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How to Conduct a Technical SEO Audit

ConversionXL

The technical elements of your website’s SEO are crucial to search performance. In this article, you’ll learn how to conduct a technical SEO audit to find and fix issues in your website’s structure. We’ll also show you the tools you need to boost on-page and off-page SEO efforts and performance, and how to use them.

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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. In this article, we’ll talk about some less saturated digital advertising strategies you can use to get ahead. We’ll also show you what it takes to create advertising that gets people to act. Who are your competitors?

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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Experiments run by Dan Smullen , who manages technical SEO for Independent News & Media , demonstrate that Google isn’t biased against paywalled content: Before launching our paywall in February, we implemented a soft wall—a registration wall. was selected due to its ranking for evergreen queries, such as “things to do in Canada.”

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UGC Strategies to Boost Your Brand

Women Entrepreneurs Can

User-Generated Content (UGC) is one of the most cost-effective and efficient SEO strategies. Conversions are crucial to say that SEO strategies are working. Nielsen Consumer Trust Index shows that 92% of buyers trust organic UGC than paid advertising or brand content. The surge in UGC was due to stringent lockdown regulations.

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What Are Some Organic Marketing Strategies for Startups? 

The Startup Magazine

When you’re in the early stages of your startup, it can be difficult to find funds or validate spending money on marketing and advertising or to even find the time to plan out your organic marketing strategies. Organic marketing generates traffic to your business naturally over time, rather than using sponsored posts or paid advertising.

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[Review] Inbound Marketing

YoungUpstarts

Spanning the breadth of using content to generate leads, acquire prospects and convert customers, the book straddles content marketing, Search Engine Optimization (SEO), social media and other related areas. a) SEO in a Nutshell. On-page SEO: page titles, meta description tags, URLs, domain names, headings, and images.

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Best Of Both Worlds: Mixing HTML5 And Native Code

mobile.smashingmagazine.com

Categories: Coding. Best Of Both Worlds: Mixing HTML5 And Native Code. Advertisement. There are three principal ways to develop a mobile solution: native code, hybrid mobile app, mobile Web app. Despite the latter article, LinkedIn subsequently switched directions towards using more native code. × Search.