mashable.com

MAY 28, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Anyone who has sat stymied with their cursor blinking in a “username” field knows that coming up with a name is harder than you’d think. How Do I Start? Ask yourself: 2.

Naming 94

Naming Technical Review Social Media Startup 94

YoungUpstarts

OCTOBER 13, 2013

The greatest challenge of our “social age” isn’t to grow the largest fan or follower base. Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. b) Brand Reputation (usually provided by social sentiment firms).

Technical Review 187

Technical Review Software Review Customer Social Media 187

ConversionXL

OCTOBER 4, 2022

Leverage FOMO in social media marketing 3. Tactics are the specific activities you’ll use to communicate with customers (for example, advertising on social media with a 20% discount code). Build a list of your top competitors, then for each, analyze: Their social media presence. Both are critical.

eCommerce 129

eCommerce Marketing Social Media Retention 129

The Startup Magazine

JULY 20, 2021

With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. It also has a considerable online presence on key social media platforms. Betancourt Lopez understood the value of viral marketing, especially for a key demographic — young people.

Viral 78

Viral Private Equity Venezuela Los Angeles 78

ConversionXL

NOVEMBER 28, 2022

What makes TikTok Ads different from other social media advertising platforms? TikTok even has its own viral hashtag: #TikTokMadeMeBuyIt , which is a one-stop shop for the weird and wonderful products brands sell on the platform. What makes TikTok Ads different from other social media advertising platforms?

Customer 102

Customer Viral Audience Campaign 102

Hearpreneur

SEPTEMBER 9, 2022

Marvel’s fascinating turnaround story is no less than a heroic action story where the protagonist flips the scales at the last moment and arises like the phoenix, just like the many superheroes it helped become household names. This included health insurance and making them domestic partners. Thanks to Matt Gillman, SMB Compass. #10-

Entrepreneur 95

Entrepreneur Bankruptcy Southern California South Africa 95

Startup Professionals Musings

SEPTEMBER 22, 2022

In this age of instant communication through the Internet and social media, people remember personal images more than a product or service name. You must use self-promotion early and often through viral videos, blogging, and industry leadership, to establish credibility with your customers.

Marketing 333

Marketing Revenue Matching Viral 333

ConversionXL

JANUARY 18, 2022

It happens when a customer can name your brand when reminded of what you sell (aided recall) or without that reminder (unaided recall). Brand awareness marketing aims to make your brand the name people think of first and trust above all others. Canva doesn’t have the household name status of Adobe. And the wheel keeps turning.

Audience 122

Audience Technical Review Social Media Campaign 122

Startup Professionals Musings

APRIL 7, 2023

These days, even viral marketing requires real money, for events and promotions. A valid milestone might be closing a specific big-name customer or channel, such as Walmart, or it might mean getting your first 100,000 social-media followers, by a given target date. Make sure allocation amounts are reasonable.

Elevator Pitch 228

Elevator Pitch Salary Angel Investor Viral 228

Startup Professionals Musings

SEPTEMBER 28, 2015

Small markets tend to change more rapidly with the economy, and may be more easily influenced by fads and competitors with recognized brand names. Thus, it needs an advantage to rise above the crowd, such as a patent and trademarks, unique market positioning or support from industry partners. A focus on a specific market segment.

Exit Strategy 120

Exit Strategy Technical Review Distribution Viral 120

Startup Professionals Musings

MARCH 16, 2016

Ron Conway , of SV Angels, and Reid Hoffman , LinkedIn's founder, are names often mentioned in this category. This unpaid work component is sized in dollars, added to any funds contributed, to represent the total contribution of a founding partner and converted to an equity ownership percentage in a new startup. Deep-dive meeting.

Software Review 120

Software Review Sweat Equity Accredited Investor Angel Investor 120

Startup Professionals Musings

JULY 12, 2020

These days, even viral marketing requires real money, for events and promotions. A valid milestone might be closing a specific big-name customer or channel, such as Walmart, or it might mean getting your first 100,000 social-media followers, by a given target date. Make sure allocation amounts are reasonable.

Elevator Pitch 336

Elevator Pitch Salary Angel Investor Viral 336

mashable.com

JULY 4, 2012

Jobs Events Try Our New Social News App Welcome to Mashable! Ever since Google started naming its algorithm updates after furry black and white creatures, we’ve been inundated with talks of pandas and penguins, and how they’re taking down websites one ranking at a time. Latest Social Media News. The Social Good Brief.

Algorithm 93

Algorithm Technical Review San Francisco SEO 93

ConversionXL

FEBRUARY 3, 2022

Airbnb and Dropbox are textbook examples of how growth hacking can transform a business from a niche offering into a household name and market leader. Neither would have achieved virality had customers not received something tangible for their efforts. Users shared these posts across social media, convincing 8,000 people to sign up.

Retention 113

Retention Marketing Acquisition Channel 113

mashable.com

MAY 5, 2011

Kayweb is named for its majority owner, the design and development firm Kayserian founded in Australia seven years ago. Sign in with Facebook or Twitter to get started! Have an account?

Equity 74

Equity Engineer Technical Review Social Media 74

Mike Michalowicz

FEBRUARY 11, 2013

Social Media Marketing Strategies. Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Social media isn’t new. Social media is about doing that online.

Small Business 167

Small Business Marketing PR Social Media 167

David Teten

DECEMBER 3, 2019

But in business, you want a lot of partners. In the private equity universe, most Partners have primary training as deal-makers, not as managers. See Bessemer Venture Partners’ A comprehensive guide to security for startups. We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

mashable.com

JULY 18, 2012

Jobs Events Try Our New Social News App Welcome to Mashable! A year or so ago the news was that Google and or YouTube was going to help small partners/studios with funding that would be recovered by ADD revenue. My team would like to sell a simple concept with intangible assets (domain names, copyrights, etc.) Flag this comment.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

Startup Professionals Musings

JANUARY 17, 2013

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 265

Marketing Viral SEM Startup 265

Startup Professionals Musings

MARCH 16, 2014

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 257

Marketing SEM Viral Social Media 257

mashable.com

JANUARY 13, 2012

Meme Machine: ‘Hitler’ Skewers Google’s Social Search Plus 4 More Viral Topics. Companies should take social media seriously …it’s definitely here to stay! Latest Social Media News. The Social Good Brief. Latest Media News. Top From Our Partners. 9 Comments.

Technical Review 78

Technical Review Social Media Social Network RSS 78

mashable.com

NOVEMBER 2, 2011

If you can name drop big customers, do that too — you want your profile to look impressive. What is your viral coefficient? Thanks to Mashable’s Supporting Event Partners. 20 TV Shows With the Most Social Media Buzz This Week [CHART]. Latest Social Media News. The Social Good Brief.

Social Media 80

Social Media Startup Angel Investor RSS 80

mashable.com

SEPTEMBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Dev & Design Mashable on Facebook Join Us! Color-Coordinated Compound Words Web startup names and logos are inextricably linked. If it’s well-executed, it’s a powerful statement to make.

Web 111

Web Design Social Media Software Review 111

mashable.com

SEPTEMBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Dev & Design Mashable on Facebook Join Us! Color-Coordinated Compound Words Web startup names and logos are inextricably linked. If it’s well-executed, it’s a powerful statement to make.

Web 111

Web Design Social Media PHP 111

Duct Tape Marketing

MARCH 28, 2024

Scott Stratten has Co-Authored 6 best-selling business books with his business partner and wife Alison and was formerly a music industry marketer, National Sales Training Manager, and a College Professor. Questions I ask Scott Stratten : [01:59] When is the aptly named revised edition of ‘QR codes, kill kittens’ coming out? [06:16]

Leadership 64

Leadership Software Review Campaign New York 64

ReadWriteStart

JANUARY 24, 2021

Potential customers will remember your name, and they will associate your brand with a certain industry. A company that offers pressure washing might add the name of an industrial device it uses. You must also remember that customers can interact with you if you are posting articles online, writing in your blog, or using social media.

PR 180

PR SEO Marketing Social Media 180

ConversionXL

MARCH 6, 2019

Facebook, Twitter, and Snapchat have thus far dominated the market in video ad spend on social media. Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. LinkedIn’s targeting capabilities—by company name, job title, etc.—are

Video 129

Video B2B Technical Review Campaign 129

mashable.com

JANUARY 23, 2012

This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. And if you have been using a fictitious business name, you’ll need to file an abandonment form. How to Register Your New Business Name.

LLC 68

LLC Technical Review Social Media Startup 68

The Next Web

DECEMBER 2, 2013

Henrik Werdelin , the Managing Partner of Prehype , a venture development firm based in New York City that has helped build companies like Tradable , Barkbox , FancyHands , Basno and Path , says recreating Twitter isn’t necessarily difficult, but the layered features will take time to get right. 1) Twitter. 8) Angry Birds.

Cost 168

Cost San Francisco New York City Ruby 168

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

ConversionXL

OCTOBER 26, 2022

TikTok has evolved from a platform known for viral dance moves to a place of rapid product discovery. The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. There’s no telling what will go viral.

Sales 115

Sales Customer Viral Marketing 115

ReadWriteStart

JANUARY 12, 2022

This is the step where you work on the nitty-gritty of the business — from choosing a name to deciding on a business structure. Do you need partners? The digital world — with its million eCommerce platforms and social media channels — can help decide the fate of your business from the moment of its conception.

Social Media 149

Social Media Business Plan Demand Channel 149

mashable.com

NOVEMBER 3, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Mashable Mashable reached out to angels, seed stage investors and VC firm partners and asked them to share their wisdom with the rest of us.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80

Startup Professionals Musings

DECEMBER 7, 2010

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 235

Marketing SEM Startup Viral 235

Gust

MARCH 9, 2014

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. These founders need a reality check on what recognized brand names have spent to reach that threshold, and how long it is likely to take. Use social media and Search Engine Marketing (SEM) to start.

Marketing 146

Marketing SEM Viral Social Media 146

Startup Professionals Musings

MAY 31, 2014

These days, even viral marketing requires real money, for events and promotions. A valid milestone might be closing a specific big-name customer or channel, such as Walmart, or it might mean getting your first 100,000 social-media followers, by a given target date. Make sure allocation amounts are reasonable.

Elevator Pitch 285

Elevator Pitch Salary Angel Investor Viral 285

mashable.com

OCTOBER 11, 2011

Even if this kind of coverage seems tangential, it gets the name of your company in the media and helps to build buzz. Latest Social Media News. The Social Good Brief. Latest Media News. Social Good Summit. Social Media Lists. Social Network Lists. Social Media.

PR 103

PR Startup Social Media Technical Review 103