Steve Blank

SEPTEMBER 22, 2011

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. Read Business Model Generation pages 1-72, and The Four Steps to the Epiphany Chapter 3. Lessons Learned.

Lean 333

Lean Web Coder Business Model 333

Steve Blank

JANUARY 22, 2014

Few entrepreneurs find this scalable and repeatable business model because it’s not easy. The cloud , open-source development tools and web 2.0 as a distribution channel have vastly reduced the amount of capital a startup needs at the early stage when the risk is greatest. The Bend Experience. Build $10-30M funds.

Early Stage 286

Early Stage Silicon Valley Oregon Technical Review 286

Steve Blank

MARCH 26, 2019

The class was unique in that it was 1) team-based, 2) experiential, 3) lean-driven (hypothesis testing/business model/customer development/agile engineering). When we started this class, the concept of Lean (business models, customer development, agile, pivots, mvp’s) was new to everyone.

Lean 248

Lean Business Model Balance Sheet Video 248

Steve Blank

OCTOBER 15, 2019

Disruption today is more than just changes in technology, or channel, or competitors – it’s all of them, all at once. They’ll use government regulation and lawsuits to keep out new entrants with more innovative business models. And these forces are completely reshaping both commerce and defense.

Government 315

Government Technical Review Acquisition Metrics 315

Steve Blank

MAY 6, 2015

Learning could be about product features, customer needs, the right pricing and distribution channel, etc.) Rather it is the simplest thing that you can show to customers to get the most learning at that point in time. They are: value proposition, product/service the company offers (along with its benefits to customers).

Lean 120

Lean Agile Business Model Customer Development 120

Steve Blank

JANUARY 2, 2014

Part 4: This Will Save us Years – Customer Discovery in Medical Devices. Part 5: Value proposition and customer segments in Life Sciences. Part 6: Distribution channels in Life Sciences. Part 7: Revenue Streams in Life Sciences. Part 8: When Customers Make You Smarter : Customer Discovery in Digital Health.

Lean 240

Lean Algorithm Customer Development IP 240

Steve Blank

NOVEMBER 4, 2013

The teams present what they learned talking to 10-15 customer/week, and get comments, suggestions and critiques from their teaching team. We’ve recorded these panels for each part of the business model canvas. It turns out that for commercialization, the business model (Customers, Channel, Revenue Model, etc.)

Lean 258

Lean Customer Business Model Customer Development 258

Steve Blank

FEBRUARY 11, 2010

The Customer Development process is the way startups quickly iterate and test each element of their business model , reducing customer and market risk. The first step of Customer Development is called Customer Discovery. outside the building and test them in front of customers.

Burn Rate 248

Burn Rate Silicon Valley Marketing Boston 248

Steve Blank

MARCH 8, 2011

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. We were positing that 20 years of teaching “how to write a business plan” might be obsolete. This post is part one.

Lean 298

Lean Business Model Customer Development Guinea 298

Steve Blank

FEBRUARY 16, 2012

Alexander Osterwalder and I spent last week in Salt Lake City, Utah as judges at the 2 nd Annual International Business Model Competition , hosted by Professor Nathan Furr , and his team at the BYU Center for Entrepreneurship. In an existing corporation, the business plan is the execution document for sustaining innovation.

Business Model 263

Business Model Customer Development Utah Business Plan 263

The Startup Magazine

MARCH 29, 2024

Designing Your Business Model Crafting a business model is like building a blueprint for your venture. Then, consider how you’ll reach your customers and what kind of relationship you want to build with them. Revenue streams are another critical component of your business model.

Intellectual Property 130

Intellectual Property Angel Investor Business Model Bootstrapping 130

Steve Blank

FEBRUARY 23, 2016

As we prepared for the new Hacking for Defense class at Stanford, we had to stop and ask ourselves: How do we use the Business Model Canvas if the primary goal is not to earn money, but to fulfill a mission? In other words, how can we adapt the Business Model Canvas when the metrics of success for an organization is not revenue?

Business Model 120

Business Model Revenue Channel Community 120

Steve Blank

APRIL 4, 2011

This week they were testing who the customer, user, payer for the product will be (and discovering if they have a multi-sided business model , one with both buyers and sellers.) How can we attract buyers to our channel before they make purchasing decisions? The Business Model Canvas is a great way to diagram it out.

Customer 234

Customer Business Model Nebraska Cloud 234

Steve Blank

JANUARY 14, 2014

A pivot can change any of nine different things in your business model. A pivot may mean you changed your customer segment, your channel, revenue model/pricing, resources, activities, costs, partners, customer acquisition – lots of other things than just the product. Business Model.

Business Model 330

Business Model Lean Customer Development Channel 330

Steve Blank

MAY 9, 2017

When the product and channel are bits, adoption by 10’s and 100’s of millions and even billions of users can happen in years versus decades. Continuous innovation requires the imagination and courage to challenge the initial hypotheses of your current business model (channel, cost, customers, products, supply chain, etc.)

Restful 222

Restful Silicon Valley Puerto Rico San Jose 222

Steve Blank

OCTOBER 31, 2014

There’s nothing wrong with a business that supports you and perhaps an extended family. But if you want to build a scalable startup you need to be asking how you can you get enough customers/users/payers to build a business that can grow revenues past several $100M/year. With 317 million people the U.S. Trip 2 to the U.S.

Global 335

Global Australia Silicon Valley China 335

Steve Blank

APRIL 7, 2020

Finally to have a better chance of a viable enterprise, they need to test all the other hypotheses in their business/mission model (pricing, demand creation, revenue, costs, etc.). The key principles of customer development are: There are no facts inside the building so get the heck outside. Which are permanent?

Customer 413

Customer Business Model Restful Video 413

SoCal CTO

FEBRUARY 2, 2011

There's a lot out there around Customer Development - read Steve Blank : Entrepreneurship as a Science – The Business Model/Customer Development Stack - Steve Blank , October 25, 2010 Checklists for Chaos, The Path to Success - Steve Blank , October 28, 2010 and reading about Lean, MVPs, etc.

Valuation 198

Valuation Revenue Pre-Money Valuation Early Stage 198

Startup Lessons Learned

MAY 9, 2012

TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. It took the idea of Customer Development and made it accessible to a whole new audience. Market segments drive your business model.

Entrepreneur 167

Entrepreneur Lean Southern California San Diego 167

Steve Blank

NOVEMBER 18, 2010

For decades startups were managed by pretending the company would follow a predictable path (revenue plan, scale, etc.) The Revenue Plan – The Third Fatal Assumption. Notice that the traditional product introduction model leads to a product launch and the execution of a revenue plan. that make up a business model.

Burn Rate 247

Burn Rate Management Business Model Customer Development 247

Steve Blank

DECEMBER 7, 2010

Business schools teach aspiring executives a variety of courses around the execution of known business models, (accounting, organizational behavior, managerial skills, marketing, operations, etc.). In contrast, startups search for a business model. (Or Their objective is to get users, orders, customers, etc.

Wiki 311

Wiki Lean Management Business Model 311

Steve Blank

MARCH 4, 2014

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. Every large company, whether it can articulate it or not, is executing a proven business model (s).

IRR 335

IRR Startup Business Model Agile 335

Steve Blank

DECEMBER 17, 2013

Part 4: This Will Save us Years – Customer Discovery in Medical Devices. Part 5: Value proposition and customer segments in Life Sciences. Part 6: Distribution channels in Life Sciences. Part 7: Revenue Streams in Life Sciences. Part 8: When Customers Make You Smarter – Customer Discovery in Digital Health.

Lean 251

Lean Customer Development Business Model Channel 251

Steve Blank

NOVEMBER 25, 2013

Teams can prove their competence and validate their ideas by showing investors evidence that there’s a repeatable and scalable business model. A Lean Startup methodology offers entrepreneurs a framework to focus on what’s important: Business Model Discovery. We focus on evidence and trajectory across the business model.

Oakland 326

Oakland Incubator Lean Metrics 326

Steve Blank

AUGUST 15, 2016

But to do it, you need to actually have a sustainable business model. Starting a business is too risky. Here’s what happened: We got the product out; we got paying customers. The problem was had the wrong business model at the time. Our revenue model was wrong. It’s too hard.

Cofounder 142

Cofounder Entrepreneur Africa Sales Cycle 142

Steve Blank

JUNE 11, 2012

Few of the Principal Investigators or Entrepreneurial Leads had startup experience, and few of the mentors were familiar with Business Model design or Customer Development. 2) Get the teams out of the building to test their hypotheses with prospective customers. Methodology. They left with very deep knowledge.

Lean 248

Lean Incubator Business Model Georgia 248

Steve Blank

JUNE 11, 2013

When you take money from investors their business model becomes yours. Sigh… What I should have been hearing is the search for the business model, specifically the progress on product/market fit, but I hear the fund raising story first at least 90% of the time. How do we attract, keep and grow customers?

Venture Capital 333

Venture Capital IRR Liquidity Event Business Model 333

Steve Blank

AUGUST 15, 2016

But to do it, you need to actually have a sustainable business model. Starting a business is too risky. Here’s what happened: We got the product out; we got paying customers. The problem was had the wrong business model at the time. Our revenue model was wrong. It’s too hard.

Cofounder 120

Cofounder Entrepreneur Africa Sales Cycle 120

Startup Lessons Learned

SEPTEMBER 22, 2008

Lessons Learned by Eric Ries Monday, September 22, 2008 The three drivers of growth for your business model. The AARRR model (hence pirates, get it?) He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

JANUARY 25, 2010

In this post we’re going to offer a new definition of why startups exist : a startup is an organization formed to search for a repeatable and scalable business model. A Business Model. Ok, but what is a business model ? A business model describes how your company creates, delivers and captures value.

Agile 335

Agile Startup Silicon Valley Business Model 335

Steve Blank

NOVEMBER 1, 2010

When it was spun out as a a separate company, Iridium’s 1990 business plan had assumptions about potential customers, their problems and the product needed to solve that problem. They made other assumptions about the type of sales channel, partnerships and revenue model they would need. Lessons Learned.

Business Plan 335

Business Plan Customer Business Model Customer Development 335

Steve Blank

AUGUST 27, 2012

It was great to watch him embrace the spirit and practice of customer development. He was constantly in front of customers, listening, selling, installing and learning. It seemed like once a week Yuri would come back from a customer meeting brimming with new insights. Filed under: Customer Development.

Founder 316

Founder Cofounder Advisory Board Burn Rate 316

Steve Blank

FEBRUARY 22, 2010

Startups that are searching for a business model need to keep score differently than large companies that are executing a known business model. Yet most entrepreneurs and their VC’s make startups use financial models and spreadsheets that actually hinder their success. Managing the Business. Here’s why.

Balance Sheet 298

Balance Sheet Startup Burn Rate Metrics 298

Steve Blank

JUNE 11, 2013

When you take money from investors their business model becomes yours. Sigh… What I should have been hearing is the search for the business model, specifically the progress on product/market fit, but I hear the fund raising story first at least 90% of the time. How do we attract, keep and grow customers?

Venture Capital 225

Venture Capital IRR Liquidity Event Business Model 225

Steve Blank

JULY 2, 2009

Ps: my limited perspective comes with self recognition of a lack of hands on experience always enjoy it when I stop in to read here Steve Reply Aamir , on July 2, 2009 at 10:18 am Said: Awesome post Steve… but isn’t drawing the business model for a gaming company going to be easy? Make game, market, sell, profit?

Silicon Valley 120

Silicon Valley Technical Review RSS Software Review 120

Steve Blank

MARCH 11, 2015

I suggested the best place to start the conversation is with the 21 st century definition of a startup: A startup is a temporary organization designed to search for a repeatable and scalable business model. That means in their core business, large companies have a series of knowns. and how to price the product.

Widget 120

Widget Lean Business Model Metrics 120