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From Subscribers to Revenue: A Tactical Guide To Mastering Newsletters

Duct Tape Marketing

Our deep dive into the world of email newsletters unveils tactical strategies for transforming subscribers into revenue-generating assets. Key Takeaways: Russell Henneberry provides the tactical strategies to transform subscribers into revenue. Russell shares invaluable insights on the resurgence of email newsletters.

Revenue 79
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5 Strategies For Balancing Revenue Versus User Growth

Startup Professionals Musings

Some analysts argue that revenue drives growth, while others say user growth drives revenue. Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. A business only achieved critical mass by becoming cash-flow positive. Both have worked.

Revenue 434
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5 Considerations For Driving Growth In A New Business

Startup Professionals Musings

Some analysts argue that revenue drives growth, while others say user growth drives revenue. Google reached $1B in revenue within five years of incorporation, and now has a market capitalization of over $1 trillion. A business only achieved critical mass by becoming cash-flow positive. Both have worked.

Valuation 235
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Pricing determines your business

A Smart Bear: Startups and Marketing for Geeks

Consider the consequences of these monthly pricing possibilities: $0/mo means your goal is to maximize growth (trust and usage) instead of revenue. Your product is designed with natural tripwires to trigger other pricing ( Freemium model ), or not (business model left as an exercise to your future self). Think: GoDaddy).

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Maintain Your Startup Motivation While Working Harder

Startup Professionals Musings

Having enough revenue to finally give yourself a salary is an inspiring event, and one that you should savor. New business models that provide an ongoing revenue stream, or a secondary stream from advertising, raise your margins and can give you some additional satisfaction.

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The unprofitable SaaS business model trap

A Smart Bear: Startups and Marketing for Geeks

Marketo filed for IPO with impressive 80% year-over-year growth in 2012, with almost $60m in revenue. of revenue, force-feeding sales pipelines with an unprofitable product. So no, this upside-down business model isn’t what a SaaS business should construct. SaaS companies earn their revenue over time.

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8 Challenges For Startups With A Neighborhood Focus

Startup Professionals Musings

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. Finding common elements for scaling is tough The site may need consumer revenue to survive.

Finder 361