ReadWriteStart

AUGUST 19, 2019

Every business, including B2B or B2C, has to bear the financial loss in their implementing their business strategies. Format your blogs with title tags, meta tags, description, and headings like the H1, H2. Populate your website with regular blogs and articles. SEO is the biggest asset of any successful website.

Small Business 138

Small Business Marketing SEO Social Media 138

View from Seed

MARCH 3, 2015

We started with a general webinar about how to turn your website into a marketing machine, then we went on to SEO, then blogging, then social media. We would give things a few different tries, whether it was trying a topic (like social, SEO, etc.) How did you address that? EM: We had waves of topics. Where do you start?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

Austin Startup

APRIL 17, 2017

is a conversational Marketing Service that drives quality web traffic to your blog/web content by engaging with relevant people when they have relevant Tweet conversation. Candidates will learn our culture and how to go through steps of sales cycle with Lead Generation, B2B and B2C sales and account management. SkimKing SocialMatters.ai

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

The Startup Magazine

MAY 15, 2019

14-25 percent still use blogs, social and mobile to learn about any new brands, solutions, and products. Startups and small businesses alike can efficiently market through SEO-driven content, email and social media with a minimal amount of money and the information get to reach a large number of people.

Marketing 108

Marketing B2C Mobile Social Media 108

Brandanew

NOVEMBER 17, 2015

Even school kids have blogs nowadays. Blogging is an epidemic. However, not all blogs are created equal. You can now attend our next blogging workshop online on November 27th. RELATED: Beginner’s guide to creating a remarkable business blog. But, you have no such liberty in professional blogging.

B2C 100

B2C SEO Audience B2B 100

YoungUpstarts

AUGUST 17, 2014

The increased difficulty and added opportunity is ironic and problematic for business-to-business companies as well as B2C (business to consumer) advertisers. Use PosiRank for SEO , enabling in-house resources to manage more campaigns without sacrificing quality of reporting and analysis. Blackhat SEO. Personalization.

Architecture 180

Architecture Marketing SEO Cofounder 180

David Teten

JANUARY 11, 2020

The first three tools are only relevant if you’re going to generate significant content yourself: Teten.com , my blog and content marketing strategy. I typically publish essays in a major media venue, and then cross-post it on my blog. The mailings are just roundups of recent blog posts, so don’t require extra work. Linkedin.

Social Media 60

Social Media Technical Review Media Private Equity 60

YoungUpstarts

OCTOBER 2, 2014

With your blog posts, white papers, eBooks, videos, slideshows and more all in one place, you can then organize it all into custom streams that give your audience a clear path to consume the content they want by topic, type or whatever you decide. Are they interested in learning about SEO?

Marketing 162

Marketing Curation B2C Audience 162

Austin Startup

JULY 12, 2010

They still SEO-optimize those pages heavily, and compete for the attention of users with other channels, whether official or unofficial. Encourage them to join and support the Company-Customer Pact.”

Customer 80

Customer Harvest B2C Technical Review 80

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

Occam's Razor

NOVEMBER 13, 2009

I now have several full time jobs, plus this blog, plus speaking around the world, plus a family, plus… so much more. " This blog post is in three parts: The pitch. The best WA report, segmentation, site search, SEO & PPC analysis, email, rich media, cookies, data sampling. Request for help. I am out of breath!

Analytics 71

Analytics Web Technical Review Metrics 71

ReadWriteStart

JULY 23, 2021

They did some research , and in this blog post, they tell you the best moments to post on LinkedIn — try a quarter to eight, quarter to eleven, quarter to one, and a quarter to six. For B2C Brands, they would say Monday and Wednesday. Whenever you create content on LinkedIn, never have a link to your blog or website in it.

Viral 216

Viral Algorithm Framework B2B 216

ConversionXL

FEBRUARY 12, 2015

If those blog posts with “a checklist of 100 things to increase conversions” really would be all that are needed, we wouldn’t need optimizers. It’s not about following a checklist from a blog post, that’s not how great people operate. But what is that really? We take a website, and make it sell better.

Conversion 48

Conversion Analytics Software Review Hiring 48

ConversionXL

MARCH 4, 2016

Blogs, SEO, Ads. This may work in B2C scenarios where the transaction volumes are large and ARPUs are relatively small. Marketers can use sales enablement tools at all steps of the funnel: Stage in the funnel. Traditional process. Relevant sales enablement solutions. Inbound marketing. Attract relevant people.

B2B 48

B2B Sales Technical Review Software Review 48

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

NOVEMBER 19, 2019

But B2C businesses can thrive on LinkedIn as well. Let’s say you’re a marketing consultant focused on SEO. Then drop them a line indicating you’ve done just that and that you already have a few suggestions on quick wins for improving their SEO, if they’d have some time for a chat.

Networking 57

Networking Social Media B2C Curation 57

Duct Tape Marketing

APRIL 28, 2015

5 Relatively Simple Steps to Dominate Local Search written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. No category of business is immune – B2B, B2C, large ticket services and low dollar commodities are sourced this way today. Friday is “Question of the Week” day here at Duct.

Search 28

Search Technical Review Software Review Engineer 28

ConversionXL

JULY 7, 2020

Google requires on-page SEO, technical SEO , outreach, link building , and a months- (or years-) long wait—just to discover if it works or not. Chasing Foxes is a lifestyle blog that generates over 10 million monthly views from their Pinterest content. That said, company promotion is indirect—don’t plan a hard sell.

Marketing 114

Marketing Viral Campaign Search 114

Duct Tape Marketing

JUNE 16, 2017

Turn these into short videos that can be uploaded to YouTube and embedded in relevant blog posts. Even better, take overarching lessons from your speakers and create original blog posts and guest posts from them. Not only will this help with SEO, but will help distribute your content to a brand new audience. Content competition.

South Africa 53

South Africa Audience Video Africa 53

ConversionXL

NOVEMBER 22, 2022

For example, if a high number of visitors comes from organic search and very little come from paid search, you can look at shifting ad budget over to SEO. Scroll depth , bounce rate , average page views , average time on page , shares, blog post comments, form conversions. Here are different channels to track and what they mean: 1.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

MARCH 3, 2021

For this reason, getting more out of your PPC spend is not just about properly optimizing; it’s about using all of that PPC data to shape a smarter SEO strategy. In this article, I’ll break down how to use your Google Ads campaigns as prospecting tools for SEO. Why PPC is an effective short term strategy, but SEO is the long game.

PPC 146

PPC SEO Campaign Analytics 146

Duct Tape Marketing

FEBRUARY 3, 2017

Not only that but according to studies conducted by the CIM suggest that more than 80% of B2B marketers and 70% of B2C marketers used content marketing for their online businesses last year. This will enable you to create a content schedule that works around your business calendar. It’s all about your time management.

B2B 28

B2B B2C Curation Engineer 28

OnlyOnce

APRIL 27, 2010

  And it’s time for the annual round of “email is dead” articles and blog posts. Not Dead Yet.   Ah Spring.   Flowers bloom.   Love is in the air.   With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  And it’s time for the annual round of “email is dead” articles and blog posts. Not Dead Yet.   Ah Spring.   Flowers bloom.   Love is in the air.   With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  And it’s time for the annual round of “email is dead” articles and blog posts. Not Dead Yet.   Ah Spring.   Flowers bloom.   Love is in the air.   With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!

Social Network 48

Social Network SEM B2C Social Media 48

Mike Michalowicz

FEBRUARY 11, 2013

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. Ask a question about a product on your website or blog. Blog tours are like book tours, but without all the flying and cheap hotels and fast food temptations. Be visible!

Small Business 167

Small Business Marketing PR Social Media 167

Brandanew

AUGUST 13, 2015

More specifically, start with a blog! Here are 9 reasons why small businesses should care about Content Marketing, and why I recommend a blog to you… 9 Reasons Why Small Businesses Should Care About Content Marketing. Your Blog/ Content Marketing will allow you to get leads. Your Blog/ Stays on Google forever.

Small Business 100

Small Business Marketing Software Review B2C 100

ConversionXL

FEBRUARY 3, 2017

According to the benchmark report, most affiliates work in the B2C space (79.45%). Here are the most popular methods, according to the benchmark report… SEO – 66.14%. Blogging – 57.37%. Still, they are active in the B2B space as well (20.55%). Image Source. Social Media – 60.16%. PPC – 29.88%.

Affiliate 48

Affiliate Programming Marketing PPC 48

Rembrandt Communications

MARCH 6, 2015

You write weekly blogs to share your insight and post regularly on Twitter, Facebook, LinkedIn, Pinterest, and more. The post B2C and B2B Content Marketing Tips – Is Your Copy Just Sitting There? The post B2C and B2B Content Marketing Tips – Is Your Copy Just Sitting There? That’s great. But […].

B2C 100

B2C B2B PPC PR 100

Occam's Razor

DECEMBER 9, 2013

Regardless of if you are a B2B or B2C or A2Z company, regardless of if you are big or small, regardless of how great you think you are, I believe you can benefit from taking one step at a time when it comes to ensuring that data analysis drives business value. You can do it for Bing, email, AOL ads, social, even SEO!

Analytics 165

Analytics Marketing Channel Metrics 165

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. A pop-up on the cognitiveSEO blog has a quote from Bill Sebald: Start with influencers who are already connected to your brand; the chances of getting a reply are much higher.

B2B 110

B2B Marketing Social Media B2C 110

Software By Rob

OCTOBER 14, 2010

You’re fine to just post it to your blog (30 uniques per month, baby!) This is a common line of SEO salesmen say to justify paying them month after month. Having a pre-launch, filled with blog articles and information about the new item to be launched is a great way to build links and build up customer attention.

Software Review 77

Software Review Marketing Technical Review Software 77

ConversionXL

JUNE 16, 2019

This post applies Jakob Nielson’s 10 Usability Heuristics to B2B websites that focus on lead generation (as well as “high consideration” B2C sites that lack any transactional functionality). This is a good practice not only for SEO but also user experience. That’s an important distinction. Page headers.

B2B 73

B2B Design Matching Search 73

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. For example, a video on the “about me” page of a lifestyle blog vs. just an image. Think of this the way you think of blogging. Each video is named the way a blog post might be.

Video 48

Video Conversion Mobile Search 48

Occam's Razor

JULY 22, 2013

Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. If I'm doing SEO for keyword cluster xyz, what am I really solving for? Oh, and what is that small SEO effort at the very top? You are B2C or B2Q or Non-profit or an Adult-oriented business.

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

MARCH 30, 2015

Here are some ideas about of how you can apply 10 Jakob Nielsen Usability Heuristics to lead generation websites in the B2B or high consideration B2C realm, where there isn’t necessarily any transactional functionality, e.g. e-commerce, user registrations, etc. This is not only SEO good practice, it is also a good user experience practice.

B2B 48

B2B Web Design B2C 48

Rembrandt Communications

JANUARY 31, 2017

You could be wasting more valuable resources than you think. In the past few weeks, numerous people in my life have been diagnosed with cancer and other illnesses, had hospital visits and even died. It’s just a reminder that no matter your age, no matter how healthy you are and no matter how “good” things […].

Marketing 100

Marketing PR Sales B2C 100