggregator 170

Aggregator Curation Widget Angel Investor 170

ConversionXL

FEBRUARY 3, 2022

No changes were made to the customer journey, and it had nothing to do with revenue lift. It isn’t about finding quick hacks to boost short-term revenue. They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

OCTOBER 8, 2021

That’s why Customer Acquisition Cost (CAC) is such a critical metric. Therefore, you need to attribute revenue by their monthly cohorts rather than when they converted in order to properly measure ROAS. LTV/CAC – Understanding the golden metric. It’s the single most important indicator to prevent reckless spending.

Acquisition 135

Acquisition Churn Rate Cost Customer 135

The Next Web

FEBRUARY 27, 2014

A next generation biotech business would get priced at a higher valuation than yet another family diner or widget manufacturer. Juniors have achieved a full proof of concept around their business, with rapid user or revenue growth, approaching up to $1MM in revenues (Series A venture capital—raise $1MM to $5MM).

Valuation 167

Valuation Forecast Seed Stage .Net 167

Agile VC

NOVEMBER 9, 2015

There’s been ample coverage in the popular press of course highlighting everything from the company’s revenue growth, lack of profitability, and the well-publicized fact that founder/CEO Jack Dorsey is also CEO of Twitter so would theoretically be running two public companies simultaneously. Revenue Composition. Revenue Growth.

IPO 165

IPO .Net Revenue Acquisition 165

YoungUpstarts

MARCH 8, 2012

For example, if you’re at the beginning of a simple campaign and you’re just trying to get a general idea of whether that campaign is working or not, and that’s all you’re concerned about, there’s no need to overload yourself with a dashboard full of widgets telling you all sorts of extraneous information.

Marketing 160

Marketing Conversion Ratio Widget Forecast 160

Genuine VC

APRIL 30, 2008

After the crash at the end of the last decade, web startups clamped down to focus on their core value proposition and were forced out of necessity for survival to hone their revenue models. The stories of tremendous growth in adoption with the promise of revenue later on has been enough to excite both entrepreneurs alike.

Distribution 103

Distribution Widget Viral Social Media 103

Genuine VC

APRIL 30, 2008

After the crash at the end of the last decade, web startups clamped down to focus on their core value proposition and were forced out of necessity for survival to hone their revenue models. The stories of tremendous growth in adoption with the promise of revenue later on has been enough to excite both entrepreneurs alike.

Distribution 100

Distribution Widget Viral Social Media 100

ConversionXL

NOVEMBER 22, 2016

But at least if you’re working on an eCommerce site, you have clear metrics to hit. But many times, they’re dealing with non-financial metrics or competing online goals. Point is, thinking about and discussing this will help you move forward into choosing metrics, setting up reports, and optimizing based on insights. Nonprofits.

Conversion 48

Conversion Metrics Analytics Non-Compete 48

ConversionXL

DECEMBER 13, 2022

Define your target metrics. This is where you’ve found a page, widget, or process that’s not working well but doesn’t reveal a clear solution. If you call tests when you hit significance, you’ll find that most lifts don’t translate to increased revenue (that’s the goal, after all). We’ll measure this using (data metric).

Analytics 127

Analytics Technical Review Software Review Framework 127

ConversionXL

JANUARY 9, 2019

Is it higher usability metrics, like task completion and conversions, or something beyond analytics, like revenue? Test each iteration of your design and compare the results to the baseline metrics you established on your first run. Important usability metrics include: Completion Rate. How will success be defined?

Design 131

Design Software Review Audio Technical Review 131

ConversionXL

AUGUST 21, 2014

This equates to a loss of revenue, which requires more and more signups from new customers just to replace what you are organically losing every month. That’s why you need to be simultaneously feeding your growth engine , while monitoring churn and your other startup metrics. While users who remained customers logged in 4.4

Retention 106

Retention Churn Rate Metrics Software Review 106

Occam's Razor

JULY 22, 2013

My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). They've also built a widget (only for Android for now) where you can see a Value of the Day on your home screen. Everything you might expect.

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

MARCH 1, 2016

James Gurd , Owner of Digital Juggler , described it a structured approach to improving business metrics, both micro and macro actions: James Gurd: ”It is a structured approach to improving the progress through and completion of user journeys, whatever the end goal may be. But Isn’t Design Metrically Opposed?

Conversion 48

Conversion Metrics Analytics Design 48

grasshopperherder.com

SEPTEMBER 24, 2011

I think it’s difficult, if not impossible, to value a pre-revenue company with any reasonable accuracy. The company did have some revenue and paying users, but not enough to make any judgement on the company’s future prospects. Unseen Metrics. The company with all the revenue is Company C. Valuations.

Sweat Equity 41

Sweat Equity Equity Cofounder Non-Compete 41

Occam's Razor

JANUARY 30, 2012

When it comes to data analysis, you are usually more likely to see me share guidance on advanced segmentation or custom reports or advanced social metrics or controlled experiments or economic value or competitive intelligence or web analytics maturity or one of an infinite number of difficult, if hugely rewarding, things.

Analytics 145

Analytics Metrics API Web 145

Duct Tape Marketing

SEPTEMBER 10, 2019

And I’m guessing one of them certainly is a lot of, “What’s the revenue? So what’s your top-line revenue? The more revenue you have, the more valuable your company is going to be, generally. The more revenue you have, the more valuable your company is going to be, generally. Here’s why.

Entrepreneur 49

Entrepreneur Switzerland Revenue Differentiation 49

ConversionXL

APRIL 22, 2015

You could have an in-house user research lab with fancy neuroscience technology and 25 researchers, actively track 5000 metrics across 500 segments and what not – but it would not only cost a lot (likely way more than the profit from testing wins), it would be distracting and silly. It’s the same with conversion optimization.

Analytics 48

Analytics Technical Review Conversion Framework 48

ConversionXL

DECEMBER 2, 2015

Define your target metrics. This is where you’ve found a page, widget or process that’s just not working well but we don’t see a clear single solution.). If you’re calling your tests when you hit significance, you’ll find that most of your lifts don’t translate to increased revenue (that’s the goal, afterall). Instrument.

Technical Review 48

Technical Review Analytics Framework Software Review 48

ConversionXL

AUGUST 15, 2017

Once you do have a significant amount of traffic coming in (the number can vary, but a good ball park is when you hit 10k visits per month), then you can move on to the other metrics – like leads, conversion rate, and revenue. Each of these can be tracked with of Cyfe’s pre-built widgets. Customer lifetime value.

Marketing 126

Marketing Analytics Conversion SEO 126

ConversionXL

AUGUST 15, 2017

Once you do have a significant amount of traffic coming in (the number can vary, but a good ball park is when you hit 10k visits per month), then you can move on to the other metrics – like leads, conversion rate, and revenue. Each of these can be tracked with of Cyfe’s pre-built widgets. Customer lifetime value.

Marketing 92

Marketing Analytics Conversion SEO 92

ConversionXL

AUGUST 17, 2016

In this post we’re going to explain our process for how we double the amount of revenue this campaign generates. Ultimately, we want to compare these two groups of customers using a common metric – revenue per customer. How To Capture More Emails In The Checkout Flow To Generate More Revenue. Table of Contents.

Campaign 48

Campaign Revenue eCommerce Email 48

Occam's Razor

JANUARY 7, 2014

If the company has the revenues or size, it is important to hire for both roles to ensure the ROA will be positive. They are generic mash-ups that tailor to almost no one's needs, and more often than not contain awful things like nine not-really-thought out metrics for one dimension in a report. Total revenue. App Installs.

Analytics 140

Analytics Web Metrics DC 140

Duct Tape Marketing

MAY 25, 2018

So they’ve done things like that for a long time and Gmail also kind of innovated where deliverability is based off engagement metrics. Facebook is using like widgets to collect DII. That’s not the intent of a like widget on a article page or a product page. You don’t even have to go into the email and do it.

Marketing 64

Marketing Europe Canada Email 64