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The Rise of AI in Advertising

Duct Tape Marketing

The Rise of AI in Advertising written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Rhodes In this episode of the Duct Tape Marketing Podcast , I interview Mike Rhodes. AI plays a big role in advertising, particularly in messaging and content creation. How did they take it after using GA3 for so long?

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How To Connect, Converse, And Convert Through Social Media Listening

Duct Tape Marketing

How To Connect, Converse, And Convert Through Social Media Listening written by John Jantsch read more at Duct Tape Marketing. Brooke is the CEO & Founder of B Squared Media, an award-winning digital marketing agency focusing on social media management, advertising, and social-led customer care. BSquared.media.

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The Case for In-Stream Advertising

Both Sides of the Table

The topic of whether in-stream advertising has heated up. Let me lay out my defense of In-Stream Advertising because I believe the topic is really important. People feel angst about advertising in any form – I feel the same feeling about advertising as most consumers. I feel it’s a necessary evil.

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How to Get Sponsorship for Your Business, Book or Podcast

ConversionXL

When your business, book or podcast needs additional support, sponsorship can make a huge difference. Regardless of whether you’re seeking sponsorship for a product, event, book, or podcast, the overarching aim of attracting corporate sponsors remains the same: you need sponsors that engage your audience.

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7 Keys To Making Many Millions In A Business You Love

Startup Professionals Musings

There are also many other good sources of guidance, including the classic book “ Click Millionaires ” by Scott Fox. Audience contributions, like product reviews, discussion board conversations, and comments on your blog are invaluable because they create more credible content and attract more money from advertisers.

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What is Bridge Page and Why Should You Use It?

The Startup Magazine

This article will not provide statistical data on conversion rates related to bridge pages; its focus is practical guidance and how you can instantly reap the advantages of bridge pages. Advertorials are the most accepted way for native advertisers. A pre-lander must adjust to the prior traffic source for it to be thriving.

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[Interview] Jim Ewel, Author Of ‘The Six Disciplines of Agile Marketing: Proven Practices For More Effective Marketing And Better Business Results’

YoungUpstarts

Here is some of our conversation: What is Agile marketing, and what makes it so different? The pandemic hit just as I was finishing up some of the interviews in the book. In your book, you explain that Agile is more than a methodology; it requires leaders to make specific organizational shifts. What does this look like?

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