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[Singapore] Location Based Marketing Association Launches Local Chapter

YoungUpstarts

The Ontario, Canada-based Location Based Marketing Association (LBMA) earlier this month launched LMBA Singapore, its new regional chapter focused on promoting and supporting Asian companies working on location-based services (LBS) market through collaboration, education and research.

Singapore 165
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How IE’s Market Readiness Grant Helps Singapore Businesses Expand Overseas

YoungUpstarts

For Singapore businesses wanting to grow, overseas expansion may even be a necessity considering the small size, population of this country. Any small and medium level enterprise that has its headquarters in Singapore is eligible for this Grant. The company should have an annual turnover of less than 100 million Singapore Dollars.

Singapore 100
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[Singapore][Event] Day 2 Of ad:tech Singapore 2012 Shows Mobile Promise

YoungUpstarts

The first day of ad:tech Singapore 2012 gave digital marketers and industry observers a glimpse of the continued growth of the role of technology and digital media in marketing and advertising in the Asia Pacific. For sure, mobile adoption is growing by leaps and bounds – be it mobile commerce or mobile advertising (Yahoo!

Singapore 145
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Starting Up In Singapore (Part I) – Product/Market Fit

YoungUpstarts

The first logical step when you are based in Singapore is to start in a market you are most comfortable in conquering. It is logical and sometimes it is the right choice starting from Singapore, sometimes not. There are three market categories that startups from Singapore are likely to address: 1. Regional from day one (RD1).

Singapore 178
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Making Social Media Work For SMEs

YoungUpstarts

Small businesses rarely have the time or resources to invest in outsourced customer service support, and some are finding it more efficient to serve customers via social media platforms: one LinkedIn study from 2014 revealed that 81 percent of North American SMEs use social media [5]. It’s exactly the same in social media. [6]

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[Interview] Imaginary Friends Studios (Is More Real Than You Think)

YoungUpstarts

You’re unlikely to have heard of Singapore-based creative agency Imaginary Friends Studios – unless you’re in the fields of film, games or animation. I was officially trained in graphic design and advertising but with a strong passion in art since young. Tell us a little about yourself.

Singapore 228
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Lack Of Budget And Talent Inhibit Growth Of Digital Marketing In APAC Region

YoungUpstarts

This budget definition includes website development and content, email marketing, search engine optimization, online advertising, social media community management and advertising, amongst others. Singapore – A Bright Spot For Digital Marketing.

Singapore 176