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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

A marketing strategy should include a go-to-market plan that is sales-led and product assisted. Product should be your main channel for customer acquisition, retention and expansion. Marketing should collaborate as a business function with sales, finance and ops, but you shouldn’t replace any of their tasks as a manager.

B2B 94
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How to Fine-tune Your Small Business Finances—from Funding to Growth [Webinar Recap]

Up and Running

Bates: Good morning and welcome to our CEO panel, “How to Fine-Tune Your Small Business Finances From Funding to Growth” which I think is the direction that we would all like to be going. I’m here with some really phenomenal CEOs who are going to talk to us today about small business finances from funding to growth.

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On Funding?—?Shots on Goal

Both Sides of the Table

We’ve had two companies where we had to bridge finance them several times before they eventually IPO’d We had a portfolio company turn-down a $350 million acquisition because they wanted at least $400 million. the sale of the company for $1 billion. Another 3–5 could return in aggregate $300–500 million.

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Convertible Debt – Conversion In A Sale Of The Company

Feld Thoughts

In this case, the convertible debt document doesn’t allow the debt to convert into anything, but at the same time mandates that upon a sale the debt must be paid off. So the lenders don’t see any of the upside on the acquisition. Our strong advice is to address how the debt will be handled in an acquisition in the documents.

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VC Optimism Returning But More Pain Ahead In Their Portfolios

Hunter Walker

” What are my major assumptions for why there’s more markdowns to come in the aggregate for the last decade of venture portfolios? The reality is lots of companies – many of them quite promising – have already undergone, or will be facing, next financings which “clean up” old cap tables. Valuations.

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How To Choose A Market For Your Startup Or Small Business

crowdSPRING Blog

Let’s illustrate with an example – using a fictional new online marketplace for the purchase and sale of art. For example, approximately one-half of the art market worldwide is auction sales. The other half is commercial gallery sales. Commercial gallery sales? Online sales account for 10 percent.”

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Cracking The Code: State of the SaaS 13: Q1 2010 Sentiment

Cracking the Code

The SaaS growth recovery does not seem to take a "V" shape 2) Sales productivity is ramping up: bottom was hit in the first half of 2009 However, the sales and productivity of the group, measured by the median "Customer Acquisition Cost ratio" or "CAC ratio", seems to be recovering more steeply. Finance Dissertation Help.